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All Journal JDM (Jurnal Dinamika Manajemen) Jurnal Ilmiah Mahasiswa FEB Binus Business Review Jurnal Manajemen dan Kewirausahaan (JMDK) Asia-Pacific Management and Business Application Jurnal Abdi Masyarakat Indonesia JOMPA ABDI: Jurnal Pengabdian Masyarakat J-ABDIPAMAS (Jurnal Pengabdian Kepada Masyarakat) Jurnal Nusantara Berbakti Aspirasi : Publikasi Hasil Pengabdian dan Kegiatan Masyarakat Innovation, Technology, and Entrepreneurship Journal
Cesya Rizkika Parahiyanti
Universitas Negeri Malang
Agriculture, Biological Sciences & Forestry Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mechanical Engineering Public Health Social Sciences Other

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Journal : Jurnal Manajemen dan Kewirausahaan (JMDK)

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Achieving Competitive Advantage of SMEs in Malang City through Resource Based View, Entrepreneurship Orientation, and Innovation Stevanny Elsa Dyah Ayu Rigan; Cesya Rizkika Parahiyanti
Jurnal Manajemen dan Kewirausahaan Vol 10, No 2 (2022): December 2022
Publisher : University of Merdeka Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26905/jmdk.v10i2.7691

Abstract

This explanatory study aimed to examine the mediating role of innovation in influencing resource-based view strategy and entrepreneurial orientation on competitive advantage. The samples taken in the study were 100 handicraft Small and Medium Enterprises (SMEs) in Malang, Indonesia. The data was collected using a quantitative approach by distributing a survey. Validity and reliability tests have been passed before testing the actual data analysis with SEM-PLS. The results indicate that innovation significantly mediates resource-based view strategy and entrepreneurial orientation on competitive advantage. If SMEs strive to achieve a highly competitive advantage through resource-based view strategies and entrepreneurial orientation, the ability to innovate has an essential role in this relationship. Hence, SMEs need to have good resources and adequate skills to enhance attitudes such as continuously developing innovative products, being brave in taking existing risks, and always making innovations. These strategy options can help the success in achieving a competitive advantage.
Co-Authors Ananda Sabil Hussein Andro Agil Nur Rakhmad Arum Prasasti Aulia Fazhra Yuninda B M Purwanto Berliana Septi Anggraini Darma, Nabila Rafifah Dimara, Noach Iriandi Dwi Ariffatus Sholihah Erina Agustin Eva Yunitasari Handri Dian Wahyudi Irvan Pratama Ita Prihatining Wilujeng Kurniawan, Dediek Tri Rizky Firmansyah Siska Nurnaningati Stevanny Elsa Dyah Ayu Rigan Titis Shinta Dhewi, Titis Yana Respati Dewi