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All Journal JURNAL PENGABDIAN KEPADA MASYARAKAT Kanal : Jurnal Ilmu Komunikasi Komuniti : Jurnal Komunikasi dan Teknologi Informasi ETTISAL Journal of Communication Journal of Education, Humaniora and Social Sciences (JEHSS) Satwika : Kajian Ilmu Budaya dan Perubahan Sosial Warta Ikatan Sarjana Komunikasi Indonesia Jurnal Riset Mahasiswa Dakwah dan Komunikasi (JRMDK) Medium : Jurnal Ilmiah Fakultas Ilmu Komunikasi Academia Open Indonesian Journal of Cultural and Community Development Indonesian Journal of Law and Economics Review Indonesian Journal of Innovation Studies Indonesian Journal of Public Policy Review Communicator Sphere Procedia of Social Sciences and Humanities Proceeding ISETH (International Summit on Science, Technology, and Humanity) Indonesian Journal of Islamic Studies Journal of Islamic and Muhammadiyah Studies JAPI: Jurnal Akses Pengabdian Indonesia JKMP (Jurnal Kebijakan dan Manajemen Publik) Jurnal Ilmu Komunikasi UHO : Jurnal Penelitian Kajian Ilmu Komunikasi dan Informasi JSCS RESLAJ: Religion Education Social Laa Roiba Journal Journal Pemberdayaan Ekonomi dan Masyarakat Indonesian Culture and Religion Issues INTERACTION Communication Studies Journal CONVERSE Journal Communication Science Manajemen Pelayanan Kesehatan CHANNEL: Jurnal Komunikasi Proceeding of International Conference on Social Science and Humanity
Nur Maghfirah Aesthetika
Universitas Muhammadiyah Sidoarjo
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Chemistry Computer Science & IT Decision Sciences, Operations Research & Management Dentistry Earth & Planetary Sciences Economics, Econometrics & Finance Education Engineering Environmental Science Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mathematics Mechanical Engineering Medicine & Pharmacology Nursing Physics Public Health Social Sciences Veterinary Other

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Journal : Procedia of Social Sciences and Humanities

 1 
Master of Ceremony Training Program in Formal Activities at PDM Pasuruan Regency: Program Pelatihan Master Of Ceremony Pada Kegiatan Formal di PDM Kabupaten Pasuruan Santoso, Dian Rahma; Aesthetika, Nur Maghfirah; Taufiq, Wahyu
Procedia of Social Sciences and Humanities Vol. 3 (2022): Proceedings of the 1st SENARA 2022
Publisher : Universitas Muhammadiyah Sidoarjo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21070/pssh.v3i.275

Abstract

Permasalahan yang dihadapi Pimpinan Daerah Muhammadiyah (PDM) Kabupaten Pasuruan adalah keterbatasan anggota yang memiliki kemampuan menjadi Master of Ceremony (MC) untuk memandu jalannya kegiatan bersifat formal. Kondisi ini mengakibatkan setiap kegiatan yang dilakukan oleh Pimpinan Daerah Muhammadiyah (PDM) Kabupaten Pasuruan terkesan tidak teratur dan kurang serius khususnya saat kegiatan dihadiri oleh pejabat pemerintahan. Permasalahan ini muncul karena PDM Kabupaten Pasuruan belum memiliki kader yang ahli di bidang public speaking khususnya MC. Kegiatan pengabdian ini bertujuan untuk meningkatkan pemahaman setiap sekolah Muhammadiyah di bawah naungan Majelis Pendidikan Dasar dan Menengah (Dikdasmen) PDM Kabupaten Pasuruan tentang menjadi MC pada kegiatan formal mulai tingkat lokal, regional hingga nasional. Metode yang digunakan dalam pengabdian ini adalah wawancara dengan ketua PDM Kabupaten Pasuruan bersama Majelis Dikdasmen, salah satu divisi di bawah PDM. Selain itu, metode yang dilakukan adalah observasi, sosialisasi dan pelatihan Master of Ceremony. Kegiatan ini diikuti oleh 30 peserta yang merupakan guru atau humas perwakilan 15 sekolah Muhammadiyah di Kabupaten Pasuruan. Peserta didelegasikan oleh sekolah berdasarkan kemampuan dalam membawakan acara pada kegiatan sekolah masing-masing. Hasil kegiatan menunjukkan respon positif PDM Kabupaten Pasuruan dalam meningkatkan kualitas kualitas MC untuk membawakan kegiatan berskala lokal, regional dan nasional. Selain itu, hasil kegiatan menunjukkan tingkat pemahaman bagaimana menjadi MC yang baik juga mengalami peningkatan melalui praktik secara individu maupun berpasangan. Pada aspek teknis, pelatihan MC ini membantu sekolah dan Majelis Dikdasmen untuk menyusun acara, menulis skrip MC dan menempatkan pembawaan MC sesuai tingkat kegiatan dan jumlah peserta pada kegiatan local, regional dan nasional
Education on the Use of Audio Visual Applications for Guardians of Students in Ganting Village Facing Online Schools During the 2020 Pandemic: Edukasi Penggunaan Aplikasi Audio Visual Bagi Wali Murid di Desa Ganting Menghadapi Sekolah Daring Selama Masa Pandemi Tahun 2020 Aesthetika, Nur Maghfirah; Febriana, Poppy; Destiana, Evie; Mohammad R, Alfaro
Procedia of Social Sciences and Humanities Vol. 3 (2022): Proceedings of the 1st SENARA 2022
Publisher : Universitas Muhammadiyah Sidoarjo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21070/pssh.v3i.276

