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All Journal Journal of Islamic Medicine Majalah Ilmiah Bijak GOLDEN AGE: JURNAL PENDIDIKAN ANAK USIA DINI Ta'dib: Jurnal Pendidikan Islam Jurnal Abdimas Madani dan Lestari (JAMALI) Science Midwifery Jurnal Penelitian Manajemen Terapan (Penataran) wacana equiliberium (jurnal pemikiran penelitian ekonomi) Inspirasi Ekonomi : Jurnal Ekonomi Manajemen Akuntansi Bisnis & Manajemen (ABM) Jurnal Ekonomi dan Manajemen Indonesia NUSRA: Jurnal Penelitian dan Ilmu Pendidikan Jurnal Ilmiah Kesehatan Masyarakat Jurnal Sains dan Teknologi Jurnal Pengabdian Mandiri International Journal of Health and Pharmaceutical (IJHP) e-Jurnal Inovasi Pembelajaran Sekolah Dasar Journal of Artificial Intelligence and Digital Business Cerdika: Jurnal Ilmiah Indonesia EJOIN : Jurnal Pengabdian Masyarakat Jurnal Pengabdian Masyarakat Bangsa Jurnal Imu Pendidikan dan Keagamaan Jurnal Medika: Medika JGuruku: Jurnal Penelitian Guru Media Riset Bisnis Ekonomi Sains dan Terapan e-Jurnal Inovasi Pembelajaran Sekolah Dasar Journal Abdimas Paspama Service
Muniroh, Muniroh
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Journal : Jurnal Ekonomi dan Manajemen Indonesia

 1 
Pengaruh Bauran Pemasaran, Pelayanan Terhadap Keputusan Pembelian Telepon Seluler (Studi Kasus Toko Bina Mitra Usaha Desa Cipari Makmur) Muniroh, Muniroh; Sabtohadi, Joko; Abdullah, Rahim
JEMI is managed and published by the Management Study Program, Faculty of Economics and Business, Kutai Kartanegara University. Institutional legality is reflected in the ISSN number: 1411-9560 published by LIPI in 2003 as a manifestation of the comm Vol 18 No 2 (2018)
Publisher : FAKULTAS EKONOMI DAN BISNIS UNIKARTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53640/jemi.v18i2.528

Abstract

Abstract:The purpose of this research is to know variable influence the product , the price of , and services of the decision of the purchase , either simultaneously or partial .The study is done in the form of survey , by adopting both explanation reseach .Variable products , have a negative influence insignificant of the decision of the purchase .While variable prices and service significant have had a positive impact of the decision of the purchase .Then the product , the price of , and services jointly significant on variables customer satisfaction . Keywords; The Product, The Price, Service, Decision The Purchase
Pengaruh Bauran Pemasaran, Pelayanan Terhadap Keputusan Pembelian Telepon Seluler (Studi Kasus Toko Bina Mitra Usaha Desa Cipari Makmur) Muniroh, Muniroh; Sabtohadi, Joko; Abdullah, Rahim
JEMI is managed and published by the Management Study Program, Faculty of Economics and Business, Kutai Kartanegara University. Institutional legality is reflected in the ISSN number: 1411-9560 published by LIPI in 2003 as a manifestation of the comm Vol 18 No 2 (2018)
Publisher : FAKULTAS EKONOMI DAN BISNIS UNIKARTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53640/jemi.v18i2.528

Abstract

Abstract:The purpose of this research is to know variable influence the product , the price of , and services of the decision of the purchase , either simultaneously or partial .The study is done in the form of survey , by adopting both explanation reseach .Variable products , have a negative influence insignificant of the decision of the purchase .While variable prices and service significant have had a positive impact of the decision of the purchase .Then the product , the price of , and services jointly significant on variables customer satisfaction . Keywords; The Product, The Price, Service, Decision The Purchase
Co-Authors Abdullah, Rahim Ainol Ainol, Ainol Amin, Aminul Ariany, Devy Arief Suwandi Azahra, Gadiza BUDI INDRAWAN Bunyamin Bunyamin Chairun Nisa, Puspita Daniel Happy Putra Dina Sonia dp, Terza Travelancya Erviana, Erviana Fannya, Puteri Ferina, Ferina Harahap, Arman Hedher Tuakia Imama Zuchroh Laela Indawati Lestari , Novita Indri Lestari, Rizki Amalia Mahadewi, Erlina Puspitaloka Mandala Putra, Juniawan Marli, Marli Masnuna, Masnuna Mimanda, Yona Muhamad Nur Muhmin, Andi Hidayat Muslichah Muslichah Mustikawati, Intan Silviana Ni’mah, Mamluatun Noor Yulia Nurmalasari, Mieke Nurmawaty, Dwi Pandiangan, Ima Sari Pawenary, Pawenary Pratiwi, Adinda Puspitaloka Mahadewi, Erlina Putri, Marsha Navita Putri, Suci Sri Endah Lestari Mulyanto Rahmatullah Rahmatullah Ramadani , Hidayat Reza Hilmy, Mohamad Rifqy, Ananda Aliffia Rina Irawati Rismayanti, Tetin Sabtohadi, Joko Sangadji, Namira Wadjir Sari, Nurmila Seno Santoso Shalsabilla , Salsyah Silviana Mustikawati, Intan Siti Munfaqiroh Sophiyanto wuryan Sugeng, Santoso Sulthan, Fawwaz Amora Sura Klaudia Tamzil, Fahmi Tazkia Ghalliya Salsabilla Tri Putra, Iqbal Widjaja, Lily Widjaya, Lily Yalvema Miaz Zahrani, Ameylia