Siti Norezam Othman
Faculty of Technology Management Universiti Utara Malaysia, Sintok, Malaysia

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Journal : International Journal of Supply Chain Management

A Study of Halal Awareness and Knowledge Among Entrepreneur Undergraduates Mohamed Elias, Ezanee; Othman, Siti Norezam; Azbiya Yaacob, Noorulsadiqin; Saifudin, Adam Mohd
International Journal of Supply Chain Management Vol 5, No 3 (2016): International Journal of Supply Chain Management (IJSCM)
Publisher : International Journal of Supply Chain Management

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Abstract

Over recent decades, the halal concept has only been the concern for the Muslim, but now has spread into the global mainstream supply of industrial food and products. Some studies have shown that the lack of knowledge, awareness and understanding of the halal concept between Muslim producers of halal products may lead to the declining values of halalness. And this study intends to examine the level of halal awareness and knowledge among the Muslim students in the entrepreneurial program towards the intention to be a halal entrepreneur in the near future. The study was conducted at University Utara Malaysia as a cross-sectional study within a three month period. The data collection was gathered from the survey questionnairesspecifically from 274 students. The overall results have shown that the majority of respondents have a positive relationship between awareness, knowledge, and economy towards the intention and behaviorof producing halal products.
Critical Factors of the New Islamic Supply Chain Model Through the Lens of Descriptive Data Analysis Mohd Saifudin, Adam; Othman, Siti Norezam; Mohamed Elias, Ezanee
International Journal of Supply Chain Management Vol 6, No 1 (2017): International Journal of Supply Chain Management (IJSCM)
Publisher : International Journal of Supply Chain Management

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Abstract

This empirical paper is endeavoured to confirm the critical factors of the Islamic supply chain model in Malaysia.  The seven (7) constructs are inclusive of halal integrity, halal logistics practices & industry; halal logistics service providers; halal collaboration (JAKIM & HDC); halal international logistics and confidence on halal certification/log. A quantitative method of descriptive statistics of all the constructs been measured in the survey.  The measurements are being performed by using a perceptual scale.  Each question is answered by using the five-point Likert scale: strongly disagree (1); disagree (2); neither agrees nor disagree (3); agree (4); and strongly agree (5).  A qualitative data in the forms of words from the interview of the halal practitioner is presented. The information in terms of minimum & maximum value, mean and standard deviation of the data are shown.  The result showed all the seven (7) constructs are within the assumption underlying the statistical techniques which addressees’ specific research questions. We describe these constructs for establishing a new model of Islamic halal supply chain and provide a brief introduction of its scope and practices.