Abstract

During the Covid-19 pandemic, the education sector experienced a significant impact, which made learning must be done online. This makes people demanded to be able to use technology, especially the parents of kindergarten-elementary students' guardians. Because in order to help work on school assignments given by teachers to students through digital media. In general, teachers on average kindergarten assign assignments at least once per day to students. Then the work is done by making a video of how to work on the assignment and it is done by the student's guardian. So that it is interesting through online media. Ganting Village, is one of the villages that also has a kindergarten school which is directly sheltered by a village government agency. In this condition, it is known that there are still many kindergarten-SD students' parents who are less well off in digital media as a means of running online schools. This situation makes many guardians difficult in facing the Brave school, starting from limited knowledge about technology, the cost of internet quota, which can also have an impact on the impact of interest in learning. The community service program entitled Education on the Use of Audio Visual Applications for Guardian Students in Ganting Facing Village Sekolah Berani Salama during the Pandemic Period aims to provide training to parents of students who currently find it difficult to use social media application technology in completing their child's assignments. The output of this program can be seen with scientific contributions to scientific articles, and video documentation of activities can be displayed via the youtube channel.
Digital Marketing Majestic Koi Farm Through Sosial Media Instagram Sari, Dewi Fitria; Aesthetika, Nur Maghfirah
Procedia of Social Sciences and Humanities Vol. 7 (2024): International Conference On Emerging New Media and Social Science
Publisher : Universitas Muhammadiyah Sidoarjo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21070/pssh.v7i1.585

Abstract

Based on the researcher will examine social media marketing related to the concept of content used in Majestic Koi Farm's social media instagaram, the researcher aims to describe the content strategy used by Majestic Koi Farm to obtain research novelty. In this study, the research method is used the approach shown where the research describes the facts, facts, fields, and properties of objective traits accurately based on data derived from the results of observations through the Instagram account on a business. This data collection technique is also carried out through research on the analysis of instagaram social media content. The object of this study is Majestic Koi Farm's Instagram, while the subject in this study focuses on Majestic Koi Farm. The results of the research based on analysis through Instagram social media show that Majestic Koi Farm has implemented a social media marketing strategy in its Instagram. Through the use of Instagram, Majestic Koi Farm has successfully influenced consumers and increased their sales.
Student Motivation In Using The "Line People Nearby" Dating Application As An Effort To Build New Relationships Kurniasari, Febriayu Vina; Aesthetika, Nur Maghfirah
Procedia of Social Sciences and Humanities Vol. 7 (2024): International Conference On Emerging New Media and Social Science
Publisher : Universitas Muhammadiyah Sidoarjo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21070/pssh.v7i1.601

