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All Journal Jurnal Representamen Management Studies and Entrepreneurship Journal (MSEJ) Jurnal Dinamika Administrasi Bisnis ABDI MASSA: Jurnal Pengabdian Nasional PRAJA observer: Jurnal Penelitian Administrasi Publik RELASI: Jurnal Penelitian Komunikasi Sewagati: Jurnal Pengabdian Masyarakat Indonesia Safari : Jurnal Pengabdian Masyarakat Indonesia Journal of Creative Student Research Jurnal Pelayanan dan Pengabdian Masyarakat Indonesia Journal of Artificial Intelligence and Digital Business Jurnal Riset Manajemen dan Ekonomi Jurnal Pendidikan dan Ilmu Sosial Masip: Jurnal Manajemen Administrasi Bisnis dan Publik Terapan Kreativitas Pada Pengabdian Masyarakat (Krepa) Jurnal Pengabdian Kepada Masyarakat Jurnal Pengabdian Masyarakat Indonesia Sejahtera Jurnal Manuhara: Pusat Penelitian Ilmu Manajemen Dan Bisnis GEMAH RIPAH: Jurnal Bisnis Pandawa : Pusat Publikasi Hasil Pengabdian Masyarakat Neraca: Jurnal Ekonomi, Manajemen dan Akuntansi Triwikrama: Jurnal Ilmu Sosial Abdimas Terapan: Jurnal Pengabdian Kepada Masyarakat Terapan Dinamika Publik: Jurnal Manajemen dan Administrasi Bisnis Mandub: Jurnal Politik, Sosial, Hukum dan Humaniora Neraca Manajemen, Akuntansi, dan Ekonomi Cendikia Pendidikan Jurnal Media Akademik (JMA) Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah Jurnal Manajemen dan Pendidikan Agama Islam Agroterap Jurnal Bisnis Kreatif dan Inovatif Jurnal Social Society Journal of Economics and Economic Policy IJAIFD Jurnal Ekonomi Manajemen Dan Bisnis (JEMB) HUMANIORASAINS Fundamentum: Jurnal Pengabdian Multidisiplin Global Leadership Organizational Research in Management Jurnal Maisyatuna
Pratiwi, Ni Made Ida
Fakultas Ilmu Sosial Dan Ilmu Politik, Universitas 17 Agustus 1945 Surabaya
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Journal : Jurnal Dinamika Administrasi Bisnis

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PENGARUH WORD OF MOUTH DAN LIFESTYLE TERHADAP KEPUTUSAN BERKUNJUNG DI JATIM PARK 3 Novitasari, Anggun Dwi; Mulyati, Awin; Pratiwi, Ni Made Ida
Jurnal Dinamika Administrasi Bisnis Vol 5 No 2 (2019): Jurnal Dinamika Administrasi Bisnis
Publisher : Universitas 17 Agustus 1945 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30996/jdab.v5i2.3002

Abstract

Competition in the world of tourism business is very tight, this is known by the emergence of various new tourist attractions that provide facilities and meet the needs of visitors. Nowadays there are a lot of consumers who decide to visit tourist attractions because they follow a Lifestyle that is rife and growing. Viewed from the consumer side, communication contributes to the interest of visiting the community and as a decision maker in visiting. The marketing activity is part of the promotion of Word of mouth. This study aims to determine whether there is an influence between the variable Word of Mouth and Lifestyle on Decisions Visiting East Java Park 3. The advice that can be given to increase the visiting decision of consumers is to build a wider parking lot, give a cover on the parking lot so that visitors who come and walk from the parking lot are not exposed to heat or rain, add seats to wait for queues and add disney land rides , or adding a few tall trees and fountains in the parking area so that they are shady and cool can also be used as a place for new photos for visitors to be interested in visiting again. Keywords: Word Of Mouth, Lifestyle, and Visiting Decisions.
ANALISIS INVESTASI PORTFOLIO TERHADAP KEPUTUSAN PENGALOKASIAN DANA Puspita, Maytaneel Wiga; Pratiwi, Ni Made Ida; Nasution, Ute Chairuz
Jurnal Dinamika Administrasi Bisnis Vol 1 No 1 (2015): Jurnal "Dinamika Administrasi Bisnis"
Publisher : Universitas 17 Agustus 1945 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30996/jdab.v1i1.2292

