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Journal : Jurnal Ilmiah Manajemen dan Bisnis (JIMB)

ANALISA KELAYAKAN BISNIS PROYEK PEMBANGKIT LISTRIK TENAGA ANGIN (PLTB) DI INDONESIA DENGAN MENGUNAKAN SOFTWARE RETSCREEN Muhammad Nashar
Jurnal Ilmiah Manajemen dan Bisnis Vol 1, No 1 (2015): Jurnal Ilmiah Manajemen dan Bisnis
Publisher : Universitas Mercu Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22441/jimb.v1i1.558

Abstract

Business feasibility analysis of systematic and rational is necessary before a project is needed before investment activity is realized. A tool is a software that can simplify the calculation of a project feasibility analysis is useful to simplify and make more accurate calculation can. Planned development projects Wind Power Generation (thermal power station) in Indonsia business is still something very new and still not widely practiced by investors. Indonesia has the potential of wind energy has been measured around 9.2 GW by the utilization is still very small, only about 1mW. It is thus very good potential of wind energy to be utilized. Business feasibility of simulation calculations using the software Retscreen Ambon in Maluku province, the area for projects with installed generating capacity of 330kw or a total of 5 x 1650 Kw obtained. NPV Value: USD 2,197,870 with pre-tax equity IRR of 28.8% for the IRR before tax as 14.3% for equity IRR after tax is 25.9% and for the post-tax IRR of 12.8% was also obtained assets payback period 5, 5 years. With the look of the above calculation, the electric power plant project Bayu (thermal power station) is a project that deserves to be investment Keywords: Business Feasibility Analysis, thermal power station, RetScreen
PENGARUH HARGA, CITRA MEREK DAN KUALITAS LAYANAN TERHADAP KEPUTUSAN PEMBELIAN PRODUK ONLINE JAKMALL Suzan Bernadetha Stephani; Muhammad Nashar
Jurnal Ilmiah Manajemen dan Bisnis Vol 6, No 1 (2020): Jurnal Ilmiah Manajemen dan Bisnis
Publisher : Universitas Mercu Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22441/jimb.v6i1.7784

Abstract

Jakmall adalah e-commerce (jualbeli) yang sedang berkembang di indonesia. Persaingan bisnis yang ketat antara e-commerce di Indonesia, membuat jakmall harus menindak lanjuti keluhan yang dirasakan oleh konsumen. Jika hal tersebut tidak cepat ditinda klanjuti ada kemungkinan konsumen akan beralih kepada pesaing. Penelitian bertujuan untuk mengetahui pengaruh harga, citra merek dan kualitas layanan mempegaruhi terhadap keputusan pembelian produk online jakmall. Metode pengambilan sampel dengan teknik purposive sampling, kuesioner disebarkan secara online kepada 125 responden. Analisis data menggunakan Partial Least Square (PLS), dengan menguji outer model, Inner model dengan tingkat signifikan 0,05 (5%) =1,96. Hasil penelitian menunjukkan bahwa variabel harga, citra merek, dan kualitas layanan bersifat positif dan signifikan terhadap sikap keputusan pembelian produk jak mall. Variabel terbesar yang mempegaruhi sikap konsumen atas pembelian produk online jakmall ialah variabel citra merek , karena konsumen merasakan banyak keuntungan yang diperlukan saat membeli produk jak mall