Article Per Year (5 Year)
p-Index From 2020 - 2025
1.235
P-Index
This Author published in this journals
All Journal Jurnal Pendidikan Vokasi INFORMASI Formosa Journal of Social Sciences (FJSS) Journal of Social Interactions and Humanities (JSIH) Proceeding of Conference on Strengthening Islamic Studies in the Digital Era Jurnal Komunikasi Global
Andre Noevi Rahmanto
Universitas Sebelas Maret
Religion Arts Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Languange, Linguistic, Communication & Media Library & Information Science Social Sciences

Published : 8 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 8 Documents
Search

 1 
Branding for province: is it useful? Study on branding communications of Jateng Gayeng in the Ganjar Pranowo’s leadership Andre Noevi Rahmanto
Informasi Vol 52, No 1 (2022): Informasi
Publisher : Universitas Negeri Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21831/informasi.v52i1.46370

Abstract

The Central Java Provincial Government launched the slogan and logo for the Jateng Gayeng but in practice it is not easy because of the different roles of the provincial government in the era of regional autonomy. While on the other hand, many regency/municipal already have their own branding. This research with a qualitative approach was conducted to examine the branding process of the Central Java Provincial government through the branding of Jateng Gayeng. A series of qualitative interviews with four key informants, focus group discussions attended by twelve regency/municipal government representatives, and document analysis were conducted to examine the processes involved in designing and implementing branding. The results showed that in branding Jateng Gayeng, the government of Central Java Province was more likely to use secondary communication in the form of logos and slogans. Communication with stakeholders is more likely to use an informative strategy than a collaborative one. The emergence of provincial branding in Central Java has useful and potential to strengthen district/city branding.
Mastery of information technology and strengthening collaboration between editors and marketing: Local media strategies for surviving during Covid-19 pandemic Anas Syahirul Alim; Andre Noevi Rahmanto; Sri Hastjarjo
Informasi Vol 53, No 1 (2023): Informasi
Publisher : Universitas Negeri Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21831/informasi.v53i1.60098

Abstract

There was a global pandemic with the emergence of the Covid-19 virus from 2019 until  2022. The pandemic affected all aspects of life, including the press/media world. Media crews had been facing tough challenges during the midst of a pandemic situation. Journalists were required to do work in the field to produce quality content. The business division was required to continue to generate revenue for the company in order to produce quality journalistic works. On the other hand, they had to protect themselves from contracting the plague while carrying out their duties with all the challenges and risks. Since the arrival of the Covid-19 pandemic, local media revenue has continued to fall. Newspaper sales dwindled, advertising sales slumped, events could not run. While operational costs were not reduced but instead increased. Local media also had to struggle with their own strategies to survive. Mastery of information technology to strengthen collaboration between the editorial department and the marketing department was the key to succeed
NEWS FRAMING ANALYSIS: The Decreased of Ganjar Pranowo's Electability in the 2024 Election Contestation Muhammad Zahrul Asyhary; Sri Hastjarjo; Andre Noevi Rahmanto; Rengga Mahendra
Proceeding of Conference on Strengthening Islamic Studies in The Digital Era Vol 3 No 1 (2023): Proceeding of the 3rd FUAD’s International Conference on Strengthening Islamic St
Publisher : Institut Agama Islam Negeri (IAIN) Ponorogo

