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All Journal Jurnal Ekonomi, Bisnis dan Kewirausahaan (JEBIK) Widya Warta Kinerja Media Ekonomi dan Manajemen Jurnal Ilmiah Manajemen dan Bisnis (JIMB) MIX : Jurnal Ilmiah Manajemen Jurnal Manajemen Inovasi : Jurnal Ekonomi, Keuangan, dan Manajemen MBIA MANAJEMEN DEWANTARA JURNAL EKOBIS DEWANTARA Business Management Journal Program Studi Manajemen Prosiding Seminar Nasional Multidisiplin Ilmu Madaniya Journal of Management and Business Environment (JMBE) Journal of Applied Management Research Jurnal Inspirasi Binsis dan Manajemen Semanggi: Jurnal Pengabdian kepada Masyarakat Sanskara Akuntansi dan Keuangan Sanskara Ekonomi dan Kewirausahaan International Journal of Asian Business and Management (IJABM) IMPACTS: International Journal of Empowerment and Community Services Prosiding Seminar Nasional Ilmu Sosial dan Teknologi (SNISTEK)
Christina Heti Tri Rahmawati
Universitas Sanata Dharma
Religion Agriculture, Biological Sciences & Forestry Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Public Health Social Sciences Other

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Journal : IMPACTS: International Journal of Empowerment and Community Services

 1 
Entrepreneurship Assistance to Increase Omak Kopi’s MSME Income In The New Normal Era: Article Christina Heti Tri Rahmawati; Rubiyatno Rubiyatno; Theodorus Sutadi; Trisnawati Rahayu
IMPACTS: International Journal of Empowerment and Community Services Vol. 1 No. 1 (2022): IMPACTS: VOL. 1 NO. 1 SEPTEMBER 2022
Publisher : Faculty of Economics Universitas Sarjanawiyata Tamansiswa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30738/impacts.v1i1.12995

Abstract

Purpose ­ This community service raises the problems faced by a coffee shop business called Omak Kopi. Based on interviews, there are several problems experienced by the owners of these Micro, Small and Medium Enterprises (MSMEs), namely the management of business legality and product marketing. Methods - The method used in this community service activity is to provide understanding and awareness to MSME actors about the importance of having business legality, providing entrepreneurial assistance in the form of business models, and providing product marketing assistance through social media. Result and discussions - The results of community service activities for MSME Omak Kopi include: (1) This MSME has business legality: (2) This MSME has a business capital canvas to develop a business; and (5) these MSMEs have business signage and use social media Whatsapp and Instagram as well as online food delivery service platforms through Grab Food and Go Food to increase product marketing. Conclusion - The implication of this community service activity is that it is hoped that the existence of entrepreneurship assistance can facilitate Omak Kopi SMEs to manage patent rights, business development and increase income and business continuity, especially in the new normal era. Keywords: Business Legality, Entrepreneurship, Marketing, Income
The Maximization of Digital Marketing and Business Legality in the Development of De Thela Msme in the New Normal Era: Article Christina Heti Tri Rahmawati; Rubiyatno; Theodorus Sutadi; Florentinus Nugro Hardianto
IMPACTS: International Journal of Empowerment and Community Services Vol. 2 No. 1 (2023): IMPACTS: VOL. 2 NO. 1 MARCH 2023
Publisher : Faculty of Economics Universitas Sarjanawiyata Tamansiswa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30738/impacts.v2i1.13674

