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All Journal JURNAL SISTEM INFORMASI BISNIS Jurnal Edukasi dan Penelitian Informatika (JEPIN) Jurnas Nasional Teknologi dan Sistem Informasi Journal of Information Systems Engineering and Business Intelligence Informatika Mulawarman: Jurnal Ilmiah Ilmu Komputer Jurnal Pengabdian Masyarakat MIPA dan Pendidikan MIPA Jurnal Pengembangan Riset dan Observasi Teknik Informatika bit-Tech JATI EMAS (Jurnal Aplikasi Teknik dan Pengabdian Masyarakat) Jurnal Layanan Masyarakat (Journal of Public Service) International Journal of Social Service and Research Jurnal Nasional Pengabdian Masyarakat International Journal of Social Science, Education, Communication and Economics Prosiding Seminar Nasional Teknik Elektro, Sistem Informasi, dan Teknik Informatika (SNESTIK) Jurnal Riset Multidisiplin dan Inovasi Teknologi
Faried Effendy
Prodi Sistem Informasi, Departemen Matematika, Fakultas Sains Dan Teknologi, Universitas Airlangga
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Public Health Social Sciences Other

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Journal : Jurnal Layanan Masyarakat (Journal of Public Service)

 1 
TRAINING AND ASSISTANCE OF ONLINE MARKETING OF PROCESSED MARINE PRODUCTS MICRO-MEDIUM BUSINESS “LAMORA” IN KAUMAN VILLAGE, SOCAH, BANGKALAN Taufik; Indah Werdiningsih; Faried Effendy; Nania Nuzulita; Ibaneza Griffint Secoria; Aulia Marcha Rizkasari Putri
Jurnal Layanan Masyarakat (Journal of Public Services) Vol. 6 No. 1 (2022): JURNAL LAYANAN MASYARAKAT
Publisher : Universitas Airlangga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20473/jlm.v6i1.2022.185-194

Abstract

Lamora is a cracker and petis industry located in Kauman village, Socah sub-district, Bangkalan district, which has become a pilot MSME. Under the guidance of the Ministry of Industry and Manpower and the Department of Health of Bangkalan Regency, this MSME has had a website (https://kerupukikansocah.com) since 2017. Before the pandemic, Lamora only served orders and purchases directly from individuals or resellers from Bangkalan and its surroundings. However, during the Covid-19 pandemic, sales turnover decreased by more than 60%. This requires serious attention to maintain business continuity. The solution provided is a training and mentoring partnership program to provide MSME actors with the ability to use information technology (IT) as a marketing and sales medium, conduct online marketing on social media, manage online stores in market places and use promotional media design applications for free. The training which lasted for two days has gone well and has achieved the expected goal, namely increasing the understanding of Lamora MSME actors towards online marketing using IT.
VILLAGE WEBSITE DEVELOPMENT TRAINING AS A DIGITAL-BASED SERVICE OPTIMIZATION IN ALANG-ALANG VILLAGE, TRAGAH, BANGKALAN Setijaningrum, Erna; Ghofiqi, Muhammad; Purwanto, Luqman; Billiyanto, Rendy; Effendy, Faried
Jurnal Layanan Masyarakat (Journal of Public Services) Vol. 9 No. 2 (2025): JURNAL LAYANAN MASYARAKAT
Publisher : Universitas Airlangga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20473/.v9i2.2025.223-237