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Elections serve as a means for Indonesian citizens to participate in shaping the direction of the country's politics and creating a government that represents the aspirations of the people. Mass media, including online news sites, play a crucial role in shaping public perception and opinions on political issues, including the electability of presidential candidate Ganjar Pranowo. This research aims to analyze the perspectives of online media outlets detik.com, kompas.com, and tempo.co in framing the news about the decreased in Ganjar Pranowo's electability after the Israel team's rejection statement, and Ganjar Pranowo being highlighted as one of the figures behind Indonesia's cancellation as the host of the FIFA U-20 World Cup. This research is of a qualitative nature, utilizing the framing analysis method. Furthermore, the framing analysis is conducted using the Zhongdang Pan and Gerald M Kosicki analysis model. The subjects of this study are news samples related to the decreased in Ganjar Pranowo's electability published on detik.com, kompas.com, and tempo.co online media on May 19, 2023. The results of this research indicate that the framing of online media detik.com and kompas.com related to the decreased in Ganjar Pranowo's electability tends to be positive. In contrast, the framing of tempo.co online media tends to be negative in reporting the decreased in Ganjar Pranowo's electability. This research is expected to provide a deeper understanding of how positive or negative media framing can influence public sympathy. Additionally, this study can raise awareness among the public about the potential influence of mass media on the political process and understanding how to consume news wisely and critically.
Konstruksi Storytelling pada Video Virtual Travelling Anjang Priliantini; Mahfud Anshori; Andre Noevi Rahmanto; Monika Sri Yuliarti; Albert Muhammad Isrun Naini; Christina Tri Hendriyani
Jurnal Komunikasi Global Vol 12, No 2 (2023)
Publisher : Program Studi Ilmu Komunikasi FISIP Universitas Syiah Kuala

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24815/jkg.v12i2.31591

Abstract

Pariwisata menjadi sektor paling terdampak akibat wabah COVID-19. Pembatasan sosial yang terus diberlakukan mendorong Kementerian Pariwisata dan Ekonomi Kreatif (Kemenparekraf) untuk melakukan inovasi dengan menciptakan video virtual travelling yang dibagikan melalui Youtube. Penelitian ini bertujuan untuk menganalisis penerapan konsep storytelling dalam video virtual travelling yang diproduksi oleh Kemenparekraf sehingga daya tarik destinasi wisata dapat ditampilkan sebagai strategi promosi pariwisata yang baik. Penelitian kualitatif ini menggunakan Teori Digital Storytelling. Data dikumpulkan menggunakan metode dokumentasi, dengan data primer berupa scene dari tiga video yang akan dikaji berdasarkan unsur-unsur storytelling, yaitu setting, karakter, konflik, plot, dan pesannya. Data dianalisis untuk melihat pemenuhan aspek rasionalitas naratif yang meliputi koherensi dan kredibilitas cerita. Hasil penelitian menunjukkan bahwa ketiga video virtual travelling yang diteliti tidak menerapkan konsep storytelling dengan baik karena tidak memenuhi kelima unsur storytelling, terutama pada unsur karakter dan konflik. Tourism is the sector most affected by the COVID-19 outbreak. Social restrictions that continue to be enforced encourage the Ministry of Tourism and Creative Economy to innovate by creating virtual travelling videos shared on YouTube. This study aims to analyze the application of the concept of storytelling in virtual travelling videos produced by the Ministry of Tourism and Creative Economy so that the attractiveness of tourist destinations can be displayed as a good tourism promotion strategy. This qualitative research uses Digital Storytelling Theory. Data were collected using the documentation method, with primary data in the form of scenes from three videos, which will be studied based on storytelling elements, namely setting, characters, conflict, plot, and message. The data is analyzed to see the fulfillment of the aspect of narrative rationality, which includes the coherence and credibility of the story. Research results showed that the three virtual tour videos studied did not apply the concept of storytelling well because they did not meet the five elements of storytelling, especially the elements of character and conflict
The development of public relations and protocol teaching material based on the 2013 Curriculum in vocational school Andre Noevi Rahmanto; Arif Wahyu Wirawan
Jurnal Pendidikan Vokasi Vol 7, No 3 (2017): November
Publisher : ADGVI & Graduate School of Universitas Negeri Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (320.477 KB) | DOI: 10.21831/jpv.v7i3.15084