Abstract

Dating apps have significantly changed the dynamics of interpersonal interactions, and the reasons why people use these programs vary, including the desire to find a mate, expand their social circle, or simply satisfy their curiosity. The People Nearby feature in the Line app is specifically aimed at fostering deeper relationships and increasing social interaction. Motivational needs consist of five levels, namely basic needs, security needs, social needs, needs to be rewarded and finally the need to self-actualize. In this research, researchers used Abraham Maslow's theory of motivation to determine the motivation of Communication Science students at Muhammadiyah University of Sidoarjo to use the Line People Nearby dating application. The purpose of the research entitled student motivation in using the dating application “Line People Nearby” as an effort to build new relationships, namely researchers want to analyze the motivation of Communication Science students at Muhammadiyah Sidoarjo University in using the Line People Nearby dating application. The type of method used by researchers uses qualitative research methods. The researcher concluded that all informants had embraced Maslow's theory of needs, starting from basic needs, the need for security, social needs, taste needs, wanting to get a sense of reward. However, some informants fall into the category of social needs (a sense of love, affection, and ownership rights)
Analysis of Digital Branding Social Media Instagram Universitas Muhammadiyah Sidoarjo on Fortama 2023 Content Elfiqi, Deliza Novian; Aesthetika, Nur Maghfirah
Procedia of Social Sciences and Humanities Vol. 7 (2024): International Conference On Emerging New Media and Social Science
Publisher : Universitas Muhammadiyah Sidoarjo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21070/pssh.v7i.609

Abstract

Nowadays, disseminating information via social media is the one of the most important aspects. Many businesses use social media to brand their brands. Social media, especially Instagram, can be used as a digital branding strategy because it allows a brand to communicate directly with consumers. By choosing the right strategy, digital branding can help companies not only to increase brand awareness, but to build good relationships with consumers. Aspects of digital branding include; visual design, brand messaging, quality content, user experience, online reputation or social interaction. There are indicators of Instagram social media including participation, openness, conversation, community and interconnectedness. The purpose of this research is to understand the aspect of digital branding and social media indicators in visual and text content uploaded on UMSIDA Instagram @umsida1912, especially on FORTAMA 2023 content. The research used a qualitative methode with a descriptive approach. Yhe analysis used is a social media analysis. The results showed that UMSIDA Instagram @umsida1912 in the FORTAMA 2023 content was able to apply digital branding aspects and social media indicators so as to create strong and positive interactions between new students.
Co-Authors Afandi, Mohammad Aldi Ainiyah, Indah Nurul Al Wildan Ramdhani Alfaro Mohammad Recoba Alifian Muhammad Rahmawan Firdaus Andaru, Shafa Tustika Andi Fikri Anisa Larasatiningtyas Arisma, Yunda Widya Rida Asy'ari, Nur Aini Shofiya Azhar, Muchammad Jiddan Berliana Bestari Cholifah, Cholifah Dandy Maulana Dewi, Audry Shintya Dwi Irmawati Elfiqi, Deliza Novian Ervina Surya Setyowati Eva Yohana Evie Destiana Febrillian, Kevin Wahyu Firman Kurniawan Galih Kenyo Asti Habibur Rohman Hafhida, Farah Hidayatullah, Mochammad Firman Hurum Maqshurot Filkhiyam Ifanisari, Irma Fahriza Ikhsan Setiawan Ilmi Usrotin Choiriyah Irmania Yunita Isnaini Rodiyah istiqomah istiqomah khamdani, Usman Kurniasari, Febriayu Vina Lailul Mursyidah Leony Setia Rahmita M. Mujahidin Alhaq Mahendra, Alvino Achlan Mahendra, Rafly Jibran Martha Ayuzulki Zainiya Masfufah, Puput Dewi Mitha Adilina Mohammad R, Alfaro Muhammad Yani Muhammad Yhattaqun Muhammad, Helmy Mulyana, Anisa Hidayathul Nabila Ayu Bakta Nimas Dwi Safitri Ningsih, Selvia Aprilia Nizar, Ahmad Zuhdi Nola Aisyah Subagiyo Nugrahaputra, Muhammad Rafi Nur Tita Kusdiyanti Nuril Ilmiatus Solikhah Poppy Febriana Pratama, Krisna Yudha Rachman Rigga Aglaia Rachmawati, Aulia Radita Andriana Madjid Renni Setyoningrum Ridwan Hidayat Riza Al fakhuriziah Rizal , Mochamad Syahrul Rizal, Moch Saiful Rochmania, Ainur Rochmaniah, Ainur Romadhona Safitri Rosadi, Haniyah Febriyanti Rosita, Hartina Ayu Santoso, Dian Rahma Sari, Dewi Fitria Satriya Agung Prakoso Sholichah, Imro'atuz Sinta Yanwar Rosah Sri Wahyuni Suhartono, Dimas Danu Syahrul R, Syahrul Totok Wahyu Abadi Uhti Benazir Vidya Prasetyaningrum Wahyu Taufiq Wegga Miftakhul Juliani Wicaksana, Bagus Herdinovian Wildan Rizki Ramadan Wulansari, Fitri Retno Yanwar Abi Duha Yenny Aspriyaningsih Zahra, Amelia