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All Journal Kolaborasi Jurnal Pengabdian Masyarakat Safari : Jurnal Pengabdian Masyarakat Indonesia
Siti Rahmayuni
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Arts Humanities Education Health Professions Languange, Linguistic, Communication & Media Medicine & Pharmacology Nursing Public Health Other

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Journal : Kolaborasi Jurnal Pengabdian Masyarakat

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Konsultasi Bisnis Serta Strategi Bisnis Umkm Untuk Meningkatkan Pendapatan Siti Rahmayuni; Pinem, Anwar Arifin
Kolaborasi: Jurnal Pengabdian Masyarakat Vol 4 No 4 (2024): Kolaborasi: Jurnal Pengabdian Masyarakat
Publisher : Yayasan Inspirasi El Burhani

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56359/kolaborasi.v4i4.376

Abstract

Pengabdian masyarakat ini bertujuan untuk memberikan konsultasi bisnis serta strategi bisnis bagi Usaha Mikro, Kecil, dan Menengah (UMKM) di Kota Balikpapan untuk meningkatkan pendapatan mereka. Dengan pendekatan yang komprehensif, program ini akan mengidentifikasi tantangan utama yang dihadapi oleh UMKM lokal, menawarkan solusi praktis, dan memberikan pelatihan intensif dalam aspek-aspek penting seperti manajemen keuangan, pemasaran, dan inovasi produk. Hasil yang diharapkan dari program ini adalah peningkatan pendapatan UMKM, peningkatan kapasitas pengelolaan bisnis, dan peningkatan daya saing di pasar lokal
Pelaksanaan Program SDGs Meningkatkan Kualitas dan Penjualan Umkm Amplang Berbasis Media Sosial di Kelurahan Sesumpu Siti Rahmayuni; Pinem, Anwar Arifin; Jaya, Ekky Satria; Piyani, Henny Okta; Widiyanto, Agung; Anjani, Meisy Dwi
Kolaborasi: Jurnal Pengabdian Masyarakat Vol 4 No 6 (2024): Kolaborasi: Jurnal Pengabdian Masyarakat
Publisher : Yayasan Inspirasi El Burhani

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56359/kolaborasi.v4i6.454

Abstract

Introduction: This community service program is designed to improve the quality and sales of Amplang MSMEs in Sesumpu Village, Penajam District, by utilizing social media. Objective: Polaksar Bayah, Sesumpu Village, Penajam District Method: Training and Mentoring Result: increased income for entrepreneurs, strengthening production capacity, and improvements in business management practices carried out by participants. Thus, this program is expected to provide a significant positive impact on the development of MSMEs in the area Conclusion: The community service program implemented in Sesumpu Village has succeeded in achieving its goals in improving the quality and sales of Amplang MSMEs. Through a planned and participatory approach, this program is able to overcome various challenges faced by partners, including limited knowledge in business management and marketing
Co-Authors Anjani, Meisy Dwi Ekki Satria Jaya Eko Edy Susanto Henny Okta Piyani Jaya, Ekky Satria Pinem, Anwar Arifin Widiyanto, Agung