Article Per Year (5 Year)
p-Index From 2020 - 2025
14.033
P-Index
This Author published in this journals
All Journal Jurnal Civics: Media Kajian Kewarganegaraan Jurnal Studi Pemerintahan Jurnal Presipitasi : Media Komunikasi dan Pengembangan Teknik Lingkungan JURNAL ILMU SOSIAL Jurnal Kebijakan Kesehatan Indonesia Jurnal Ilmu Sosial dan Humaniora Dia: Jurnal Administrasi Publik Jurnal Master Pariwisata (JUMPA) Jurnal Ketahanan Nasional Jurnal Kebijakan dan Administrasi Publik Jurnal Hubungan Internasional Jurnal IPTEK-KOM (Jurnal Ilmu Pengetahuan dan Teknologi Komunikasi) Cosmogov: Jurnal Ilmu Pemerintahan JURNAL ILMU PEMERINTAHAN Journal of Governance and Public Policy Journal of Governance International Journal of Artificial Intelligence Research Jurnal Ilmiah Peuradeun Jurnal Studi Komunikasi JPPUMA: Jurnal Ilmu Pemerintahan dan Sosial Politik Universitas Medan Area Journal of Government and Civil Society Otoritas : Jurnal Ilmu Pemerintahan Jurnal Komunikasi Ikatan Sarjana Komunikasi Indonesia Jurnal Bina Praja Publik (Jurnal Ilmu Administrasi) JWP (Jurnal Wacana Politik) SAMARAH: Jurnal Hukum Keluarga dan Hukum Islam PCD Journal Kemudi Dinamika : Jurnal Ilmiah Ilmu Administrasi Negara Politik Indonesia: Indonesian Political Science Review Iseedu: Journal of Islamic Educational Thoughts and Practices JURNAL EDUCATION AND DEVELOPMENT Digital Zone: Jurnal Teknologi Informasi dan Komunikasi PengabdianMu: Jurnal Ilmiah Pengabdian kepada Masyarakat Jurnal Ilmu Pemerintahan Widya Praja Jurnal Public Policy Journal of Local Government Issues Jurnal Ilmiah Tata Sejuta STIA Mataram Jurnal Manajemen Komunikasi Jurnal Studi Sosial dan Politik Journal of Robotics and Control (JRC) Jurnal Ilmu Administrasi: Media Pengembangan Ilmu dan Praktek Administrasi Jurnal Trias Politika Akrab Juara : Jurnal Ilmu-ilmu Sosial Unri Conference Series: Community Engagement Journal of Government and Politics (JGOP) Nakhoda: Jurnal Ilmu Pemerintahan Jurnal Pemerintahan dan Kebijakan (JPK) International Journal of Social Service and Research Journal Of World Science Prosiding Seminar Nasional Program Pengabdian Masyarakat Legal Protection for the Partnership Agreement Parties Jurnal Multidisiplin West Science JRP (Jurnal Review Politik) West Science Interdisciplinary Studies Global Komunika : Jurnal Ilmu Sosial dan Ilmu Politik West Science Interdisciplinary Studies Jurnal Penelitian Pendidikan Indonesia JKAP (Jurnal Kebijakan dan Administrasi Publik) Jurnal Studi Pemerintahan IJEFSD Politik Indonesia: Indonesian Political Science Review Jurnal Tarbiyatuna INJECT Interdisciplinary Journal of Communication
Suswanta
Universitas Muhammadiyah Yogyakarta
Religion Aerospace Engineering Agriculture, Biological Sciences & Forestry Arts Humanities Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Chemistry Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mechanical Engineering Medicine & Pharmacology Public Health Social Sciences Other

Published : 112 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 1 Documents
Search
Journal : Jurnal Manajemen Komunikasi

 1 
Analysis of Ganjar Pranowo and Ridwan Kamil’s digital campaign on Twitter Pranata, Yengki; Hadmar, Ahmad Muhardin; Suswanta, Suswanta
Manajemen Komunikasi Vol 9, No 1 (2024): Accredited by Republic Indonesia Ministry of Research, Technology, and Higher Ed
Publisher : Fakultas Ilmu Komunikasi Universitas Padjadjaran

