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All Journal Jurnal Terapan Abdimas Prosiding Seminar Nasional Sains dan Teknologi Terapan Journal of Information Systems and Informatics Jurnal Daya Mas : Media Komunikasi dan Informasi Hasil Pengabdian dan Pemberdayaan Masyarakat Pilar Teknologi : Jurnal Penelitian Ilmu-ilmu Teknik Journal of Computer and Information Systems Ampera Jurnal Pengabdian Kepada Masyarakat Journal of Information Systems and Technology (JISTech)
Amadi, Dwi Nor
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Humanities Computer Science & IT Control & Systems Engineering Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Public Health Social Sciences Other

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Journal : Jurnal Pengabdian Kepada Masyarakat

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PELATIHAN PEMBUATAN BLOGSPOTUMKM WARGA DESA DOHO KABUPATEN MADIUNMENGGUNAKAN SMARTPHON Utomo, Pradityo; Amadi, Dwi Nor; Cahyono, Setiyo Daru
Jurnal Pengabdian kepada Masyarakat Vol. 12 No. 1 (2025): JURNAL PENGABDIAN KEPADA MASYARAKAT 2025
Publisher : P3M Politeknik Negeri Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33795/abdimas.v12i1.7274

Abstract

The training on creating UMKM Blogspots aims to help rural communities improve their economy. Local community potential can be marketed digitally. Digital marketing can save capital and expand market reach. Digital marketing can utilize blogspots. Blogspot is a platform with several advantages. Namely, it is easy to access, does not require significant costs, and people can learn it easily. Through this training, people can manage blogspots to promote Micro, Small, and Medium Enterprises (UMKM) products. Some of these products include agricultural products, handicrafts, and regional food products. This training activity provides education on the use of blogspots as a means of online marketing media. In addition, the training also studies basic e-commerce techniques, such as product photos, writing descriptions, and content management. This aims to optimize blogspots as a means of promotion so that product marketing has a broader reach. UMKM blogspots can increase community income and foster sustainable digital skills. UMKM blogspots can be a flexible and easy-to-manage promotional tool that people can use independently. This training produces personal UMKM blogspots. More than half of the forum participants can understand the training material. This proves that UMKM owners have quite a lot of enthusiasm for learning Blogspot.
Co-Authors Candra Budi Susila Chatarina Umbul Wahyuni Fatmawati, Laily Gayu, Ezra Karuniawati, Fardiana Lilik Sumaryanti Lyya Supriono Nanang Junaedi Pradityo Utomo Prasetyo, Hendra Budi Rendrarini, Diana Rohmatiah, Ahadiati Setiyo Daru Cahyono Silangen, Miske Tatik Mulyati