Abstract

Various reasons can influence decisions in the allocation of investment funds, one of which investment decisions in stock. By knowing the optimal stock portfolio can be obtained results of the most efficient investment and achieve the expected rate of return is greater. Single index method is one way to find out caru stocks efisein, by determining the ranking (order) stocks that have ERB (excess return to beta) highest to ERB (excess return to beta) is lower, so that it can be formed an investment portfolio of stocks that are most optimal when faced with two kinds of investments that produce the same returns two and two different risks, it would have been an investment with less risk, while when faced with two kinds of investments that generate two returns two different and the same risk, it would have been an investment with greater returns.Keywords: investment portfolio, single indexmethod, rate of return
ANALISIS EFEKTIVITAS PERPUTARAN MODAL KERJA PADA PROFITABILITAS CV. PURNAMA Ramadhani, Maghfirah; Nasution, Ute Ch; Pratiwi, Ni Made Ida
Jurnal Dinamika Administrasi Bisnis Vol 5 No 1 (2019): Jurnal Dinamika Administrasi Bisnis
Publisher : Universitas 17 Agustus 1945 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30996/jdab.v5i1.2699

Abstract

This study aims to determine whether the effectiveness of the use of working capital on CV Purnama can increase profitability. The research method used in this study is a quantitative research method, with the aim of testing the predetermined hypothesis. The population in this study is a financial report in the form of a balance sheet and income statement of CV Purnama. The sampling in this study was to use CV Purnama's financial statements for the period 2015-2017. CV Purnama's return on assets in 2015-2017 be very volatile, in 2015 on aseet was high up to 11%. In 2016 CV Purnama's return on assets decreased to 6% due to the increase in assets which were increasingly not proportional to net income. In 2017 return on assets increased by 9%. Overall, Gross Profit Margin and Return on Equity ratio of the company is very good, because it increases every year. The effectiveness of the use of working capital can increase the profitability of the company, if the velocity of working capital of the return of capital turnover it works faster and fater.. Working capital turnover itself starts from when cash is invested in the component of working capital until it returns to cash, it means that the company's profitability has increased. Good management of working capital management where the effectiveness of working capital from 2015-2017 has increased so that the profitability of the company quickly and rose.Keywords: Effectiveness, Working Capital Turnover, Profitability
PENGARUH CUSTOMER RELATIONSHIP MARKETING DAN CORPORATE IMAGE TERHADAP LOYALITAS KONSUMEN Seleman, Gabriela Ernawati; Maduwinarti, Ayun; Pratiwi, Ni Made Ida
Jurnal Dinamika Administrasi Bisnis Vol 1 No 1 (2015): Jurnal "Dinamika Administrasi Bisnis"
Publisher : Universitas 17 Agustus 1945 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30996/jdab.v1i1.2288

Abstract

This study analyzes of the effect of customer relationship marketing and corporate image to customer loyalty. The object of this study is Bank Jatim in Surabaya. The research problem refers to competition in the banking industry had rapidly gave freedom to customers indetermining the choice to use their services, so if the value received was not as expected then the customers were easy to move to another bank, which was considered in accordance with the customers wishes. So bank must used the strategic who can building customers loyalty. Customer relationship marketing and corporate image was some strategic to make customers loyalty. The research used 100 respondent, and the respondent were client of the Jatim branch in Untag Surabaya. Data was collected using observation dan questionnaires. The results showed that customer relationship  marketing and corporate image was influence on customer loyalty of bank Jatim. Keywords: Customer relationship marketing, corporate image and loyalty
Analisis Kualitas Pelayanan Dan Fasilitas Terhadap Kepuasan Konsumen Pada Uber Taxi Di Surabaya Chusniati, Yeni; Maruta, Anom; Pratiwi, Ni Made Ida
Jurnal Dinamika Administrasi Bisnis Vol 3 No 2 (2017): Jurnal "Dinamika Administrasi Bisnis"
Publisher : Universitas 17 Agustus 1945 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30996/jdab.v3i2.2250

