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Journal : INJECT Interdisciplinary Journal of Communication

READING THE MAYOR'S POLITICAL COMMUNICATION: “CITY CELL” AS A MAKASSAR’S IDENTITY Muhammad, Firdaus; B, Jalaluddin; Hajar, Ibnu
INJECT (Interdisciplinary Journal of Communication) Vol. 8 No. 2 (2023)
Publisher : FAKULTAS DAKWAH UIN SALATIGA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18326/inject.v9i2.540

Abstract

Mohammad Ramdhan Pomanto was famous by his agenda of “Lorong Garden” in Makassar. This study revisited the political communication of Pomanto and constructed his long-term political identity through the micro-ecology policy. It applied a qualitative method that used socio-political constructivism as an approach to interpret the phenomenon. This research examined political communication in the context of micro-ecology. Data was collected by interviewing and documenting online news. The research represented Danny Pomanto’s political communication that is participative, progressive, and context then constructed a political memory network that represents his political identity as Makassar's current Mayor. This program or so-called a city cell, reconstructed the structure of the Makassar people's attitude on the notion of alleyways and handled numerous social problems frequently encountered in alley regions.