Abstract

Purpose ­ One of the business sectors that has a quite important role for the national economy and has contributed to the absorption of labor and the distribution of development results is Micro, Small and Medium Enterprises (MSMEs). In the new normal era (Adaptation of New Habits) increasing the ability to use digital marketing will be able to help businesses deal with economic pressures, due to the Covid 19 pandemic which has caused a decrease in people's purchasing power where many people have shifted to buying online. In addition, in running a business, it is necessary to have complete documents or business legality. Likewise, De Thela's MSMEs based on observations have problems in terms of their limited ability to use digital marketing and do not yet have business legality. Therefore, assistance is needed to overcome these MSME problems through digital marketing assistance through social media and the importance of having legality in developing a business. Methods – The methods used in the implementation of community service include problem identification, preparation, assistance, monitoring and evaluation of assistance. Result and discussions – This community service activity has yielded results for De Thela's MSMEs including (1) De Thela's MSMEs have created social media content and joined the Shopee Food and Tukoni marketplaces so they can expand product marketing; and (2) UMKM De Thela has business legality by obtaining a Business Identification Number (NIB). Conclusion – The results of this community service activity have implications where it is hoped that digital marketing assistance and business legality will make it easier for De Thela's MSMEs to develop businesses and increase sales and business sustainability, especially in the new normal era.
Empowerment of Karang Taruna in the Kali Gajah Wong Tourism Village through Increasing Literacy and Financial Inclusion Christina Heti Tri Rahmawati; Ima Kristina Yulita; Firma Sulistiyowati; Aurelia Melinda Nisita Wardhani
IMPACTS: International Journal of Empowerment and Community Services Vol. 2 No. 2 (2023): IMPACTS: VOL. 2 NO. 2 SEPTEMBER 2023
Publisher : Faculty of Economics Universitas Sarjanawiyata Tamansiswa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30738/impacts.v2i2.15968

Abstract

Purpose ­ This service activity raises the problems faced by the Kali Gajah Wong Tourism Village, where based on interviews with youth organizations as managers of the tourist village, so far the business financial management of this tourist destination has separated business and personal finances, but this has not been done regularly so it has not fulfilled the expected desires. from donors or the government who will increase capital. Therefore, financial management is important to develop this tourist destination. This mentoring activity aims to provide an understanding of financial literacy and inclusion so that tourist destination managers do not experience financial difficulties and can allocate income across various investment instruments. Methods - This activity was carried out using mentoring methods and continued sharing from the tourist village management. Result and discussions - The results of the assistance to the youth organization in the Kali Gajah Wong Tourism Village went smoothly and according to what had been planned, it went well and according to plan. The managers of this tourist village increasingly have a good understanding of financial literacy and inclusion and are able to separate personal and business finances, and can manage business finances more transparently. Conclusion – The implication of the results of this service activity is that it is hoped that tourist village managers can increase their understanding of financial literacy and inclusion so that they can improve business financial management and ultimately increase the income and welfare of the local community.
Co-Authors Albertus Yudi Yuniarto Albertus Yudi Yuniarto Alfonsus Widiarto Aurelia Melinda Nisita Wardhani Briant Adithia Caecilia Wahyu Estining Rahayu Deavicris Ari Senda Erlyta Agustine Noviyanti Ermelinda Suryanti Loya Erren Egesta Ferrynela Purbo Laksono Firma Sulistiyowati Florentinus Nugro Hardianto Gilang Danendra Caesaro Hadi - Purnomo Henita Susanti Kunda Ignatius Soni Kurniawan Ima Kristina Yulita Josephine Wuri Kadek Dita Pramana Putra Khan, Amar Kristia Kristia Lukas Purwoto Lukas Purwoto Lukas Purwoto M Edhie Hartono Maria Angela Diva Vilaningrum Wadyatenti Maria Angela Diva Vilaningrum Wadyatenti Maria Hosyeana Margaritis Maria Theresia Ernawati Marselia Yunita Arum Pratiwi Nicko Kornelius Putra Orbi Kriste Rubiyatno Simu, Tiberias Krisgaharu Solo, Yolanda Patricia Sri Hartuti Sutadi, Theodorus Tiberias Krisgaharu Simu Tjhai Catherine Tanuwijaya Tri Ratna Purnamarini Trisnawati Rahayu Trisnawati Rahayu Venantius Mardi Widyadmono Yuniarto, Albertus Yudi