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All Journal Iqra: Jurnal Ilmu Kependidikan dan Keislaman MODELING: Jurnal Program Studi PGMI Jurnal Ekonomi Bisnis Indonesia Ulumuna: Jurnal Studi Keislaman Jurnal Manajemen Informatika dan Sistem Informasi Sophist Jurnal Sosial Politik Kajian Islam dan Tafsir International Journal of Health, Economics, and Social Sciences (IJHESS) Pendagogia: Jurnal Pendidikan Dasar Jurnal J-PEMAS Jurnal Ilmu Ekonomi Manajemen dan Akuntansi Jurnal Kolaboratif Sains Proceedings Series on Health & Medical Sciences Indonesian Journal of Research and Educational Review (IJRER) Jurnal Ilmiah Metansi (Manajemen dan Akuntansi) Jurnal Fokus Elektroda (Energi Listrik, Telekomunikasi, Komputer, Elektronika dan Kendali) Center of Economic Students Journal (CSEJ) Al-Munazzam : Jurnal Pemikiran dan Penelitian Manajemen Dakwah Dirasah: Jurnal Pendidikan Islam The Journal of Business and Management Research Asthadarma: Jurnal Pengabdian Kepada Masyarakat Jurnal Pendidikan Islam Tadris: Manajemen Pendidikan Islam TANJAK : Jurnal Pengabdian Kepada Masyarakat JEMIL Tirai Edukasi : Jurnal Pendidikan
Mansur
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Religion Agriculture, Biological Sciences & Forestry Arts Humanities Automotive Engineering Chemistry Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Engineering Environmental Science Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Medicine & Pharmacology Nursing Physics Public Health Social Sciences Other

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Journal : Ulumuna: Jurnal Studi Keislaman

 1 
Magic Marketing dalam Etika Bisnis Global: Kajian Literatur Mansur; Gumiandari , Septi; Hamzawi , M. Adib
Ulumuna: Jurnal Studi Keilsman Vol 9 No 2 (2023)
Publisher : LP2M IAI Miftahul Ulum Pamekasan

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The inability of the businessman to compete sacrifices his ethics by involving shamanism and the magical world for income and money. By presenting a shamanic spell, it can realize business development. Business skills and experience seem to be able to overcome simultaneously with the magical world. The purpose of this research is to reveal the magical meaning in marketing. Secondary data was obtained from the qualitative data of 15 selected articles after being filtered from 147 data explored using Google Scholars through the Harzing's Publish or Perish (POP) application service which was published in the last 5 years. Search using the words "magic marketing", "business spells", "mantra marketing". Then, the process of reviewing selected journals is analyzed regularly and carefully for data reduction which eliminated research topics. It was found that the words occult, magic and sleight of hand are frequently used in various world businesses. The use of the magical world in business is widespread and empirical. Even with its role it can encourage the notion of the birth of a 'new world' not only in marketing, but also in overcoming health, welfare, politics, money, love and marriage problems. The role of magicians and shamans in urban areas provides new colors in many ways and will continue to expand. So, magical meanings in music practices, lighting, health, shamanic services, politics, gamification trends, online sales, branding, virality, new worlds, and so on are efforts to expand markets and win new market shares.
Daily Costs Strategy dalam Gadai Emas Di Bank Syariah Sarana Prima Mandiri Pamekasan Wulandari, Susmita; Mansur
Ulumuna: Jurnal Studi Keilsman Vol 10 No 2 (2024)
Publisher : LP2M IAI Miftahul Ulum Pamekasan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36420/ju.v10i2.7680

Abstract

This study aims to describe the strategy carried out by the Islamic Bank PT. BPRS Sarana Prima Mandiri to attract customers. Interestingly, because the location of this private bank is close to a government bank. The method used in this research is descriptive qualitative. While the results of this study are that the strategy used is able to attract customers, especially in gold pawning financing, which costs much less than in SOE Pawnshops. Safekeeping fees are calculated per day (daily costs). This is a special attraction for customers, so that it becomes one of the superior products at the SPM Sharia Bank. While the product introduction technique is by distributing brochures and hospitality to customers' and prospective customers' homes.
Co-Authors Abdul Djohar Abdul Mufarik A. Marhum Abdul Rahman Abdul Rasyid Abdul Wahid Suleman Achmad Nur Aliansyah Agustinus Lolok Ahmad Nur Aliansyah Alhidayat Alief Akbar AMINUDIN Andelina febriani Andi Rahma Nur Alam Asminar Asminar Azrul Ridwan Azzuhra, Nur Aida Bahar, Muhammad Yusuf Bayu Adrian Ashad Danial Darmansyah Duduaka, Rustam Dwi Indah Putrianingsih, Dwi Indah Evi Sulvionita Fadli Kahairan Fairuzah, Asya Syaqila Faldin Fatmawati Fatmawati Ferry Fayuhi Ferry Payuhi Gaffar, Herry Darsim Gazali Hamzawi , M. Adib Hasan Basri Hasmina Tari Mokui Hasriadi Hidayanti Husnianti Ika Rahma Ginting Imran S.M. Nur Indrayati Galugu Intan Vida Yasasi Iqbal Abdul Kholik ita puspita, ita Jangga Jusmiati Karisma, Elana Kasmawi Khairul Imtihan Koedoes, Y.A. Kuliawati Lintong Nababan Mansur Mansur Mohammad Taufan Asri Zaen Muh. Yamin Noch Muhammad Fiqran Rusydi Muhsyanur Mustarum Musaruddin Musta’an Karadjo Muzakir Najamuddin, Andi Najmatullah Nofri Yuhelman Normawati Nurdianty, Erika Khusnul Nurmi Nurmi Hidayasari Nurul Inayah Padjalangi, Andi Muhammad Yaqkin Pagiling, luther Patarai, Muhammad Idris Rahmawati Ramdaniah Rasyid Ridoh Reynal Ardiansyah Kandeccing Rianto Hidayat Mangngi Riduan Siagian Rizal Ruslan Sahabuddin Hay, Sahabuddin Samuel Jie Saparuddin Latu Septi Gumiandari Siti Fauziah Sopyan Sriwijanaka St. Nawal Jaya Suandi Syamsidar Syamsuddin Semmang Syamsul Bahri Umrati Wulandari, Susmita Zakaria Zulkaida, Wa Ode