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All Journal At-Tadbir : jurnal ilmiah manajemen Sarwahita : Jurnal Pengabdian Kepada Masyarakat JURNAL MANAJEMEN Tourism Reserch Journal Journal of Hospitality Accommodation Management TRJ (Tourism Research Journal) Jurnal Ilmiah Pariwisata
Mimi Enggriani
Sekolah Tinggi Pariwisata Trisakti
Arts Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Languange, Linguistic, Communication & Media Social Sciences Transportation Other

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Journal : Jurnal Ilmiah Pariwisata

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Pengaruh Komitmen Kuat, Kerja Keras, dan Etika Kerja terhadap Kinerja Pelaku Bisnis di Tempat Wisata Belanja Pasar Cipadu, Kota Tangerang, Provinsi Banten Herienda, Florensia; Enggriani, Mimi; Mayasari, Ira; Sugeng, Novita Widyastuti; Gantina, Devita
Jurnal Ilmiah Pariwisata Vol 29 No 1 (2024): Jurnal Ilmiah Pariwisata
Publisher : Pusat Penelitian dan Pengabdian Kepada Masyarakat, Institut Pariwisata Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30647/jip.v29i1.1783

Abstract

This research aims to determine the influence of strong commitment, hard work and work ethic on entrepreneurial performance. This type of research is quantitative descriptive research with multiple regression analysis methods. The location of this research was carried out at the shopping tourist destination at Cipadu Market. The sampling technique uses Accidental Sampling. Partial research results show that strong commitment, hard work and work ethic have a significant influence on the performance of Cipadu Market entrepreneurs. The strong work commitment of business actors at Cipadu Market increases motivation, seriousness and better service to customers as well as resilience to business challenges. The Cipadu market is very competitive, requiring business actors to work hard to differentiate themselves from competitors, keep up with fast-changing fashion trends, and maintain consistent product quality. The high work ethic of business actors at Cipadu Market creates customer trust, builds a positive reputation, and reduces legal risks, all of which contribute to improving business performance. Keywords: strong commitment, hard work, work ethics, performance
Pengaruh Electronic Word of Mouth dan Traditional Word of Mouth Terhadap Keputusan Berkunjung dengan Kepuasan Pengunjung Sebagai variabel Mediasi di Situ Cipondoh, Kota Tangerang, Provinsi Banten Dira Oktavia, Reno Catelya; Rachmatullah, Adam; Oktovianus, Oktovianus; Enggriani, Mimi; Maudiarti, Santi
Jurnal Ilmiah Pariwisata Vol 29 No 3 (2024): Jurnal Ilmiah Pariwisata
Publisher : Pusat Penelitian dan Pengabdian Kepada Masyarakat, Institut Pariwisata Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30647/jip.v29i3.1838

Abstract

This research aims to determine the influence of Electronic Word of Mouth and Traditional Word of Mouth on visiting decisions through visitor satisfaction at Situ Cipondoh, Tangerang City. The background of this research is based on the importance of communication from previous visitors in influencing the behavior of new visitors. The method used is a quantitative approach with path analysis, involving 100 respondents selected by accidental sampling. The results of the analysis show that Electronic Word of Mouth and Traditional Word of Mouth have a significant effect on visitor satisfaction and visiting decisions. In addition, visitor satisfaction acts as a mediator that strengthens the relationship between the two types of WOM and the decision to visit. This research concludes that positive experiences shared through E-WOM and traditional WOM can increase satisfaction and encourage repeat visits. Suggestions for tourist destination managers are to actively utilize social media and improve service quality to increase visitor satisfaction. Local governments are also expected to support the development of facilities that enhance the visitor experience. Travelers are encouraged to share their experiences to help other potential visitors make better decisions. Keywords: E-WOM, traditional WOM, customer satisfaction, visiting decisions
Co-Authors Adam Rachmatullah Andhalia Liza Marie Anis Darsiah Anita Swantari, Anita Boediman, Surya Fadjar Devita Gantina Dira Oktavia, Reno Catelya Filma Festivalia, Filma Gratia Wirata Laksmi Haryo Wicaksono Heny Ratnanningtyas Herienda, Florensia Hutagalung, M. Husen Linda Desafitri RB Maharani, Mira Maudiarti, Santi Maulana, Alifatqul Mayasari, Ira Mega Mulia Chandra Oktovianus, Oktovianus Purwanti Dyah Pramanik Pusparani Pusparani Pusparani, Pusparani Rachim, Faiza Rachman, Arief Faizal Robiatul Adawiyah Santi Maudiarti Sugeng, Novita Widyastuti Triono, Freddy