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All Journal JURNAL PENDIDIKAN TAMBUSAI Jurdimas (Jurnal Pengabdian Kepada Masyarakat) Royal Jurnal Ilmiah Padma Sri Kreshna Jurnal Agroplasma Community Development Journal: Jurnal Pengabdian Masyarakat Jurnal Teknisi
Tanjung, Akhir Abadi
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Agriculture, Biological Sciences & Forestry Humanities Computer Science & IT Economics, Econometrics & Finance Education Environmental Science Health Professions Public Health Social Sciences

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Journal : Jurnal Ilmiah Padma Sri Kreshna

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IbM Inovasi Pengolahan Balakka - Produk Unggulan Desa Padang Garugur di Kabupaten Padang Lawas Utara Lubis, Januardi Rosyidi; Tanjung, Akhir Abadi; Feri Irawan; Lubis, Mustopa Husein; Siregar, Selamat Riadi
Jurnal Ilmiah Padma Sri Kreshna Vol. 6 No. 2 (2024): Jurnal Ilmiah Padma Sri Kreshna
Publisher : Universitas Widya Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37631/psk.v6i2.1735

Abstract

Padang Garugur Village in North Padang Lawas Regency has significant economic potential in agriculture and plantations, especially in processing balakka fruit. However,the problems faced include limited infrastructure, lack of product innovation, and low community skills in processing and marketing. To overcome this, community empowerment is needed through training and mentoring that focuses on product innovation, skills development, and digital marketing. The results of this activity show that the development of new products such as Balakka Coffee and Manisan Balakka is able to increase competitiveness and community income. The implementation of effective marketing strategies through social media and digital platforms has successfully expanded market reach. In conclusion, innovation and community capacity building can improve the welfare and economic growth of the village. With a systematic and collaborative empowerment approach, Padang Garugur Village can become a model of sustainable local wisdom-based community empowerment
Co-Authors Dongoran, Ikhza Mahendra Feri irawan Hafni, Syafrida Harahap, Khoirinnysa Hasibuan, Andri Syahputra Januardi Rosyidi Lubis, Lubis, Mustopa Husein Martina, Desy Nasution, Ari Andani Overita, Indriati Richi Andrianto Sari, Risna Maya Simamora, Endah Cahyani Siregar, Hari Penata Siregar, Selamat Riadi Sormin, Siti Yuli Meilanda Yudi Triyanto