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All Journal E-Journal of Tourism Jurnal Pariwisata Khasanah Ilmu - Jurnal Pariwisata Dan Budaya Cakrawala : Jurnal Humaniora Bina Sarana Informatika ABDIMAS SILIWANGI International Journal of Social Science and Business Jurnal Humaniora : Jurnal Ilmu Sosial, Ekonomi dan Hukum Jurnal Mantik International Journal of Economics, Business and Accounting Research (IJEBAR) Jurnal Hospitality dan Pariwisata Community Development Journal: Jurnal Pengabdian Masyarakat Budapest International Research and Critics Institute-Journal (BIRCI-Journal): Humanities and Social Sciences Jurnal Abdimas Berdaya : Jurnal Pembelajaran, Pemberdayaan dan Pengabdian Masyarakat Jurnal Sosiohumaniora Kodepena (JSK) International Journal of Social and Management Studies (IJOSMAS) Journal of Social Responsibility Projects by Higher Education Forum Jurnal Ekonomi Bulletin of Community Engagement Indonesian Marketing Journal Journal of Natural Science and Technology Adpertisi: Bidang Sains dan Teknologi Jurnal Manajemen Perhotelan Jurnal Indonesia Sosial Sains Journal of Innovative and Creativity Jurnal Penelitian Pendidikan Indonesia
Amelda Pramezwary
Universitas Pelita Harapan
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Journal : Jurnal Pariwisata

 1 
DESAIN PERENCANAAN STRATEGI PENGEMBANGAN POTENSI WISATA KULINER DAN BELANJA KOTA BANDUNG Amelda Pramezwary; Juliana Juliana; Ira Brunchilda Hubner
Jurnal Pariwisata Vol 8, No 1 (2021): Jurnal Pariwisata
Publisher : LPPM Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (2697.089 KB) | DOI: 10.31294/par.v8i1.9205

Abstract

ABSTRAKKota Bandung merupakan kota Metropolitan terbesar di Jawa Barat dan juga merupakan ibu kota provinsi, serta pernah menjadi tempat terlaksananya Konferensi Asia Afrika 1955. Kota Bandung dengan segala potensi sumber daya yang dimilikinya dikenal akan wisata alam dan budayanya. Namun dengan perkembangan yang ada beberapa tahun terakhir ini, Bandung mulai dikenal juga melalui potensi wisata kuliner dan belanja yang dimilikinya. Bahkan Kementrian Pariwisata telah menetapkan Bandung sebagai salah satu destinasi unggulan wisata kuliner dan belanja di Indonesia. Namun demikian, masih ada beberapa masalah yang dihadapi seperti belum terintegrasinya kawasan-kawasan wisata belanja dan kuliner yang menyebabkan pengembangan belum optimal, kurangnya ketersediaan fasilitas transportasi, lahan parkir, dukungan promosi dan kerjasama antar pemangku kepentingan. Penelitian ini berupaya untuk mengidentifikasi potensi dan tantangan wisata kuliner dan wisata belanja dengan menggunakan metoda kualitatif deskriptif. Pengumpulan data akan dilakukan melalui focus group discussion terhadap stakeholder pariwisata di Kota Bandung. Hasil dari penelitian ini adalah penyusunan strategi pengembangan  wisata kuliner dan belanja kota Bandung.Kata Kunci : destinasi, perencanaan strategi, wisata kuliner dan belanja ABSTRACT Bandung is the largest Metropolitan city in West Java and is also the capital of the province, and was the venue for the 1955 Asian-African Conference. The city of Bandung with all its potential resources is known for its natural and cultural tourism. However, with the developments that have occurred in the last few years, Bandung has also begun to be recognized by its culinary and shopping potential. Even the Ministry of Tourism has designated Bandung as one of the leading destinations for culinary tourism and shopping in Indonesia. However, there are still a number of problems faced, such as not yet integrated shopping and culinary tourism areas which have resulted in not optimal development, lack of availability of transportation facilities, parking lots, promotional support and cooperation between stakeholders. This study seeks to identify the potential and challenges of culinary tourism and shopping tourism by using a qualitative descriptive method. Data collection will be carried out through focus group discussions on tourism stakeholders in the city of Bandung. The results of this study are the formulation of a strategy for the development of culinary tourism and shopping in the city of Bandung. Keywords: culinary and shopping tourism, destination,  strategic planning 
Co-Authors AGUS PURWANTO Agus Purwanto Alicia Alicia Angelia Widhy Angelina, Vera Ani Wijayanti Atun Yulianto Billy Eagan Calen Calen Catherine Catherine Charles Yap Cheryl Jocelyn Christine Junus Cicilia Angelisca Daria Daria Deandra Ashtyn Pakasi Demson R H Goeltom Dhana Calista Oktaviani Diena M.Lemy Diena Mutiara Lemy Djakasaputra, Arifin Elvina Rosalie Emmita Devi Hari Putri Erlangga Brahmanto Evelyn Wijaya Fachrurazi Feidora Jovanca Putri Felicia Tania E Fenny Fenny Gloria Caroline Patras Gunawan Prabowo Hans Dhammika Putra Hermawan Dwitama Hubner, Ira B. Indah Sentia Indra, Febryola Jeremia Devananda Jeremy Setiawan Jessica Novia Widjaja Jessica Virgiana Wijaya Jimmy Muller Hasoloan Situmorang Jonathan F Pujangga Josephine Josephine Julia Dewi Juliana Juliana Juliana Juliana, Juliana Keisha Aurelia Rianto Keke Melinda Kharis Dwi Nugraha Madeline Madeline Margaret Intan Michelle A. Benly Michelle Michelle Nadia Cheryl Effendy Nadya Valerie Nova Bernedeta Sitorus Nova Bernedeta Sitorus Novia A Nukak Pramono, Rudy Princeska Marsha Setiabudi Putri Esthi Palupi R. Jati Nurcahyo Rabeka Putri Radella Terfinia Reza Adjah Rhoswenlin Rhoswenlin Rocky Nagoya Rosianna Sianipaar Rosianna Sianipar Sabrina O Sihombing Sacca Nindya Avalokita Samuel Musa Liha Sandra Maleachi Sandra Maleachi Satria Agus Setiawan Budi Bhakti Sheily Triratnasari Tanzil Silvia Lewinsky Sim Wen Ching Situmorang, Jimmy Muller Hasoloan Steven Setiadi Sylena Teresia Andrian Tasha Gracia Haslin Teresa Avilla Valentine Saputra Theresia Chandra Triratnasari Tanzil, Sheily Valencia Valencia Vasco Adato H Goeltom Venty Ventyani Vera Angelina Veren Patricia Vinka P Viensa Vriandi Hapsara Wibowo Wahyuhadi Putro, Wisnuadji Wilhelmina Rosse Marisca Gajeng Wisnuadji Wibowo Wahyuhadi Putro Wowor, Wulan Meiaya Yulius, Kevin Gustian