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Journal : Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism)

Risiko Pendapatan Usahatani Tumpang Sari Cabai Rawit dan Tembakau di Subak Gede Sukawati, Kabupaten Gianyar GABRIELLA BRENDA CHRISTIE; RATNA KOMALA DEWI; IDA AYU LISTIA DEWI
Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism) Vol.11, No.1, Juli 2022
Publisher : Agribusiness Study Program, Faculty of Agriculture, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/JAA.2022.v11.i01.p08

Abstract

Income Risks of Capsicum Frutescens L. and Nicotiana Tabacum Farming in Subak Gede Sukawati, Gianyar Regency. Land size, planting distance, capital, maintenance, and weather affect production yields and farmers' incomes. Therefore, farmers must be able to take the right decisions to minimize farming risks. This study aims to determine the risk of production, price, and income of capsicum frutescens L and nicotiana tabacum intercropping farming in Subak Gede Sukawati, Gianyar Regency. Data were analyzed using the calculation of variance, standard deviation, coefficient of variation, and descriptively. Production risk in capsicum frutescens L and nicotiana tabacum intercropping shows the lowest risk with a coefficient of variation of 0.14 when compared to capsicum frutescens L and nicotiana tabacum monoculture. The risk of capsicum frutescens L production is higher (0.34) than nicotiana tabacum (0.30). The price risk in nicotiana tabacum farming, which is 0.12, indicates a higher price risk than the risk in capsicum frutescens L farming (0.02). As for income risk, the lowest risk occurs in capsicum frutescens L and nicotiana tabacum intercropping farming, which is 0.13. This risk is lower when compared to the monoculture of capsicum frutescens L (0.38) and nicotiana tabacum (0.30). The selection of cropping patterns in Subak Gede Sukawati, among others, is based on habits carried out for generations, product selling prices, maximizing income, and production costs.
Peningkatan Pendapatan Rumah Tangga Petani melalui Pemanfaatan Pekarangan (Studi Kasus di KWT Madu Serati, Desa Mambang, Kecamatan Selemadeg Timur Tabanan) IDA AYU TRISNAYANTI SAVITRI; I KETUT SUAMBA; IDA AYU LISTIA DEWI
Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism) Vol.11, No.1, Juli 2022
Publisher : Agribusiness Study Program, Faculty of Agriculture, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/JAA.2022.v11.i01.p18

Abstract

Increasing household income of farmers through the utilization of yards (Case study of Madu Serati Women Farmer Group, Mambang Village, East Selemadeg District, Tabanan). Food is a basic need and has an important role in life. The government seeks to improve food security through various programs, such as the Sustainable Food House Program that utilizes house yards. This study aims to: (1) calculate the income of female farmers from the sustainable food house program, (2) calculate the contribution of female farmers' income from the sustainable food house program to the total income of farmer households, and (3) determine the motivation of female farmers to manage his yard.This research was conducted in Mambang Village, East Selemadeg District, Tabanan Regency, Bali Province from July to August 2020. The data collected were quantitative and qualitative data with primary and secondary data sources. The collected data were analyzed using both descriptive quantitative and qualitative methods. The determination of 30 samples of members of the women farmer group was conducted using non probability technique with census method. The variables measured in this study were income, contribution of income from yard and the motivation of members of the women farmer group in farming. The result shows that the average income that resulted from yard farming is IDR 2,666,196.67 with a very low contribution to total income, namely 2.75% and the motivation of the women farmer group members in working is to meet physiological needs, security needs, social needs, and appreciation needs. It is necessary to increase the number and types of vegetable crops that have high economic value.
Tata Kelola Pasar Tradisional dan Pendapatan Pedagang setelah Adanya Revitalisasi Pasar (Studi Kasus Pasar Kapal Kecamatan Mengwi Kabupaten Badung) NOVIA MILA CAHYANI; I KETUT SUAMBA; IDA AYU LISTIA DEWI
Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism) Vol.11, No.1, Juli 2022
Publisher : Agribusiness Study Program, Faculty of Agriculture, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/JAA.2022.v11.i01.p28