Abstract

in the business world have started a lot of competition, especially in the field of transport. In each competition, many business people do way or a better strategy in order to meet the needs of consumers as well as provide satisfaction to the maximum, and to give the best service. Formulation of the problem in this research is to 1) If quality of service effect on consumer satisfaction Uber taxi? 2). Does the facility have an effect on consumer satisfaction Uber taxi?. The purpose of doing research is to know the influence of 1). The quality of service of consumer satisfaction Uber taxi, 2). Facilities against consumer satisfaction Uber taxi. this research use descriptive research type with quantitative approach. Method of quantitative research is research that is based on the philosophy of positivism, used for researching on population or a particular sample, data collection using the instruments of research, data analysisquantitative in nature.the results and conclusions of this research is to 1). Quality of service in a positive effect on consumer satisfaction 2). Facilities positively influential on consumer satisfaction. Recommendations is given to the management of the company to always improve the quality of services such as paying attention to consumers, to the employees of the uber taxi to create quality good service (friendliness, polite – courteous, speed), to increase consumer satisfaction need any additional value offered. keywords: service quality, facilities and customer satisfaction
PENGARUH PRODUK, HARGA, DAN PROMOSI TERHADAP KEPUTUSAN KONSUMEN UNTUK MEMBELI BIG COLA DI SURABAYA Ramadhani, Angga; Nasution, Ute Chairuz; Pratiwi, Ni Made Ida
Jurnal Dinamika Administrasi Bisnis Vol 2 No 2 (2016): Jurnal "Dinamika Administrasi Bisnis"
Publisher : Universitas 17 Agustus 1945 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30996/jdab.v2i2.2155

Abstract

Many Companies are trying to seize the market area in various ways in the show innovation in produdcts or services are produced. Companies must be able to determine appropriate market aspects so that the business can survive and the company’s main goal is reached. On the other hand many underlying factors that influence and consumers to buy such a product, the influence of product, price and promotion. Factors mentioned above become one of determining the consumer’s decision to buy a product. This study uses a quantitative method with multiple linear regression analysis. The purpose of this study to determine how much influence the product, price and promotion of consumer decision.Based on the research results, it can be seen that the product, price and promotion and very strong positive influence on consumer decision and variable promotion dominant influence over the decisions of consumer of the other variables. Keywords: Product, Price, Promotion, Consumer Decision.
Analisa Pengaruh Total Quality Manajemen Terhadap Kepuasan Konsumen Megawati, Risky Ega; Pratiwi, Ni Made Ida; Maruta, IGN Anom
Jurnal Dinamika Administrasi Bisnis Vol 3 No 2 (2017): Jurnal "Dinamika Administrasi Bisnis"
Publisher : Universitas 17 Agustus 1945 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30996/jdab.v3i2.2251

Abstract

 UD. Rizky Barokah is one forest honey producers headquartered in Surabaya. . With the growing number of entrepreneurs honey from year to year shows the business environment in the increasingly competitive field of honey. Competitive business environment requires all employers to apply the quality of services in addition to providing the best product quality through the application of TQM albeit with different levels in an effort to create customer satisfaction. The purpose of this study was to: "Determine the influence of TQM on consumer satisfaction UD.Rizky Barokah"Total Quality Management (TQM) is a management approach that is trying to achieve and sustain long-term success to meet customer satisfaction as one of its objectives. . With high product quality and low price, competitive position in the market will increase. The following series of events will help organizations transform and achieve the purpose of profit and grow more easily. In addition, workers will have job security, which will create satisfaction in the workplace (Basterfiel, 2011, 2) According to Krajewski (2005, 196) consumers are satisfied when their expectations for a product or quality are met. Sometimes, consumers use quality requirements common to describe the level of their satisfaction with a product or service. Analysis of total quality management at UD. Rizky Barokah indicate the category of "very good". It is shown from the results of the interview, the application of total quality management is based on three pillars, namely human resources responsive, value and ease of contacting the seller. Of the three pillars researchers found the results were realistic about the application of total quality management concepts UD. Rizky Barokah. Keywords: TQM, Kualitas, Kepuasan Konsumen, Penerapan TQM untuk UKM
ANALISIS KUALITAS PELAYANAN DAN FASILITAS TERHADAP KEPUASAN KONSUMEN PADA UBER TAXI DI SURABAYA Chusniati, Yeni Fajar; Maruta, IGN Anom; Pratiwi, Ni Made Ida
Jurnal Dinamika Administrasi Bisnis Vol 3 No 1 (2017): Jurnal "Dinamika Administrasi Bisnis"
Publisher : Universitas 17 Agustus 1945 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30996/jdab.v3i1.2335

