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All Journal Jurnal Ilmiah Manajemen dan Bisnis (JIMB) Jurnal Keperawatan Padjadjaran
Sisca Damayanti
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Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Health Professions Industrial & Manufacturing Engineering Neuroscience Nursing Public Health Other

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Journal : Jurnal Ilmiah Manajemen dan Bisnis (JIMB)

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The Antecedents And Consequences Of Trust In Online Retail Marisa Fitria Andika; Luki Adiati Pratomo; Sisca Damayanti
Jurnal Ilmiah Manajemen dan Bisnis Vol 8, No 2 (2022): Jurnal Ilmiah Manajemen dan Bisnis
Publisher : Universitas Mercu Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22441/jimb.v8i2.15030

Abstract

This study examines the antecedents and consequences of trust in online retail in the area of Jabodetabek. Samples were consumers who have shopped at online retail (Tokopedia), totaling 200 respondents. They were selected using the non-probability sampling method with a purposive sampling technique. The collected data were analyzed using Structural Equation Modeling. Results indicated that the complementary of interaction quality, complementary of environment quality, and complementary of outcome quality have a positive effect on trust in the retailer. Likewise, trust in the retailer has a positive effect on the intention to recommendations. 
Co-Authors Luki Adiati Pratomo Marisa Fitria Andika Nursiswati Nursiswati Titis Kurniawan