Abstract

Traditional Market Management and Trader Income After Revitalization (Case Study of Kapal Traditional Market in Mengwi District, Badung Regency). The existence of traditional markets is increasingly displaced by the expansion of supermarkets. This is due to the physical conditions of traditional markets which seem dirty and smelly. The cause is the lack of good market management by traditional market managers. One way to maintain the existence of traditional markets is market revitalization. Revitalization helps to improve the physical condition of the market. Moreover, Standard Operating Procedures (SOP) is also necessary. Good market management may help to improve the income of traders. This study aims to identify income of traders and the management of Kapal Traditional Market after revitalization. The data used are primary data that was obtain by distributing questionnaires to 16 traders of agricultural products in the Market. Secondary data was obtained from related literature. The results show that the management of the Kapal Traditional Market has been running according to the SOP and the highest average income is obtained by fruit traders, amounting to Rp 34.687.166 for one year or Rp 2.890.597 for one month. However, the income is below the average net income for self-employment according to BPS, which is Rp 3,000,400 for one month. The manager of the traditional market should consider social media promotion in order to increase the income of the traders.
Analisis Tingkat Kepuasan Pengunjung terhadap Agrowisata Taman Edelweis di Kabupaten Karangasem Bali ISMI NABILA; I DEWA AYU SRI YUDHARI; IDA AYU LISTIA DEWI
Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism) Vol.11, No.1, Juli 2022
Publisher : Agribusiness Study Program, Faculty of Agriculture, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/JAA.2022.v11.i01.p19

Abstract

Analysis of Visitor Satisfaction Level of Satisfaction with Edelweis Park Agrotourism in Karangasem Regency, Bali. The development of tourism in Indonesia has increased significantly, this is supported by the government's policy to continue to make improvements to the tourism sector massively and evenly from Sabang to Merauke. The purpose of this study is to examine the characteristics of visitors, analyze the level of visitor satisfaction and analyze the level of suitability of edelweis park agrotourism. The data used is primary data by distributing questionnaires. The analysis used is descriptive analysis, Customer satisfaction index (CSI) and Importance performance analysis (IPA). The results showed that visitors to Edelweis Park agrotourism were dominated by women aged 17-25 years, last high school education, and had an income level of >Rp. 3,500,000. The level of visitor satisfaction in visiting edelweis park agrotourism is included in the category of satisfied with a percentage of 71.36%. The average value of the degree of conformity, level of importance and level of performance of the overall indicator is 86.23% so it can be concluded that the level of conformity in Edelweis Park agrotourism as a whole is in the category of "very suitable". Based on the level of suitability of agrotourism Edelweis Park has several things that must be improved again in the position of quadrant I, namely trash cans, bathrooms, parking lots, access roads, and directions.
Respon Petani Penerima Klaim dan Pemanfaatan Dana Klaim Asuransi Usahatani Padi (Autp) di Subak Puakan, Desa Tengkudak, Kabupaten Tabanan, Bali AIRLANGGA WIJAYA; IDA AYU LISTIA DEWI; NI LUH MADE INDAH MURDYANI DEWI
Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism) Vol.11, No.2, Desember 2022
Publisher : Agribusiness Study Program, Faculty of Agriculture, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/JAA.2022.v11.i02.p04

Abstract

Farmer Responses and Utilization of Rice Farming Crop Insurance Insurance (AUTP) Funds in Subak Puakan, Tengkudak Village, Tabanan Regency, Bali The Rice Farmer Crop Insurance Program (AUTP) is a program from the Indonesian government with the aim of providing guarantees to rice farmers to reduce the risk. Claim Provide compensation as a form of transfer of risk of financial loss for farmers. This research aims to determine 1) the utilization of rice farming insurance funds by farmers for rice farming compared to non-rice farming, and the comparison of claim funds with production costs, 2) farmers' responses to the rice farming insurance program. The research location was determined by purposive method, in Subak Puakan, Tengkudak Village, Tabanan. Respondents in this study found 59 farmers who received claim funds. Types of data used in the form of primary data and secondary data. The analysis uses quantitative and qualitative data analysis. The results showed that the funds received made all claim recipients claim to continue rice farming. This is in accordance with the aim of the insurance program, which is for farmers to continue rice farming amidst the challenges they face. claims to be able to help farmers as production costs in the next growing season. Claims received have not fully helped cover production costs because the rate of increase was wider after the survey submitted claims which resulted in an increase in the value of losses. The response of farmers to the largest AUTP program is in the negative category (not good and very bad). The negative response was caused by the lack of socialization and the lack of farmer participation in the AUTP program in Subak Pukan. The government together with the insurance program organizers need to review the provisions on the minimum level of damage for filing claims, and the mechanism for further monitoring in the event of wider damage.
Analisis Perbandingan Pendapatan Usahaternak Ayam Pedaging (Broiler) antara Peternak yang Bermitra dengan PT MSJ dan PT PKP NI LUH TRISNA DIPA WAHYUNINGSIH; KETUT BUDI SUSRUSA; IDA AYU LISTIA DEWI
Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism) Vol.11, No.2, Desember 2022
Publisher : Agribusiness Study Program, Faculty of Agriculture, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/JAA.2022.v11.i02.p37

