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Muhammad Ismail
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Religion Agriculture, Biological Sciences & Forestry Arts Humanities Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Languange, Linguistic, Communication & Media Library & Information Science Mathematics Mechanical Engineering Public Health Social Sciences Other

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Journal : Journal of Management and Creative Business

 1 
Pengaruh Jual Beli Online E-Commerce Shopee Terhadap Minat Beli Saat Pandemi Covid-19 Pada Masyarakat Milenial Di Kecamatan Belitang Aceria Mega Putri Pratiwi; Ambok Pangiuk; Muhammad Ismail
Journal of Management and Creative Business Vol. 1 No. 2 (2023): April : Journal of Management and Creative Business
Publisher : Universitas 45 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (185.776 KB) | DOI: 10.30640/jmcbus.v1i2.726

Abstract

This study aims to find out how much influence online buying interest has on the Shopee marketplace among millennial communities during the Covid-19 Pandemic. This study uses quantitative research, data collection in this study using a questionnaire which uses a simple random sampling technique where population data collection is done randomly. The sample of this study was 100 respondents who were taken from the millennial generation of Generation Z. This study was conducted to examine the effect of buying and selling online on buying interest during the Covid-19 pandemic in millennial society. The results of the study stated that buying and selling online on buying interest. Based on the t-test there is an influence between buying and selling online on buying interest received. There is a positive and significant influence on the online buying and selling variable on buying interest (case study of shopee online shop).
Co-Authors Aan Zainul Anwar Abdul Gani Jamora Nasution Abdul Kamaruddin Abdul Rahman Kadir Abdul Razak Munir Abdul Razak Sabara Abulija Maskarai Aceria Mega Putri Pratiwi Agussatriana Agustina Mutia Ahmad Yani Aisah Apridayani Aji Komarudin Ambok Pangiuk Amzul Rifin Andi Saadillah Andi Wafiah Anzu Elvia Zahara Arham Nawawi Ari Wibowo Ari Wibowo Asnath Maria Fuah, Asnath Maria Asrafi Asrafi Asriyani Amrullah Athira Setira Adil Aulia Fajrin Ayu Ashari Pasaribu Ayu Minarsi Bambang Kurniawan Budi Baharudin Cahyo Budi Nugroho Chandra Defta Rusdwinanto Deddy Dwi Arjanto Dedy Dwi Arjanto Dewi Satria Ahmar Dian A.S Parawansa Dian Rohani Siburian Domi Kamsyah Dyah Rachma Wijayanti H.P Edit Lesa Aditia Ekasari Dimbarokke Erwan Setyanoor Fahmi Idris Farina Fakhruddin Fariyanti, Anna Fathuddin Abdi Fathul Qasthari Abdillah Fedia Restu FERDIANSYAH SAING Fifi Nola Sari Fika Nadila Gawan Sagoro Gio Qaedy Auzan Hanifah Widiastuti Haris Maupa Havifa Havifa Hijrinia Kusumaning Ayu Ihsan Saputra Iman Kristian Halawa Irfan Kurniawan Ita Apriana Kinas James Siregar Lamhot E. Pakhpahan Lia Wardati Lilis Lilis M. Baihaqi M. Nazori Mahyuddin Mar’atussolehah Mar’atussolehah Masnur Maulana Yusuf Meida Perwira Antartika Meigia Nidya Sari Misnariah Idrus Ms. Muthmainnah Mufti Fathonah Muvariz Muh. Asdar Muhammad Aldi Akbar Muhammad Asdar Muhammad Syafei Gozali Nadilla Alfina Naufal A Prasetyo Naufal Abdurrahman Prasetyo Nazwa Hasanatul Hikmah Nidia Yuniarsih Nirwana Nirwana Nisar Novi Mubyarto Nugroho Pratomo Ariyanto Nugroho Pratomo Aryanto Nur Fitria Pujo Leksonowati Nur Rohimah Nur Tajdidah Nurjannah Nurjannah Nurman Pamungkas Nurul Laili Arifin Nurul Lathifah Nurul Ulfah Otto Randa Payangan Patmasari, Andi Prihadi Setyo Darmanto PUTRI OKTAVIANI Qurrata Ayunin Rachman Jaya Rahmah Tulwaidah Randy Saputra Renaldi Yulvianda Rendi Rostan Rini Erina Risqi Aldian Deni Rizki Kurnia Husain Rudy Priyanto Saifudin Asrori Saiful Akhyar Lubis Sapto Wiratno Satoto Selvy Anggriani Syarif Sembiring, Rinawati Siti Haerani Sriyanto Sriyanto St Rahma Syam Ali Sumardi Lasise Sutoyo, Mochammad Arief Hermawan Syahirun Alam Syaloom lestari Simanjuntak Titin Agustin Nengsih Wa Ode Zusnita Muizu Widodo Widodo Wilda Utami Yasnur Asri Yogantara Yogantara