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Andrean Eka Hardana
Department Socio Economics, Faculty of Agriculture, Brawijaya University
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Examining Consumer Preferences and Willingness to Pay for Organic Vegetable Attributes: Using a Discrete Choice Experiment Heptari Elita Dewi; Anisa Aprilia; Andrean Eka Hardana; Imaniar Ilmi Pariasa
HABITAT Vol. 33 No. 2 (2022): August
Publisher : Department of Social Economy, Faculty of Agriculture , University of Brawijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.habitat.2022.033.2.12

Abstract

This research aims to identify consumer attitudes toward organic green vegetables by estimating the degree of Willingness To Pay (WTP) for various attributes to evaluate the position of these organic vegetables and determine preferences for organic green vegetables based on income. This study used an online survey with 191 respondents on Java Island. The Discrete Choice Experiment was used to investigate product selection, WTP, and the relationship between the four characteristics of vegetables and income. The findings showed that consumers prefer organic and pesticide-free vegetables that are good for health, have low chemical emissions and a lower environmental impact, and are less expensive than non-organic vegetables. This is a challenge for producers and marketers to develop responsible input management strategies to produce high-quality vegetables at a low cost and with minimal environmental impact.
Awareness of Household Food Waste Management with A Zero-Waste Concept: A Preliminary Study Anisa Aprilia; Novi Haryati; Heptari Elita Dewi; Imaniar Ilmi Pariasa; Andrean Eka Hardana; Rachman Hartono; Djoko Koestiono; Effy Yuswita; Fitria Dina Riana; Silvana Maulidah; Dwi Laila Maulida; Usda Kristina Tassariya
HABITAT Vol. 33 No. 2 (2022): August
Publisher : Department of Social Economy, Faculty of Agriculture , University of Brawijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.habitat.2022.033.2.13

Abstract

This is pilot study designed to ascertain college students' understanding of domestic food waste management using an online questioner. The descriptive results section of the report is used to describe the central tendency of the data collected for each variable. Meanwhile, the people who took part in the research were all part of a webinar on waste management that was led by people from universities and environmental groups. The findings indicated that students' knowledge of domestic food waste management remained diverse. Some of them continue to view waste management as a time-consuming and demanding activity.  Community understanding about waste management, especially food, should be given early and started at home. As a result, environmentally friendly activities must be regularly promoted and implemented at the school, university, government, and community levels in order to improve people's quality of life.
Co-Authors Anisa Aprilia Anisa Aprilia Djoko Koestiono Dwi Laila Maulida EFFY YUSWITA Fitria Dina Riana Heptari Elita Dewi Imaniar Ilmi Pariasa Novi Haryati Rachman Hartono Silvana Maulidah Usda Kristina Tassariya