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Journal : Jurnal Ilmiah Fillia Cendekia

Respon Peternak Sapi Potong Terhadap Keberhasilan Inseminasi Buatan Di Kabupaten Malang Murti, Ariani Trisna; Suroto, Karunia Setyowati; Osi, Matilda
Jurnal Ilmiah Fillia Cendekia Vol 9 No 2 (2024): Jurnal Ilmiah Fillia Cendekia
Publisher : Universitas Islam Kadiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32503/fillia.v9i2.5514

Abstract

This study aimed to evaluate the farmers' responses to the successful implementation of artificial insemination (AI) technology in beef cattle cultivated in Wajak District, Malang Regency. The method used is a survey involving 100 beef cattle farmers as samples, where the characteristics of the samples used are having at least 3 years of farming experience and the number of samples owned between 2 to 7 heads. Based on the analysis, it was found that farmers' assessment of the role of inseminators, farmers' knowledge of artificial insemination technology, and farmers' assessment of the implementation of artificial insemination were in a good category and the level of satisfaction was very satisfactory.The application of artificial insemination technology has a big influence so it has a good impact on the development of beef cattle farming. The factor that has the highest influence is the variable of breeding experience owned by farmers. Breeding experience is an important factor in developing livestock businesses and greatly influences the successful application of artificial insemination technology. The longer experience farmers have in beef cattle farming, the broader the level of experience they have. This condition makes it effective and easy to implement motivation and innovation to develop beef cattle farming. Therefore, farming experience is a key factor in determining the success of implementing artificial insemination for beef cattle in the Wajak sub-district, Malang district.
Analisa Preferensi dan Status Sosial Terhadap Pembelian Daging Sapi Di Pasar Induk Among Tani Kota Wisata Batu Kio, Lidia Kae; Darmawan, Hariadi; Rinanti, Rosyida Fajri; Murti, Ariani Trisna
Jurnal Ilmiah Fillia Cendekia Vol 10 No 1 (2025): Jurnal Ilmiah Fillia Cendekia
Publisher : Universitas Islam Kadiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32503/fillia.v10i1.6809

Abstract

The purpose of the research is to determine consumer preferences regarding the purchase decision of beef products at the Pasar Induk Among Tani Kota Wisata Batu. The variables studied consist of product quality (X1), product price (X2), and social factors (X3), as well as purchasing decisions as the variable (Y). The research was conducted from March to April 2024 at the Pasar Induk Among Tani Kota Wisata Batu, East Java Province. The type of research used is descriptive quantitative with a survey method. The sample chosen for the study consists of consumers who purchase fresh beef at the Pasar Induk Among Tani Kota Wisata Batu, totaling 80 respondents, using the accidental sampling method. The sources of research data consist of two types, namely primary data and secondary data. Primary data is obtained from direct interviews with respondents using a questionnaire, while secondary data comes from journals and reports from relevant institutions involved during the research process. The data analysis method used multiple linear regression analysis with the SPSS tool. The research results explain that consumer purchasing decisions are influenced by the attributes of meat quality. Consumer preferences in purchasing beef are influenced by several factors, one of the dominant ones being the cut of meat being bought. In addition, the social status of consumers also influences their choices when purchasing meat, where those with higher social status are more likely to choose premium quality beef or pay more attention to sustainability and ethics in selecting products. The recommendation from the research findings is that traders should provide the quality and cuts of beef that meet the needs and preferences of consumers. Service facilities and a cashless payment system need to be provided by the market management so that customers can shop comfortably. Keywords: Preferences, Attributes, Social Status, Purchase Decisions
Pengaruh Harga, Kualitas Produk, Dan Layanan Minat Beli Sosis Daging Sapi Di Kota Malang H Lende, Agustinus; Suroto, Karunia Setyowati; Rinanti, Rosyida Fajri; Murti, Ariani Trisna
Jurnal Ilmiah Fillia Cendekia Vol 10 No 1 (2025): Jurnal Ilmiah Fillia Cendekia
Publisher : Universitas Islam Kadiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32503/fillia.v10i1.7799

Abstract

With a population of 847,182 people and an area of ​​3,530.65 km2, Malang City produces 3,887,589 kg of beef in 2021 and 4,300,736 kg in 2022. The approach used in quantitative descriptive research is Purposive Sampling. This research sample uses a 10% Slovin objective sample to select a sample of 100 people based on the results of a survey of 1,950 visitors to Pasar Besar and Pasar Oro-Oro Dowo in Malang City. Product price has a positive effect on sales, with a t-table of 4.153-1.985 and a significance level of 0.000-0.05. Based on the calculated t-table of 4.173-1.985 and a significance value of 0.000-0.05, consumer willingness to buy is significantly influenced by the quality of the goods. The calculated t-table of -3.769 ± 1.985 and the significance value of 0.000 ± 0.05 indicate a fairly high correlation between service quality and purchasing decisions. The purpose of this study is to find the impact of factors such as price, product or service quality, and customer interest. The combined impact of X1, X2, and X3 on Y is 0.000 ± 0.05, which is a noteworthy amount. Keywords: Price, product quality, service quality and purchasing interest