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All Journal Jurnal Papatung : Jurnal Ilmu Administrasi Publik, Pemerintahan dan Politik Visioner: Jurnal Pemerintahan Daerah di Indonesia Jurnal Pengabdian Kolaborasi dan Inovasi IPTEKS Sosio Religi: Jurnal Kajian Pendidikan Umum Jurnal Abdimas Peradaban Indonesian Journal of Studies on Humanities, Social Sciences and Education Branding: Jurnal Manajemen & Bisnis Indonesian Journal of Humanities and Social Sciences
Gymnastiar, Iman Ahmad
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Religion Agriculture, Biological Sciences & Forestry Arts Humanities Economics, Econometrics & Finance Education Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Social Sciences Other

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Journal : Branding: Jurnal Manajemen

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EMPOWERING EMPLOYEES THROUGH INNOVATIVE HUMAN RESOURCE MANAGEMENT PRACTICES IN THE AGE OF REMOTE WORK Mashudi, Mashudi; Fitriani, Aprilya; Nurhamzah, Nurhamzah; Radi, Radi; Gymnastiar, Iman Ahmad
Branding: Jurnal Manajemen dan Bisnis Vol 3 No 1 (2024): BRANDING: Jurnal Manajemen dan Bisnis
Publisher : UIN Sunan Gunung Djati Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15575/jb.v3i1.35116

Abstract

The era of remote work has significantly changed the way companies operate, with a focus on flexibility and innovative use of technology. In this context, human resource management (HR) practices become critical in influencing employee engagement and productivity. The challenges arising from the transition to remote work demand innovation in management approaches, especially in terms of employee empowerment and development. The aim of this research is to explore the effectiveness of innovative HR management practices in empowering employees in the era of remote work. This research was conducted using a qualitative approach, with data obtained from literature studies and relevant previous research. Data analysis was carried out in depth to identify the impact of this practice on employee performance and satisfaction. The conclusion shows that adapting innovative HR management policies and practices can improve operational efficiency and employee satisfaction. The implementation of adaptive management strategies and the use of technology play an important role in ensuring effective communication and accurate performance monitoring in unconventional work environments. Additionally, increasing employee engagement and motivation can be achieved through reward and recognition initiatives and involving them in decision making. Employee skills development and well-being have also proven critical in maintaining and increasing productivity in remote work settings. This study confirms the need for organizations to continuously adapt and update their HR management practices to remain relevant and effective in the digital era.
SMART OPERATIONS: IMPLEMENTING AI-DRIVEN TECHNOLOGIES FOR ENHANCED EFFICIENCY IN SUPPLY CHAIN MANAGEMENT Fauziah, Luluk; Suharyanto, Suharyanto; Herlina, R. Lisye; Sutisna, Adang; Gymnastiar, Iman Ahmad
Branding: Jurnal Manajemen dan Bisnis Vol 3 No 1 (2024): BRANDING: Jurnal Manajemen dan Bisnis
Publisher : UIN Sunan Gunung Djati Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15575/jb.v3i1.35118

Abstract

Supply chain management is a vital element in a company's overall operations, but is faced with complex challenges such as fluctuations in market demand, logistical complexity, resource limitations, and the risk of disruption. This research aims to explore the role of artificial intelligence (AI)-based technology in overcoming these challenges. This research will be carried out using a qualitative approach, collecting data from various relevant sources and then analyzing it systematically. Through this approach, this research aims to gain a deep understanding of the long-term impact of applying AI to the supply chain, including improving operational efficiency, competitive advantage, supporting sustainability, and the evolution of the human role. The research results show that AI makes a significant contribution to improving companies' operational efficiency, providing competitive advantage through enhanced responsiveness, supporting more sustainable business practices, and enabling the evolution of the role of humans in the supply chain. The practical implication of this research is that the application of AI technology can help companies achieve better performance and prepare for future challenges in an increasingly complex and dynamic business environment.
Co-Authors Abdullah, Aji Al Muhtadin, M. Amin, Fakhry Amin, Fitrani Arthawati, Sri Ndaru Aryanti, Desi Rahma Azhahra, Almahira Putri Bachri, Sagita Nur Chandra, Yulie Neila Djuhardi, Lidia Endang Fatmawati Fahmi, Ahmad Rosikhul Farid, Fadlyansyah Fitriani, Aprilya GUSTINI WIJAYANTI Hadiansyah, Andri Hartati, Celerina Dewi Herlina, R. Lisye Hernita Pasongli K, Intan Duta Swara Kurniawan, Aptu Andy Lansiwi, Muhammad Amin Leonardo Sari, Avid Luluk Fauziah, Luluk Manggala, Kayan Mashudi Mashudi Maulidah, Syarofina Izna Mohammad Aris Muhammad Imam Ma'ruf Murthada Nelson, Feby Nugraha, Aditya Setya Nugroho, Septian Widyo Nurhamzah, Nurhamzah Oktaviany, Mega Prasastiningtyas, Widyapuri Pratama, Alga Radi Radi Rd Bily Parancika Rokhim, Abdur Ruswandi, Andi Saleh, Fitra Shah, Hendun Abd Rahman Shahla, Nazwa Khaira Simbolon, Bintang R. Simorangkir, Prita Laura Angelica Siti Nur Azizah, Siti Nur Situmorang, Marningot Tua Natalis Studyanto, Anung B Suharyanto Sutanto, Hilman Sutisna, Adang Syifa, Nurul Mustika Tabran, Muh. Tamaulina Br Sembiring Taufiqurrachman Tekat Sukomardojo Usmaedi Wirawati, Sri Mukti