Abstract

The Comparative Analysis of Broiler Farmer Income between Breeders Parthership with PT MSJ and PT PKP Poultry is one of the most livestock business which most of efficiently developed to support the community's economy. However, a lot of risks encountered in poultry. In reducing the risks of loss and to stabilizing income through a partnership between breeder and partner companies likes PT Mitra Sinar Jaya and PT Primatama Karya Persada. This research refers to breeder who partnership with PT Mitra Sinar Jaya and PT Primatama Karya Persada which aims to analyze the comparative of poultry’s income through grouping broilers population based on business scale. Population which grouped into a business scale are 2.000 – 5.000 chickens, 6.000 – 9.000 chickens and 10.000 – 13.000 chickens. For location determination was carried out using the census method on four breeders who partnership with PT Mitra Sinar Jaya and using the accidental sampling method on six breeders who partnership with PT Primatama Karya Persada. The result of this research indicate that income of business scale from 2.000 – 5.000 chickens in PT MSJ were Rp22.292.388/period and breeder from PT PKP were Rp20.885.480/period. On a bussines scale from 6.000 – 9.000 chickens income earned by breeder form PT MSJ were Rp38.232.413/period and breeder from PT PKP were Rp25.887.416/period. And then, income of business scale from 10.000 – 13.000 chicken from PT MSJ were Rp51.014.233/period and breeder from PT PKP were Rp71.309.400/period. The result of the Mann-Whitney statistically is insignificant.
Daya Saing Kopi Arabika Bali Sebagai Komoditi Ekspor DEWI, IDA AYU LISTIA; DJELANTIK, AAA WULANDIRA SAWITRI
Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism) Vol.12, No.1, Juli 2023
Publisher : Agribusiness Study Program, Faculty of Agriculture, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/JAA.2023.v12.i01.p57

