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Journal : Paradigma: Jurnal Masalah Sosial, Politik, dan Kebijakan

UPACARA ADAT TIWAH MASYARAKAT DAYAK DI KALIMANTAN TENGAH Renhat Bonxy; Christina Rochayanti; Panji Dwi Ashriyanto
Jurnal Paradigma Vol 22, No 2 (2018): Juli 2018
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik UPN "Veteran" Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31315/paradigma.v22i2.6597

Abstract

This research is to know how the meaning of bone removal procession on Tiwah inCentral Kalimantan and to know what is contained message in the procession of boneremoval, this reasearch is done by doing semiotic analysis on the symbols and signs thatare in procession. The type of this research is qualitative interpretative by using semioticanalysis method, semiotics is a science that examines the sign. Data collection on thisreasearch using observation techniques , study of literature, interview and documentation.The technique to knowing the meaning of the bone removal process is by analyzing thesigns present in the procession. Based on the results of the research we know that, theprocession of bone removal on tiwah has a very deep meaning for life. This processionshowing the affection and caring from dayak society to their relatives and a hope to havea better life. There is a myth like Roland Barthes says there is a myth but the truth are stillunknownable the truthness. the myth of bone removal after performing ritual removal ofbone is a prayer and a hope that has been presented to the Creator.
PENGEMBANGAN MODEL KOMUNIKASI DALAM PENGELOLAAN OBYEK WISATA Chory Puspitasari; Paryudi Prayudi; Christina Rochayanti
Jurnal Paradigma Vol 24, No 1 (2020): Januari 2020
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik UPN "Veteran" Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31315/paradigma.v24i1.5025

Abstract

The development of the Lava Tour Merapi tourism object is a special attraction for tourists, but in its management the regency tourism office faces obstacles from local residents who first managed the tourism object after the eruption of Mount Merapi in 2010. The research objective was to find the communication pattern of the Sleman Regency tourism office with local residents. tourism site. A qualitative approach, by conducting interviews, observation and data analysis. Groupthink Theory, which is a decision-making process that occurs in the manager of the Merapi Lava Tour and the Tourism Office. The results of this study indicate that the Tourism Office has maximally provided services, by not taking over tourism objects, instead the Tourism Office helps in collecting fees so that when there are things that are not desired, Jasa Raharja's insurance can apply when purchasing retribution tickets legally. The communication pattern carried out by the Tourism Office is indeed ineffective, because there is no clear flow between the Dinas and managers and community members.
Iklan Pariwara Galaxy S8 di Media Berita Online Muhammad Zulvikar Pahlevi Nurlette; Muhammad Edy Susilo; Christina Rochayanti
Jurnal Paradigma Vol 22, No 1 (2018): Januari 2018
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik UPN "Veteran" Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31315/paradigma.v22i1.4890

Abstract

Manufactures continue to do new things in marketing communication
KOMUNIKASI PEMASARAN SANGGAR BATIK KALPIKA DALAM MENJUAL KARYA SENI KAOS LUKIS BATIK YOGYAKARTA Lukman Prayoga; Christina Rochayanti
Jurnal Paradigma Vol 21, No 2 (2017): JULI-DESEMBER
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik UPN "Veteran" Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31315/paradigma.v21i2.2763

Abstract

Sanggar Batik Kalpika is one of business is producing batik craft has been since 1970. To sell batik artwork and shirts of painting that are getting eroded about there enthusiasts, there need to be the communications marketing strategy good to reach the desired target. The purpose of this research is to know the communication marketing strategy the applied Sanggar Batik Kalpika to sell shirts of painting artwork Yogyakarta. This research use the theory planning as thinking base of knew about the process or steps communication marketing strategy to sell shirts of painting artwork. The kind of research used is descriptive qualitative research. Tecnique data collection is by in-depth interview, observation, and study dokumentation. This research result indicates there are two marketing done in Sanggar Batik Kalpika that is directly and indirectly. Marketing communications directly to build a partnership with several parties, In the form of personal selling. As for marketing communications that indirectly covering publication, and conducted direct marketing. In the implementation of marketing comunikation, Sanggar Batik Kalpika already have marketing departments, but in manage not yet optimal. With the analysis of the advantages and disadvantages of marketing comunication conducted by research, is expected to provide contribution so that the product of shirts painting artwork Sanggar Batik Kalpika can continue increase sales.
Evaluasi Strategi Komunikasi Gerakan Memasyarakatkan Makan Ikan di Kabupaten Sleman Winda Zanuanita Dhewi; Christina Rochayanti; Sigit Tri Pambudi
Jurnal Paradigma Vol 23, No 1 (2019): Januari 2019
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik UPN "Veteran" Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31315/paradigma.v23i1.4897

Abstract

The movement to popularize eating fish (Gemarikan) national program is a government program to build awareness of individual nutrition and the collective community
Komunitas Virtual Menjadi Komunitas Sosial Hanif Suryo Nugroho; Subhan Afifi; Christina Rochayanti
Jurnal Paradigma Vol 21, No 1 (2017): JANUARI-JUNI
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik UPN "Veteran" Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31315/paradigma.v21i1.2758