Abstract

In the business world have started a lot of competition, especially in the field of transport. In each competition, many business people do way or a better strategy in order to meet the needs of consumers as well as provide satisfaction to the maximum, and to give the best service. Formulation of the problem in this research is to 1) If quality of service effect on consumer satisfaction Uber taxi? 2). Does the facility have an effect on consumer satisfaction Uber taxi?. The purpose of doing research is to know the influence of 1). The quality of service of consumer satisfaction Uber taxi, 2). Facilities against consumer satisfaction Uber taxi.This research use descriptive research type with quantitative approach. Method of quantitative research is research that is based on the philosophy of positivism, used for researching on population or a particular sample, data collection using the instruments of research, data analysisquantitative in nature.The results and conclusions of this research is to 1). Quality of service in a positive effect on consumer satisfaction 2). Facilities positively influential on consumer satisfaction.Recommendations is given to the management of the company to always improve the quality of services such as paying attention to consumers, to the employees of the uber taxi to create quality good service (friendliness, polite – courteous, speed), to increase consumer satisfaction need any additional value offered.Keyword: service quality, facilities and customer satisfaction
Pengaruh Kualitas Produk, Citra Merek danGaya Hidup terhadap Keputusan Pembelian Produk Merek Consina di Surabaya (Studi Kasus Pada Consina Store Dharmahusada Surabaya) Rahmawati, Silviya; Pratiwi, Ni Made Ida; Tjahjono, Endro
Jurnal Dinamika Administrasi Bisnis Vol 6 No 2 (2020): Jurnal Dinamika Administrasi Bisnis
Publisher : Universitas 17 Agustus 1945 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30996/jdab.v6i2.4629

Abstract

ABSTRACT Lately, more and more teenagers are doing outdoor activities or activities that are identical with adventure in the wild which has become a new lifestyle behind the glitter of technology in modern times. To be able to attract consumer buying interest, companies must strive to improve and maintain product quality with an appropriate selling price offset, and be able to answer the needs and desires of consumers. This study aims to determine the effect of product quality, brand image, and lifestyle on the purchasing decisions of Consina brand products at the Dharmahusada Store in Surabaya. The population in this study are consumers who have purchased Consina brand products at the Dharahusada Store in Surabaya. This study uses a purposive sampling technique to determine respondents as many as 100 people. The data collection method uses a questionnaire. The analysis used in this study is multiple linear regression analysis, F test, t test, coefficient of determination. The results of this study indicate that the quality of products, brand image, and lifestyle silmutan influence on purchasing decisions. Product quality, brand image and lifestyle partially influence purchasing decisions.  Keywords: Product Quality, Brand Image and Lifestyle
ANALISIS RETURN ON ASSETS (ROA), RETURN ON EQUITY (ROE) DAN ECONOMIC VALUE ADDED (EVA) UNTUK MENILAI KINERJA KEUANGAN PERUSAHAAN (Studi Pada PT. Gudang Garam,Tbk yang Terdaftar di Bursa Efek Indonesia) Baety, Isnaini Nur; Pratiwi, Ni Made Ida
Jurnal Dinamika Administrasi Bisnis Vol 7 No 1 (2021): Jurnal Dinamika Administrasi Bisnis
Publisher : Universitas 17 Agustus 1945 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30996/jdab.v7i1.5414