Abstract

Competitiveness of Bali Arabica Coffee as an Export Commodity This study aims to examine the competitiveness of Balinese coffee from comparative advantage, and identify factors supporting the competitiveness of Balinese Arabica coffee. The research location was carried out in Catur Village, Kintamani District, Bangli Regency. Determining the location of research with a purpose method. Comparative advantage is seen from the value of the RCA index and competitive advantage is identified based on the Berlian Porter approach. The results of the analysis show that Bali coffee has low comparative competitiveness as shown by the RCA value of Bali coffee for 5 consecutive years < 1. There are several factors that can increase the competitive advantage of Balinese Arabica coffee, according to Berlian Poter's approach, including: 1. Intermediate factor requirements other natural resources that support Bali Arabica coffee to become IG products. Experienced human resources more than 20 years. 2. Demand from foreign markets has decreased due to covid but the domestic market has increased rapidly. 3. Competition between coffee-producing countries makes each producer have to maintain the quality of its product. 4. There are many government roles related to regulations from upstream to downstream industries. The conclusion that can be drawn is that although the comparative advantage of Balinese coffee has low competitiveness, it will be covered by competitive advantages, especially Bali Arabica coffee which has a very good taste which has been registered as a Geographical Indication product.
Strategi Pemasaran Roasted Bean Kopi Arabika (Coffea Arabika) di Unit Usaha Pengolahan (UUP) Catur Paramitha Desa Catur Kabupaten Bangli Provinsi Bali PRATAMA, YOGA; WIJAYANTI, PUTU UDAYANI; DEWI, IDA AYU LISTIA
Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism) Vol.12, No.2, Desember 2023
Publisher : Agribusiness Study Program, Faculty of Agriculture, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Marketing Strategy Roasted Bean Arabica (Coffea Arabica) in Unit Usaha Pengolahan (UUP) Catur Paramitha, Catur Village, Kintamani District, Bali. Coffee is one of the most widely grown crops and is a product that is in great demand in Indonesia. The growth and development of coffee enthusiasts makes coffee a promising business with considerable profits. Catur Kintamani Village is a village located in Bangli Regency which is the center of Kintamani Arabica coffee plantation and processing. Marketing strategy is a combination of activities that are planned and implemented in accordance with company decisions. This study aims to identify and identify internal environmental factors and external environmental factors owned by the UUP. Catur Paramitha who then set an alternative marketing strategy for Kintamani Arabica roasted coffee beans. The results of the data obtained through interviews, observation, and documentation. The informants consist of three internal informants who are in the UUP internal environment. Chess Paramitha and five informants are in the external environment. Analysis of the data used is the IFAS Matrix, EFAS Matrix, IE Matrix and SWOT Matrix. The results showed that there were four internal environmental factors, four strengths and four weaknesses. While the external environmental factors there are four opportunity factors and three threat factors. The results of the IFAS and EFAS matrix calculations show UUUP. Catur Paramitha in the IE matrix is in position II (growth and build) and the SWOT matrix is in Quadrant 1 (2.723: 3.134) which is an SO strategy in the SWOT diagram by maintaining product quality for market expansion and utilizing technology in the production business as well as expanding the marketing network of roasted beans, arabica coffee.
Analisis Permintaan Kopi Bubuk di Kota Denpasar WIJAYANTI, NI NYOMAN FITRIA ERA; SUDARMA, I MADE; DEWI, IDA AYU LISTIA
Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism) Vol.12, No.2, Desember 2023
Publisher : Agribusiness Study Program, Faculty of Agriculture, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Demand Analysis of Ground Coffee in Denpasar City. Demand for ground coffee in Denpasar is uncertain because there is no definite data that can describe the level of public consumption of ground coffee. People's tastes are very relative and are changing over time. Consumers in buying a product will often buy more at a low price and will reduce purchases of a product at a high price and switch to substitute goods for that good. The purpose of this study is to analyze the affectdemand factors for ground coffee in Denpasar City and the effect of changes in ground coffee prices, prices of other goods and income on changes in ground coffee demand in Denpasar City. The data used is quantitative data obtained from secondary and primary data sources. Methods of data collection is done by the method of questionnaires and literature study. This study used a purposive sampling technique of 100 samples which were then analyzed using multiple linear regression analysis with the Cobb-Douglas model. The independent variables in this study are the price of ground coffee (X1), the price of tea (X2), the price of instant coffee (X3), the price of granulated sugar (X4), income (X5), and the number of family members (X6). The function of the model is lnY= 2.066 ¬ 0.561 lnX1** + 0.852 lnX2** + 0.123 lnX3 ¬ 0.463 lnX4 + 0.171 lnX5* + 0.624 lnX6**. Factors that affectdemand for ground coffee in Denpasar City are the price of ground coffee, the price of tea and the number of family members. Variables of instant coffee prices, sugar prices and income have no effect on the demand for ground coffee in Denpasar City. The price elasticity of ground coffee is inelastic. Tea and instant coffee are substitutes for ground coffee, while granulated sugar is complementary to ground coffee.
Analisis Strategi Pemasaran PT Bali Coklat (Pod Chocolate) EDSA, INDY; SUSRUSA, KETUT BUDI; DEWI, IDA AYU LISTIA
Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism) Vol.12, No.1, Juli 2023
Publisher : Agribusiness Study Program, Faculty of Agriculture, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/JAA.2023.v12.i01.p21

