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Agustinus, Victor
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Economics, Econometrics & Finance Social Sciences

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Journal : Jurnal Manajemen Bisnis dan Kewirausahaan

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Posisi daya saing perusahaan taksi Blue Bird pada era teknologi disruptif Agustinus, Victor
Jurnal Manajemen Bisnis dan Kewirausahaan Vol 1 No 1 (2017): Jurnal Manajemen Bisnis dan Kewirausahaan
Publisher : Universitas Tarumanagara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24912/jmbk.v1i1.4753

Abstract

The number of internet users in Indonesia is increasing significantly. In Indonesia, the internet is not only accessed by PCs but also by smartphones. Therefore, new companies with new business models that utilize the internet-connected smartphone are popping up nowadays. Those newcomers are serious threats to existing companies. That phenomenon is called disruptive technology. It happens to all industries including taxi services. Today, conventional taxi companies are challenged by online taxi companies. This research is aimed at identifying the competitive position of conventional taxi companies in the macro and microenvironment.
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