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All Journal Student Research Journal
Sarah Amarissa Girsang
Universitas Padjajaran
Religion Humanities Economics, Econometrics & Finance Education Social Sciences

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Motif Penggunaan Aplikasi LYSN Di Kalangan Fandom NCTzen Indonesia Sarah Amarissa Girsang; Duddy Zein; Yuliani Dewi Risanti
Student Research Journal Vol. 2 No. 1 (2024): Februari : Student Research Journal
Publisher : Sekolah Tinggi Ilmu Administrasi (STIA) Yappi Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/srjyappi.v2i1.1007

Abstract

The Korean Wave is a rising phenomenon in Indonesia. South Korean entertainment companies capitalize on this by introducing an innovation called LYSN, an application designed to enhance the quality of relationships between fans and idols. This research aims to explore the motives behind the usage of the LYSN app among NCTzen fandom. The research employs a qualitative approach, utilizing in-depth interviews as the data collection technique with informants meeting specific criteria. The findings reveal four motives for using LYSN: surveillance, diversion, personal relationships, and personal identity.
Co-Authors Duddy Zein Yuliani Dewi Risanti