Abstract

Social community is one of the social groups that grow in society. The Community of Info Cegatan Jogja (ICJ) has applied a long process for the formation of a virtual community. Starting from social media Facebook, ICJ community evolved into a virtual community and more active in doing activity after a meeting between the member. This purpose of this study is to find out how the process of formation of virtual communities into social communities within the Community of Info Cegatan Jogja (ICJ). is to explain the concept of virtual reality in the virtual community phenomenon. While the framework used in this study is Computer Mediated Communication and Virtual Reality Community so that can explain how the process of communication in detail about the formation of virtual reality in the virtual community until computer-mediated communication can form a community in real. The type of this research use a qualitative research in order to obtain a conclusion. The researcher chose the Ethnography method that will be implemented in both virtual and real space. The results of this study indicate that in a process the formation of social communities into virtual communities through several phases including: community meetings, Pseudo community, conflict, emptiness, the formation of virtual communities. In addition, it can be concluded that the definition of community continues to be redefined along with the development of communication and information technology. The key to understanding the community as a social community is when each member has a desire to achieve a common goal. It is also commonly found in the ICJ community, either when they are only engaged in virtual / online or after doing meeting in real life
Pola Komunikasi Organisasi Garda Depan PT.Aseli Dagadu Djokdja dalam Mewariskan Budaya Perusahaan Brigita Luna Anggia Putri; Christina Rochayanti; Kartika Ayu Ardhanariswari
Jurnal Paradigma Vol 23, No 1 (2019): Januari 2019
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik UPN "Veteran" Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31315/paradigma.v23i1.4898

Abstract

PT. Aseli Dagadu Djokdja is a Yogyakarta based alternative souvenir provider that has the slogan "Smart, Smile, Djokdja".
Komunikasi Interpersonal antara Pembina dan Anak Jalanan dalam Memotivasi di Bidang Pendidikan dan Mengubah Perilaku di Rumah Singgah Anak Mandiri Yogyakarta (Studi pada anak jalanan di Rumah Singgah Anak Mandiri Yogyakarta) Dyah Rachmawaty Utami; Christina Rochayanti; Edwi Arif Sosiawan
Jurnal Paradigma Vol 16, No 1 (2012): JANUARI
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik UPN "Veteran" Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31315/paradigma.v16i1.2459

Abstract

Homeless boy emerged because of the low of economy, lack of attention and affection from their parents. Many things that the public did not know about the street children’s life had something interested to be observed. Their education and behavior became a major problem to note. As the condition above Rumah Singgah Anak Mandiri tried motivate the street children in the education filled and change their behavior. Based on the background, the problem of this research was “how do the interpersonal communication between founder and the street children in the field of education motivation and the attitude changing at Rumah Singgah Anak Mandiri Yogyakarta?”. The aims o this research were to know the interpersonal communication between founder and the street children in Rumah Singgah Anak Mandiri. The subjects of this research were founder, street children, and the manager of Rumah Singgah Anak Manandiri Yogyakarta.This research was descriptive qualitative design. The data were taken, analyzed quantitatively and presented by detail and systematic description. The result of this research shows that interpersonal communication between founder and the street children in motivating them in the education field and changing the children’s behavior is not effective enough. It is based on the result of observation can be seen from the aspect of interpersonal communications which cannot be applied maximally are understandings, positive and same vision attitude. Sometimes the process of communication does not receive perfect feedback from communicant. As the reason of that, the researcher feels the interpersonal communication that conducted between fonder and the street children need to be improved the quality and quantity.
KOMUNIKASI ANTARBUDAYA SUKU MANGGARAI NUSA TENGGARA TIMUR DI YOGYAKARTA Stefani Dervin Jano; Christina Rochayanti
Jurnal Paradigma Vol 21, No 1 (2017): JANUARI-JUNI
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik UPN "Veteran" Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31315/paradigma.v21i1.2760

Abstract

Intercultural communication is communiction made by people who have different cultures, which tend to cause problems. This happened between the people of Manggarai tribe with indigenous people of Yogyakarta in Sleman regency. This study intends explore to analyze the intercultural communication process of Manggarai tribe with indigenous people of Yogyakarta in Sleman District and to identify communication problems between Manggarai tribes and indigenous people of Yogyakarta in Sleman District. This research uses the theory of ethnocentrism, this type of research is qualitative by using descriptive approach, which describes a social phenomenon. In the sense that this study aims to describe something that happens in the field. This study uses data collection techniques with in-depth interviews, observation and literature study. The result of this research is the process of interaction of association which covers cooperation, accomodation, assimilation so that acculturation happens. The other thing is the cultural difference between the indigenous people of Yogyakarta and the Manggarai tribe community. Indigenous people of Yogyakarta have High Context and Femininity culture, while Manggarai tribe people have Low Context and Maskulinity culture. Communication made by the indigenous people of Yogyakarta and Manggarai tribe community through interactive communication phase, transactional and up to the stage of dynamic communication. As for the communication problems that occur are language, food, belief, art and non-verbal language, but both are able to understand, understand and study different cultural problems.
INSTAGRAM DALAM PEMBENTUKAN IDENTITAS DIRI GENERASI Z Damas Rambatian Rakanda; Christina Rochayanti; Kurnia Arofah
Jurnal Paradigma Vol 24, No 1 (2020): Januari 2020
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik UPN "Veteran" Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31315/paradigma.v24i1.5020

Abstract

Instagram now become one of the popular social media among teenagers this time. Teenagers use Instagram as a means to show self existence and social life. at age teenagers Is age where teenagers search for self identity. So that is Instagram become one of the media of teenagers distributing their creativity. The purpose of this research is explain the establishment of the identity virtual teenagers users instagram in the Cawas village through social media Instagram. The theory used is the theory Identity Manuel Castell, theory New Media and contruction identity. This study using a method of descriptive qualitative. The result of this study discovered that in upload photos on instagram teenagers have the concept that they were going to spend. Environmental influences around become one of the factors that affects of teenagers in forming the selft identity. One of indicator that shows existence of informan by the number of Like and Followers. The informants most inspired by the influencer in terms of fashion and to process photos. Most of the feeds instagram informants contains the photos of himself. Existence it is important for teenagers, especially in social media instagram. Teenagers will look at its existence, along with its existence in social media Instagram.