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All Journal Visualita : Jurnal Online Desain Komunikasi Visual Jurnal Bahasa Rupa
Faizal, Mochammad
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Arts Humanities Education Languange, Linguistic, Communication & Media

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Journal : Visualita : Jurnal Online Desain Komunikasi Visual

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Desain Logo Responsif sebagai Identitas Visual DKV Universitas ‘Aisyiyah Bandung Faizal, Mochammad
Visualita Jurnal Online Desain Komunikasi Visual Vol 9 No 1 (2020)
Publisher : Universitas Komputer Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (411.585 KB) | DOI: 10.34010/visualita.v9i1.3165

Abstract

The increasing use of the internet in Indonesia, especially during the Covid-19 pandemic, has become an issue that needs to be considered by institutions when designing the Desain Komunikasi Visual study program logo of the Universitas ‘Aisyiyah Bandung. This study aims to design a study program logo that is responsive when applied in various media, which emphasizes geometry shapes as an Islamic visual identity. The design process is done by qualitative methods using a linear design strategy. Data collection was carried out through a literature study, visual observation of three similar logos, and then analyzed using a comparison matrix. The result is a logo that is composed of geometric shapes, has a golden ratio, and has several alternative configurations that reflect its nature as a responsive logo on various digital media. This research can be an example to design other similar logos, especially in the scope of Universitas ‘Aisyiyah which is wrapped with Islamic nuances.
Co-Authors Abdillah, Muhammad Faqih Aristarini, Nurul Arifin Didit Widiatmoko Octavia, Denisha Sari I.M.S, Dea Aulia Suhendari, Wulan Wahyu Setiadi, Wahyu