Abstract

Marketing Strategy Analysis of Bali Coklat (Pod Chocolate) In the midst of competition, Bali Coklat needs a strategy to attract market attention by creating products according to their demands. Diverse market demands require company to use marketing target strategy hence the effective services can be deployed in the target market. This study discussed the process of market segmentation, targeting, and determining the market position to generate a marketing strategy based on the marketing mix. Data collection through questionnaires was distributed to 100 consumers of Pod Chocolate in Badung Regency with non-probability random sampling. This quantitative descriptive study used cluster analysis, correspondence analysis, and multidimensional scaling in SPSS and Microsoft Excel. Market segmentation which are based on demographics, consumer behaviours and psychographics forms three segments. Segment-1 is the target market which has the largest size, very positive appeal and been classified as active, modern, optimistic, and established in psychographics. The market position shows Delicacao as the company's closest competitor but has no resemblance to other similar companies when is viewed from product attributes. Pod Chocolate has superiority in quality, safety, variety, store and impression while packaging, taste, price, discounted prices and advertising can still be improved thus the marketing mix strategy will be implemented to those attributes.
Co-Authors A. A. A. WULANDIRA SAWITRI DJELANTIK AAA WULANDIRA SAWITRI DJELANTIK AIRLANGGA WIJAYA Aminuyati ANAK AGUNG SAGUNG SARI MAHESWARI AYUNING TIYAS CHRISTHOPER, MICHAEL GEORGE DESYTA YUVITASARI SAPUTRI DEWA AYU PUTRI YULIARI DEWI, NI PUTU EVI PRAHASTYA Dio Dewansa DWI PUTRA DARMAWAN EDSA, INDY EFRIYANTI, NOVI Eka Swarnadi Luh EVA YUNITA FARHANI, NADYA FARIHA AMSA GABRIELLA BRENDA CHRISTIE GDE NUSHA SUPUTRA GIMTA EIKEL DOANTA GUSTI NGURAH ABUNG MATALIANA I DEWA AYU OKA DAMAYANTHI I Dewa Ayu Sri Yudhari I DEWA AYU SRI YUDHARI I Dewa Putu Oka Suardi I GEDE MADE ARTHA SUDEWA WIJAYA I GEDE NGURAH SWARNA DWIJA INDRATANAYA I Gede Setiawan Adi Putra I GEDE WAHYU WIDIARTHA I GEDE WEGANANDA FAJAR SANGURJANA I GEDE WIRATHAMA BHASKARA PUTRA I GUSTI AGUNG AYU AMBARAWATI I GUSTI AYU AGUNG LIES ANGGRENI I KADEK EDI SWARTIKA I Ketut Rantau I Ketut Suamba I Made Antara I Made Sarjana I MADE SUDARMA I Nyoman Gede Ustriyana I NYOMAN GEDE USTRYANA I PUTU SURYA PRATAMA I WAYAN BUDIASA I WAYAN NOVA SUPRATMAN I WAYAN WIDYANTARA I WAYAN WINDIA Ida Ayu Maharani A.P. Ida Ayu Putri Lingga Sari IDA AYU TRISNAYANTI SAVITRI IDA BAGUS SAHADEWA ISMI NABILA JESSICA ARILA KADEK ITA MEGA PRATIWI KADEK WINA CITRA WATI KETUT BUDI SUSRUSA KETUT SWASTIKA LIZA PRISKA NOVI YANTI M.TH. HANDAYANI Mega Hudha Ayu Lukitasari NI KADEK JUNIASIH NI KADEK MARITA DEWI NI LUH MADE INDAH MURDYANI DEWI NI LUH PRIMA KEMALA DEWI, NI LUH PRIMA KEMALA NI LUH RISKA WIRYANTINI NI LUH TRISNA DIPA WAHYUNINGSIH NI MADE HENY SUANDANI NI MADE METRI WIDHYAPURI Ni Made Sinta Pradnya Dewi NI MADE SRI WEGA YANTI NI MADE VONAMM DELON SUPANTA PANDE Ni Nyoman Ayu Dewi Sukariani NI PUTU ADELIA SARASWATI ERAWAN NI WAYAN LIA WIDYANTARI NI WAYAN PUTU ARTINI Ni WAYAN SRI ASTITI Ni Wayan Sri Sutari NOVIA MILA CAHYANI Putu Udayani Wijayanti RATNA KOMALA DEWI RIZKYTA, FIRSTNANDA ASHRY SAGUNG DWIYANTI INDRASWARI SAUMIA KRISNA DEVI DASI SENA, NI MADE ESTER WIDYANTI SUWINASIH, NI MADE WIJAYANTI, NI NYOMAN FITRIA ERA windi Arihta Ginting ZOVANY RIMALEMNA BR SEMBIRING