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24198/jmk.v9i1.55412

Abstract

Digital campaigns are becoming a trend in influencing public opinion and expanding the reach of political messages. This research aims to analyze the effectiveness of the digital campaign strategy carried out by Ganjar Pranowo and Ridwan Kamil via the Twitter platform. The method used is qualitative research with a Qualitative Data Analysis Software (QDAS) approach via Nvivo 12 Plus. Data was collected using the N-Capture tool via the official Twitter accounts @ganjarpranowo and @ridwankamil during the period July 2022 to June 2023. The accounts @ganjarpranowo and @ridwankamil were chosen as research objects because they are both public figures who have great influence on social media. The analysis is carried out based on five main indicators: popularity, activity, responsiveness, visibility and interaction. The research results show that Ridwan Kamil is more effective in using Twitter as a digital campaign medium. The @ridwankamil account has more than 5.5 million followers, much more than the @ganjarpranowo account which has 3.3 million followers. Ridwan Kamil was also more active in using hashtags, such as #jabarjuara which was used 768 times, while Ganjar Pranowo only used the hashtag #lapakganjar 19 times. However, Ganjar Pranowo shows a higher level of activity with a higher number of tweets and a higher proportion of retweets. Both accounts show almost the same number of mentions on the @jokowi account, reflecting equal involvement in national issues. In conclusion, the @ridwankamil account is more effective than @ganjarpranowo in conducting digital campaigns via Twitter.
Co-Authors Abdul Aziz Achmad Nurmandi Achmad Nurmandi Afisa, Afisa Agung Kurniawan Ahdarrijal, Yujitia AHMAD JUNAEDI Ahmad Syukri Akbar Fajari Akbar, Paisal AL Hamdi, Ridho Al-Muhsi, Muhammad Hafizd Alexander, Iham Arifin Alfian Nurochman Alifya, Yafi Rizal Alkayyisa, Frida Althof, Muammar Anang Setiawan Anang Setiawan Andika Yasa Andriyani, Esti Anggara, Reksi Anggit Kurnia Prihasta Anggita, Irva Anggraini, Virliza Shafa Anindya Sabila Maghriza Anismar Anismar Ardi, Wahyu Herianto Arief Bakhtiar Darmawan Arief Bakhtiar Darmawan, Arief Bakhtiar Arissy Jorgi Sutan Aulia Nur Kasiwi Aulia Rahma Annisa Bambang Eka Cahya Widodo Baskoro Wicaksono, Baskoro Budiman Budiman Budiman Budiman Buntoro, Kukuh Bustami Usman, Bustami Bustamil Muhidin Bustamil Muhidin Cici Sundari Danang Eko Prastya Danang Kurniawan Danang Kurniawan, Danang David Efendi David Efendi Delila Putri Sadayi Deni Setiawan Deni Setiawan Diah Wahyuningsih Dian Eka Rahmawati, Dian Eka Dinda Rosanti Salsa Bela Dwianto, Fajar Dwianto, Rahmad Agus Dyah Mutiarin, Dyah Eka Rahmawati, Dian Eko Priyo Purnomo Eko Priyo Purnomo Eko Priyo Purnomo Elpeni Fitrah Elsa Septia Elsa Septia Elsa Septia Fajar Rahmanto Fajar Rahmanto Fauzia, Gefira Afra Gul, Hajira Gustiawan, Randa Hadmar, Ahmad Muhardin Hafizh, Faishal Nur Haliza, Alvera Violeta Nur Hanif, Nita Aribah Herpita Wahyuni Ibrahim Shah Ifa Frisca Rahmatillah Inggi Miya Febty Inrinofita Sari Isbandi, Fitri Susiswani Istiqoh, Akhdiva Elfi Joko Santoso Jujur Prasetya Juliati, Santi Khabir, Muhammad Hazim Khairina, Etika Khakim, Muhammad Lukman Khalida Ulfa Kholil, Syukur Linayati Lestari, Linayati Listiani, Endang Indri M. Rafi M. Rafi Madani, Afifah Hanun Maisarah Mitra Adrian Maisarah Mitra Adrian Matza, Salmawati Misran Misran Moch. Rifqi Mei Redha Mochammad Iqbal Fadhlurrohman Mochammad Iqbal Fadhlurrohman Muchamad Zaenuri Muchamad Zaenuri Muchamad Zaenuri Muchamad Zaenuri Muchamad Zaenuri, Muchamad Muhammad Habibi Muhammad Habibi Muhammad Iqbal Muhammad Lukman Khakim Muhammad Rizki Muhammad Rizki Ramadhan Muhammad Syaifuddin Muhammad Younus Nambassa, Gloria Niken Nurmiyati Nita Aribah Ni’ami, Addi Azka Noorzain, Tarina Putri Nopriono Nopriono Nopriono, Nopriono Nugroho, Muhammad Fajar Nurmandi', Achmad Nursani Budiarti Nurul Isnaini Nuryanti Mustari Nuryanti Mustari Nyssa, Andi Visca Irfa Perhat Alfaz Permatasari, Rachma Wahyu Pranata, Yengki Pribadi, Denny Ardiansyah Purwaningsih, Titin Puspitaningtyas, Dyah Ayu Putri Ramadhani Rafzan, Rafzan Rahmad Agus Dwianto Rahman, Denda Gita Ramadhan, Sukma Aditya Ramadhani Ramadhani Ramadhani Ramadhani Ramadhani, Bumi Ramadhani, Putri Ramaini Ramaini Rehman, Abdul Resky Eka Rachmandani Ridho Al-Hamdi Ridho Al-Hamdi Rimordiaz, Alexa Rizqi, Zaidan Salma Ropawandi, Doni Rosdiana Sugeha Rossi Maunofa Widayat Ruhullah, Mohammad Eisa Salahudin Salahudin Salahudin Salahudin Salmawati Matza Saputra, Herdin Arie Saputra, Rivaldi Alan Sari, Inrinofita Sri Andri Yani Subekti, Dimas Sundari, Cici Sungkawa, Janur Dikya Syahnaz Oriza Keumala Syahrial Shaddiq Syamsul Bahri Abd. Rasyid Tengku Imam Syarifuddin Tengku Riza Zarzani N Trapsi Haryadi TUNJUNG SULAKSONO Ulfandari, Febrianti Ulung Pribadi, Ulung Utami Nur Vayed, Dodi Al Wahdania Suardi Wahyuning A, Charisma Yogi Wiranda, Zahra Wiyono Wiyono Yahya Pandega Putra Younus, Muhammad Yuliantini, Lisa Sophia Yusuf Fadli, Yusuf ZA, Safrizal Zulfa Harirah MS