Abstract

ABSTRACT            Financial performance assessment is an important thing for thr company, because with an assessment of the company’s financial performance can find out its financial condition which can then be used as ann evaluation by the company to be used as a basis for  making decisions, policies or strategies that are right for the company, so that the company can still grow and develop in quality and quantity.  In this study researchesrs used a measure of Return on Asset (ROA), Return on Equity (ROE) and Economic Value Added (EVA), with an industry average asessment standard that is  if the ROA value  > 9%, ROE value > 15% and EVA value > 0 (positive value), then the company can be said to have good financial performance.  This study aims to describe the financial performance  of PT.Gudang Garam,Tbk which is registered in Bursa Efek Indonesia.  The object of this research is the financial statements of PT.Gudang Garam,Tbk.  The result of this study explain that although there are a few deficiencies that occur in 2016-2018 where the company has not been able to produce a value of EVA>0, in 2019 the company has succeeded in increasing the value of EVA to be positive.  Other than that the results of the ROA and ROE values obtained are all ebove the industry stabdard average value, so it can be said that overall the company’s finsncial performance is good. Keywords : Return on Assets, Return on Equity, Economic Value Added, Financial Performance
Co-Authors A.A. Ketut Agung Cahyawan W Abdulah, Abdulah Abiyyah Dyastiningrum Ni’mah Achmad Qowim Qolbi Adelia Salsabila Adi, Oetomo Yanus Ramadhan Putera Agung Pujianto Ajeng Puspitasari Al Madinah, Cantika Alfiatus Zainiyah Anang Suhariyanto Aprilia Putri Damayanti Arif Darmawan Arinda Dias Wara Awin Mulyati Ayun Maduwinarti Ayun Maduwinarti Ayun Maduwinarti Baety, Isnaini Nur Bagoes Soenarjanto Baiti Lailatul Maghfiroh Bisma Imam Abdillah Burhan Bungin Cahya Rukmana Putri Cantika Al Madinah Chusniati, Yeni Chusniati, Yeni Fajar Deavita Lusi Rahmawati Diana Juli Mulyati Dwi Putri, Dwi Dwi Susanti, Dyah Ayu Dwi Yanti, Amanda Arya Dwianjani, Lucyandra Puspita Ega Priliagita Endang Indartuti Fairisati, Neny Tresna Fatonah, Syehran Ahlakul Febby Rahmatullah Febby Rahmatullah Machrusin Febianti, Intan Firanda, Mireya Fitri A'isya Fitri A’isya Giastanti, Meta Halawatul Ulum Hartono, Supri Hellen Andini Arieza Rokhani Hutomo, Achmad Adhiaksa Ihsan Fauzi Irgi Putri Olivia Jaya, Aulia Ramadhani Jimat, Syaiful Kenza Bisri Hariris Kharisma, Nadya Afiffatur Lavenia Dyah Pitaloka Linda Puspita M Rizki Reksa Daradjad M. Aminul Akbar Madalena Retno Anggraini Mardiatna, Pradana Tera Maruta, Anom Maruta, IGN Anom Megawati, Risky Ega Meidita Alifiyah Mirah Sandika Mohammad Insan Romadhan Muflif, Dika Nabil Muhammad Abi Baskoro Muhammad Maullana Arifin Mulyati, Awin Mulyati, Diana Juni Mustika Sari Kaffamawarni Mustofa, Agus Nabilla Wahyu Amanda Santri Nadya Putri Pratiwi Nadyah Amelia Putri Nanda Suma Wardani Nanda Unzilatur Rochmah Nasution, Ute Ch Nasution, Ute Chairuz Nasution, Ute Chairuz M. Nathania Ariyani Paramesti Anindya Novianty, Cindy Novitasari, Anggun Dwi Nur Alisa Septivianti Nurjanah Fitri Hastuti Occa Putri Ade Wulandari Octaviyani, Nita Pradita, Septian Dita Pujianto, Agung Purbayani, Riris Verdina Puspa, Jeannette Sarita Puspita, Maytaneel Wiga Rachmat Risanto Tiesa Rachmawati, Yuni Radjikan Radjikan Rahmawati, Silviya Ramadhani, Angga Ramadhani, Maghfirah Regina Ayu Prasanthi Riko Tri Cahyono Rocky Khansa Rakha Dimas RR. Ella Evrita Hestiandari Sabela Kirana Widyadhana Salsabila Veronica Setyaningrum Salsabila, Aflyah Sarah Nabilla Khoirunisa Sari, Hanny Rosa Puspita Seleman, Gabriela Ernawati Sepialita, Tiara Shila Radasahila Silvi Auliya Mega Amanda Siti Wulandari Sri Andayani Sri Andayani Sri Andayani Sudaryanto, Edy Sunarti Supriatun Supriatun, Supriatun Susanti, Dila Sya’ban, Mochammad Rizqi Tjahjono, Endro Triya Nur Fadila Ute Chairuz M Nasution Ute Chairuz M. Nasution Ute Chairuz M. Nasution Uthe Ch. Nasution Utomo, Pambudi Vina Afrilia Wulandari, Occa Putri Ade Yessi Rachmawati Yolandha Cindy Kafita Yulia Purni Fidiastuti Zafitri, Maharani Virginoni Zahra Alifia Tsabita