Abstract

This research aimed to describe the development of public relations and protocol office administration teaching material based on the 2013 curriculum in Vocational School (thereafter called SMK). This study was a Research Development (R D) using Borg Gall’s model. This research involved Public Vocational School with Office Administration Specialty in Ex-Surakarta Residency area. Technique of collecting data used was interview with informants related to Office Administration teaching material. Meanwhile for the trial, technique of collecting data used was questionnaire survey distributed to teachers and students. The effectiveness of data collection was tested using test. Technique of analyzing data used was mix method, the combination of qualitative and quantitative methods. The result of analysis using 2-way anava obtained Fstatistic­ value of 0.829 in Vocational School with probability (sig.) value of 0.438.  F test results are seen in the anova table in the sig column. Experiment group had an improvement of learning outcome better than the control one with the mean increase of 4.5 while control group had mean score of 2.3. Thus, it could be concluded that public relations and protocol teaching material based on the 2013 curriculum was feasible to use in Vocational School (SMK).
Marketing Communications’ Message Strategies of TikTok Shop Indonesia and Shopee Indonesia Through Social Media Instagram Rahma Maulinda Dwinari; Pawito; Andre Noevi Rahmanto
Formosa Journal of Social Sciences (FJSS) Vol. 2 No. 4 (2023): December, 2023
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/fjss.v2i4.6319

Abstract

TikTok Shop and Shopee are two e-commerce sites that using Instagram as a marketing communication medium. This study aims to discover the message strategy’s from the Instagram’s contents of @TikTokShop_Indonesia and @Shopee_ID in welcoming the month of Ramadan in 2023. The message strategy theory is the reference in this study. This study uses a qualitative approach with content analysis methods. The study results show that @TikTokShop_Indonesia content focus on transformational messages, informational messages become the focus afterward, and interactional messages still need to achieve. TikTok Shop Indonesia is more focused on touching the emotional motivation of its consumers with the hope that consumer involvement will increase. Instead, @Shopee_ID puts interactional messages and transformational messages above informational messages
Implementation of Information and Communication Technology Innovation Policy through E-Government in Public Services Rahma Yudi Amartina; Andre Noevi Rahmanto; Albert Muhammad Isrun Naini
Formosa Journal of Social Sciences (FJSS) Vol. 3 No. 1 (2024): March, 2024
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/fjss.v3i1.8328

Abstract

The development of information and communication technology encourages changes in community activities in various sectors. One of them is in the public service sector brought by the government through e-government. This research aims to discover how information and communication technology innovation policies are implemented through e-government in public services. The method used in this research is Systematic Literature Review (SLR) from the Google Scholar site within the year of 2012-2023. From the search results, a selection process was performed, resulting in 20 journals for analysis. The research results show that many of the current researchers are focusing on e-government, specifically regarding public services at the local government level. Interviews and observations are widely used data collection techniques. Elements that help the implementation of e-authorities offerings in public offerings are supported via way of means of a organized bureaucratic structure, making plans and a centralized and ok system. Obstacles for the implementation of e-authorities offerings in public offerings are encouraged via way of means of the exceptional of human resources, incomplete making plans, the exceptional of centers and infrastructure, and public recognition of e-authorities itself
Mining Conflict Resolution in a Communication Perspective: A Literature Review Nur Azizah Fitrianti; Andre Noevi Rahmanto; Sudarmo
Journal of Social Interactions and Humanities Vol. 3 No. 2 (2024): July 2024
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/jsih.v3i2.9783

Abstract

This research aims to find out how communication patterns and how to resolve conflict from a communication perspective. This research uses a qualitative method with a literature review approach. The results of this study show that there are many companies that seek conflict resolution by looking at communication so that the communication patterns that occur in a conflict cannot be separated from how the case views communication itself. Furthermore, this research can conclude that communication cannot separate the conflict that occurs because in a communication process, there will be the potential for a communication failure to occur. Thus, communication will play an important role in how to resolve the conflict that occurs.
Co-Authors Albert Muhammad Isrun Naini Anas Syahirul Alim Anjang Priliantini Anshori, Mahfud Arif Wahyu Wirawan Christina Tri Hendriyani Monika Sri Yuliarti Muhammad Zahrul Asyhary Nur Azizah Fitrianti Pawito Rahma Maulinda Dwinari Rahma Yudi Amartina Rengga Mahendra Sri Hastjarjo Sudarmo