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All Journal Sadharananikarana: Jurnal Ilmiah Komunikasi Hindu Widya Sandhi: Jurnal Kajian Agama, Sosial dan Budaya Sophia Dharma: Jurnal Filsafat Agama Hindu dan Masyarakat Dharma Sevanam : Jurnal Pengabdian Masyarakat Paryaṭaka : Jurnal Pariwisata Budaya dan Keagamaan Samvada: Jurnal Riset Komunikasi, Media, dan Public Relation Waisya : Jurnal Ekonomi Hindu BICARA: Jurnal Ilmu Komunikasi Widya Kumara: Jurnal Pendidikan Anak Usia Dini Moneter : Jurnal Ekonomi dan Keuangan Engagement: Jurnal Pengabdian Kepada Masyarakat Journal of Digital Media Communication
Sayu Kadek Jelantik
Institut Agama Hindu Negeri Gde Pudja Mataram
Religion Arts Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Neuroscience Social Sciences Other

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Journal : Dharma Sevanam : Jurnal Pengabdian Masyarakat

 1 
Pembinaan Potensi Kearifan Lokal dalam Mewujudkan Generasi Muda Hindu Sadar Wisata Rieka Yulita Widaswara; Ni Putu Sasmika Dewi; Sayu Kadek Jelantik; I Ketut Putu Suardana; Ni Nyoman Harnika
Dharma Sevanam : Jurnal Pengabdian Masyarakat Vol 1 No 2 (2022): December 2022
Publisher : IAHN Gde Pudja Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1071.792 KB) | DOI: 10.53977/sjpkm.v1i2.778

Abstract

Community Service Activities carried out by the Cultural and Religious Tourism Study Program in 2021 in Karang Kubu Hamlet, Bilebante Village, Pringgarata District, Central Lombok Regency, NTB Province. This hamlet was chosen as the location of the dedication because it has the potential for local wisdom, especially for the younger generation of Hindus, besides that Bilebante village is a tourist village that has beautiful natural charm. The methods used in this service are lectures, discussions and also practices which are carried out for five days from morning to evening. As for the results of the coaching, namely the practice of praying together between the temple implementing team and community members, especially the younger generation of Hindus. Furthermore, there is development of regional dances, namely Balinese dance, yoga coaching, public speaking for dharma discourse and also master of ceremonies, and also creation of promotional video content for the Bilebante tourist village by exploring the beauty of the village with narration using three languages, namely Balinese as a regional language, Indonesian. as the national language and English as the international language. The video content is expected to become a promotional event for the Bilebante tourist village through digital media.
Strategi Komunikasi dalam Pengembangan Desa Agro Wisata di Desa Manggala Lombok Utara Sayu Kadek Jelantik; Rieka Yulita Widaswara; I Ketut Putu Suardana; Ni Putu Sasmika Dewi; Ni Nyoman Harnika; Ida Kade Suparta; I Kadek Dwi Jendra Panida
Dharma Sevanam : Jurnal Pengabdian Masyarakat Vol 2 No 1 (2023): Juny 2023
Publisher : IAHN Gde Pudja Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53977/sjpkm.v2i1.924

Abstract

The IAHN Gde Pudja Mataram Cultural and Religious Tourism Study Program is located in Manggala Village, North Lombok in 2022. This community service activity aims to provide training in developing the agro-tourism village they have. Attraction Manggala Village, which is in the middle of the Pusuk forest, is an agro-tourism area that has a special place in the hearts of tourists. The agro-tourism potential developed in Manggala Village, North Lombok Regency, utilizes natural resources and typical mountain plantations to be excellent in Manggala Village to be better developed into an agro-tourism village so that the implementation of an effective communication strategy with the media and utilizes the human resources involved in it. This research was conducted to examine communication strategies in the development of agro-tourism villages in Manggala Village, North Lombok. The purpose of this research is to analyze the communication strategy process for developing agro-tourism villages in Manggala Village, North Lombok. The method used in this research is descriptive qualitative with an expose facto approach and uses observation, interview, and documentation techniques to collect data. The results of research conducted in the community service program Undergraduate Cultural and Religious Tourism Study Program provide counseling on human resource development materials and Agro-tourism products and training on packaging agro-tourism products through digital media by conceptualizing plantation activities and products in the form of spices, sugar palm cultivation, and bamboo as well as training on the packaging of natural and cultural tourism products where there is an important element in the communication strategy process, namely the existence of communicators, namely the community and government as the driving force in developing an agro-tourism village in Manggala Village, North Lombok. The second element is the message that is conceptualized in the form of verbal and non-verbal messages that contain ideas that are collaborated with noble values ​​that exist in the community of Manggala Village, North Lombok, for example reading materials for planting types of plants that have economic value. The third element is the media used to package messages for agro-tourism products with digital media. The fourth element is shooting prospective tourists with clear targets so that the communication strategy implemented can work effectively.
Co-Authors Adnyana, Ida Bagus Dirga Wira Ayu Ika Puri Dasih, I Gusti Ayu Ratna Pramesti HARNIKA, NI NYOMAN I Kadek Dwi Jendra Panida I Ketut Putu Suardana I MADE SUDARMA I Wayan Ardhi Wirawan I Wayan Astraguna IDA KADE SUPARTA Juniawan, Ida Bagus Heri Maulany, Nazala Noor Ni Putu Sasmika Dewi Puja Alingga Sugyana Putri, Ni Nyoman Ngurah Destri Rieka Yulita Widaswara Subadra, Dewa Made Kutha Sudarsana, I Wayan Putu Utama Putra, I Putu Gede Untung Widiantari, Made Yanti, Komang Yogi