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Rusnandari Retno Cahyani
Universitas Sahid Surakarta, Indonesia
Agriculture, Biological Sciences & Forestry Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Mechanical Engineering Social Sciences Other

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Journal : Jurnal Inovasi Manajemen, Kewirausahaan, Bisnis dan Digital

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Waralaba Franchiese di Indonesia Adelina Murti Syafiina; Rusnandari Retno Cahyani
Jurnal Inovasi Manajemen, Kewirausahaan, Bisnis dan Digital Vol. 1 No. 2 (2024): Mei : Jurnal Inovasi Manajemen, Kewirausahaan, Bisnis dan Digital
Publisher : Asosiasi Riset Ilmu Manajemen dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/jimakebidi.v1i2.79

Abstract

Franchise is a form of business partnership in which the owner of a brand or business concept (franchisor) gives permission to another party (franchisee) to use and manage their business in accordance with predetermined guidelines. This involves exchanging the right to pay initial fees, royalties, or other fees or special rights owned by individuals or business entities to a business system with business characteristics in order to market goods or services that have proven successful and can be utilized or used by other parties. based on a franchise agreement. A franchise must have a legal basis which is part of the agreement or contract. To avoid undesirable things, before being bound by a franchise agreement, each party involved must pay attention to each point in the franchise agreement carefully and thoroughly. Therefore, the franchise agreement is a very important part of the franchise business.
Strategi Pemilihan Lokasi Usaha Yang Optimal Dan Strategis Untuk Keberhasilan Bisnis Bagi Para Perintis Usaha Desy Rosiana; Rusnandari Retno Cahyani
Jurnal Inovasi Manajemen, Kewirausahaan, Bisnis dan Digital Vol. 1 No. 2 (2024): Mei : Jurnal Inovasi Manajemen, Kewirausahaan, Bisnis dan Digital
Publisher : Asosiasi Riset Ilmu Manajemen dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/jimakebidi.v1i2.80

Abstract

Business location is very important because it can influence the success or failure of the business. Factors such as accessibility, target market, competition, infrastructure, costs of renting or purchasing property, and local regulations are considerations in choosing the right business location, so entrepreneurs need to make careful considerations regarding choosing a strategic business location. In this era, building a business or determining a business location is not an easy thing, because the business location is very important for the sustainability of the company. If this is not the case, the company will experience a very fatal failure and could even go bankrupt. Determining a business location also requires quite a lot of costs, there are many unexpected costs and it could actually increase expenses for the entrepreneur and not get a profit from choosing the business location. The aim of this research is to find out the influence of choosing a business location on business success and success. Researchers conducted this research using research methods by means of literature reviews. Data collection was carried out by searching and collecting several articles from the internet, previous research journals that were relevant to the discussion of this research, reading books related to the title of this research, and many more. It would be a good idea for researchers to also expand their research to various companies in order to gain broader insight into choosing a good and correct business location for the success and success of the company they are building. Not only that, the researcher also got the most valid source of information because the researcher interviewed directly the relevant parties who understand how to manage and choose a good and correct business location.
Co-Authors Adelina Murti Syafiina Agung Nurmansyah Amaraningtyas, Adila Eva Andressia Yeiza Putri Anggit Dyah Kusumastuti Anggit Dyah Kusumastuti Anggraeni Putri, Adhelya Jeanie Anniez Rachmawati Muslifah Anniez Rachmawati Musliffah Anniez Rachmawati Musliffah Anniez Rachmawati Musslifah Anniez Rachmawati Musslifah Annisa Indah Mutiasari Annisa Indah Mutiasari Annisa Sabila Rachmasari Asri Laksmi Riani Asri Laksmi Riani Azzahra Putri, Inas Budi Wahyono, Budi Della Nur Shayidah Destina Paningrum Destina Paningrum Destina Paningrum Destina Paningrum Destina Paningrum, Destina Desy Rosiana Desy Triastuti Diva Mahes Wari Dynda Hesta Monita Edi Kurniadi Edi Kurniadi Emalia Yunika Faqih Purnomosidi Firdhaus Hari Saputro Al Haris Hadi, Alfiansyah Hanik Kuriyah Hanik Kuriyah, Hanik Hastuti Rifayani Hastuti, Isnaini Budi Hastuti, Tri Puji Hidayah, Mila Nur Indah Ayu Karlina Indah Ayu Karlina, Indah Ayu Intan Nurrohmah, Rahmadini Juni Trisnowati Kanestren Salsabila Kohar Sulistyadi Kumalasari, Galuh Niken Kus Isnawati, Kus Kusumastuti, Anggit Dyah Lestari, Indah Ayu Puji Mahatmana Krisna Herduna Putra MUGI HARSONO Mutiasari, Annisa Indah Nugroho B Sukamdani Nurhayati . Prihatini, Prima Puput Kurniawati Purwanto . PUTRI WULANSARI Rahmadini Intan Nurrohmah Rini Mutianisa Salma Nurul Fadhilah Fadhilah Salman Faris Isnaini, Salman Faris Sarsiti . Sri Huning Anwariningsih Sri Wahyu Agustiningsih, Sri Wahyu Sri Winarno Sri Winarno Tri Puji Hastuti Viona Rahmawati Jubaidah Viony Rahmawati Wulandari, Niken Tri Yuliastuti, Handini