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All Journal Jemasi Jurnal Ekonomi Manajemen dan Akuntansi Budapest International Research and Critics Institute-Journal (BIRCI-Journal): Humanities and Social Sciences Jurnal Pengabdian Mandiri Kajian Ekonomi dan Akuntansi Terapan Aksi Nyata : Jurnal Pengabdian Sosial dan Kemanusiaan Masyarakat Mandiri: Jurnal Pengabdian Dan Pembangunan Lokal
Fitriasuri Fitriasuri
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Religion Agriculture, Biological Sciences & Forestry Arts Humanities Economics, Econometrics & Finance Education Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Social Sciences Other

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Journal : Aksi Nyata : Jurnal Pengabdian Sosial dan Kemanusiaan

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Optimalisasi Sumber Daya Manusia dan Manajemen Waktu untuk Pemberdayaan E-Commerce di Desa Tanjung Laut Muhammad Taufik Hidayat; Fitriasuri Fitriasuri; Bakti Setyadi; Poppy Indriani
Aksi Nyata : Jurnal Pengabdian Sosial dan Kemanusiaan Vol. 2 No. 3 (2025): Aksi Nyata : Jurnal Pengabdian Sosial dan Kemanusiaan
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62383/aksinyata.v2i3.1800

Abstract

Tanjung Laut Village holds significant potential in the songket handicraft sector. However, local artisans face challenges in utilizing digital technology for marketing. This community engagement project aims to optimize human resources and time management to support the adoption of e-commerce among local MSMEs. The methods include time management training, e-commerce workshops, international HR management socialization, and Focus Group Discussions (FGDs). The results show an increased understanding of digital marketing strategies and production time planning. These trainings also encouraged collaboration and technology adoption, expected to enhance the village’s economic independence and competitiveness.
Co-Authors Andrian Noviardy Bakti Setyadi Dina Mellita Efan Elpanso Fitri Anggraini Heriyanto Heriyanto M Oktarianto Muhammad Taufik Hidayat Poppy Indriani Rika Yuliani Vovi Pramudita