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All Journal E-Bisnis : Jurnal Ilmiah Ekonomi dan Bisnis International Journal of Economics, Business and Accounting Research (IJEBAR) Jurnal Ilmiah Edunomika (JIE) MANAJEMEN Jurnal Ilmiah Manajemen, Bisnis dan Kewirausahaan International Journal of Economics and Management Research Community: Jurnal Pengabdian Pada Masyarakat Jurnal Riset Manajemen dan Ekonomi International Journal of Management Research and Economics Journal of Management and Informatics Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan International Journal of Economics and Management Research
Pemilia Sulistyowati
Sekolah Tinggi Ilmu Ekonomi Modern
Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Health Professions Languange, Linguistic, Communication & Media Other

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Journal : Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan

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Pengaruh Work-Life Balance, Lingkungan Kerja dan Kompensasi terhadap Kinerja Karyawan PT Buana Samudra Lestari Sefna Efrideyesa use; Pemilia Sulistyowati
Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan Vol. 4 No. 1 (2025): : Jurnal Ekonomi, Manajemen Pariwisata Dan Perhotelan
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jempper.v4i1.5490

Abstract

The purpose of this study is to determine and examine the impact of Work-Life Balance on the performance of PT Buana Samudra Lestari employees, the impact of the work environment on the performance of PT Buana Samudra Lestari employees, the impact of compensation on the performance of PT Buana Samudra Lestari employees, and the simultaneous impact of Work-Life Balance, work environment, and compensation on the performance of PT Buana Samudra Lestari employees. The sample of this quantitative study was ninety respondents. Multiple linear regression analysis was conducted using IBM SPSS Statistics. The findings of this study indicate that Work-Life Balance affects the performance of PT Buana Samudra Lestari store employees, that the work environment significantly affects the performance of PT Buana Samudra Lestari store employees, that compensation significantly affects the performance of PT Buana Samudra Lestari store employees, and that Work-Life Balance, work environment, and compensation all have an impact on the performance of PT Buana Samudra Lestari store employees at the same time.
Pengaruh Content Marketing, Online Customer Review, dan Harga terhadap Keputusan Pembelian Produk Skincare Hanasui melalui Aplikasi Tiktok Siti Mutmainnah; Pemilia Sulistyowati
Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan Vol. 4 No. 1 (2025): : Jurnal Ekonomi, Manajemen Pariwisata Dan Perhotelan
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jempper.v4i1.5491

Abstract

The purpose of this study is to understand and analyze the impact of content marketing on purchasing decisions for Hanasui skincare products through the TikTok application, to understand and analyze the long-term impact of online customer reviews on purchasing decisions for Hanasui skincare products through the TikTok application, to understand and analyze the long-term impact of prices on purchasing decisions for Hanasui skincare products through the TikTok application, and to understand and analyze the impact of content marketing, online customer reviews, and prices on purchasing decisions for Hanasui skincare products through the TikTok application. This study uses a quantitative approach with a sample of 100 respondents. Data were analyzed using multiple regression line analysis using IBM SPSS Statistics. The study findings show that, directly, content marketing has a significant impact on purchasing decisions for Hanasui skincare products through the TikTok application, online customer reviews have a significant impact on purchasing decisions for Hanasui skincare products through the TikTok application, and prices have a significant impact on purchasing decisions for Hanasui skincare products through the TikTok application. In addition, content marketing, online customer reviews, and prices simultaneously influence purchasing decisions for skincare products.
Co-Authors Asri Winanti Madyoningrum Edwin Zusrony Endang Kustami Gibson Manalu Hellen Cahya Permata Hendri Rasminto Heni Susilowati Heri Poerbantaro Heri Poerbantor Heri Poerbantor Jaelani Jaelani Jaelani Jaelani Kusna Djati Purnama Kusumaningtyas, Dhevi Dadi Miftahurrohman Ratnaningrum, Ratnaningrum Risma Nurhapsari Risma Nurhapsari Sefna Efrideyesa use Setia Iriyanto Setia Iriyanto Sherly Dwi Ditzi Savitri Siti mutmainnah Sukamto Sukamto Sukamto Sukamto Sutari Sri Rejeki Titin Hargyatni Wahyudi Wahyudi Wahyudi Wahyudi Widodo Wibisono