Abstract

The rapid advancement of information technology has significantly impacted the public service sector, including in Alang-Alang Village, Tragah Subdistrict, Bangkalan Regency. Although the Alang-Alang Village Government has developed the Smart Village application, which is used by only around 30% of the population, the village lacks an adequate platform for delivering public service information. To address this issue, a community service initiative was carried out to provide training for village officials in creating and managing a village website. The training involved 25 participants, including the Village Head, village officials, representatives from Tragah Subdistrict, and residents of Alang-Alang Village. The event was held in person at the Alang-Alang Village Office, with the main focus on introducing website features designed to improve transparency, efficiency, and digital-based services. The training covered website management, data privacy, and integration with local policies, facilitated by trainers and mentors from Universitas Airlangga. The effectiveness of the training was assessed using pre- and post-training surveys to measure the participants' improvement in website management skills. Preliminary results indicate that after the launch of the website, there was a noticeable increase in website traffic, with an estimated 40% more residents accessing the platform for public service information. In comparison to the existing Smart Village application, the new website proved to be more user-friendly and accessible to a broader audience, regardless of their device type. To enhance technology adoption, strategies have been implemented to increase awareness and engagement among the community, including follow-up training and continued promotion of the website's benefits.
OPTIMIZING THE USE OF ARTIFICIAL INTELLIGENCE FOR THE CREATION OF PROMOTIONAL CONTENT AND LEARNING IN THE BOARDING SCHOOL Taufik, Taufik; Effendy, Faried; Purbandini, Purbandini; Purwanti, Endah; Werdiningsih, Indah; Nuzulita, Nania; Baihaqi, Joevans Mikail; Adhipratama, Javier Ihsan; Alfath, Muhammad Fauzan; Pratama, Muhammad Fadhil Putra; Muid, Faruq Abdul; Kastur, Annita; Agustin, Dewien Nabila
Jurnal Layanan Masyarakat (Journal of Public Services) Vol. 9 No. 3 (2025): JURNAL LAYANAN MASYARAKAT
Publisher : Universitas Airlangga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20473/.v9i3.2025.372-382

Abstract

Darul Ittihad Islamic Boarding School (Pondok Pesantren Darul Ittihad), as a traditional educational institution, faces challenges in optimizing the use of information technology, particularly Artificial Intelligence (AI), for the development of promotional and instructional content. This community service program (PKM) aims to enhance the pesantren's capacity to utilize AI and digital design applications such as Canva. The activity was conducted in three phases: preparation, implementation, and evaluation. During the preparation phase, the team conducted a needs assessment survey and developed relevant training materials. The implementation phase consisted of two training sessions, focusing on the creation of AI-based promotional and educational content. Evaluation was carried out by collecting participant feedback through a questionnaire distributed via Google Forms. The evaluation results indicated a high level of participant satisfaction, with an average score of 3.24 out of 4. Additionally, 88% of participants successfully completed the independent assignments provided after the training, demonstrating a significant improvement in skills. This program concludes that the integration of AI into teaching and promotional processes at Darul Ittihad has the potential to enhance communication effectiveness, increase content relevance, and better prepare students to face the challenges of the digital era.
Co-Authors Adhipratama, Javier Ihsan Adli, Faiz Haidar Satriani Agustin, Dewien Nabila Al-Amin, Al-Amin Alfath, Muhammad Fauzan Army Justitia Aulia Marcha Rizkasari Putri Badrus Zaman Baihaqi, Joevans Mikail Barry Nuqoba, Barry Billiyanto, Rendy Chastine Fatichah Diana Purwitasari Endah Purwanti Eto Wuryanto Eva Hariyanti Ghofiqi, Muhammad Ibaneza Griffint Secoria Indah Werdinigsih Indah Werdiningsih Kartono Kastur, Annita Lilis Amalia Lilis Amalia, Lilis Marentina, Livia Felisia Maulidya, Syafira Nurilhaq Muhammadun Muhammadun, Muhammadun Muid, Faruq Abdul Nania Nuzulita Pardamean Daulay Pratama, Muhammad Fadhil Putra Purbandini Soeparman, Purbandini Purwanto, Luqman Rimuljo Hendradi Sembiring, Rinawati Setijaningrum, Erna Sugeng, Santoso Sugiran Sugiran Sugiran Sugiran, Sugiran Syahputra, Hendri Taufik Taufik Taufik Taufik Taufik Zahra, Adisha Putri Az