Garuda - Garba Rujukan Digital

Maulida, Lutfiana

Unknown Affiliation

Author-ID : 8137138

Religion Economics, Econometrics & Finance Social Sciences

Published : 3 Documents Claim Missing Document

Claim Missing Document

Articles

Title

1

Optimalisasi Program Simpanan Berhadiah Dalam Upaya Meningkatkan DPK Pada BSI KCP Rembang Sudirman Maulida, Lutfiana; Qoes Atieq, Muhammad
Jurnal Ilmiah Ekonomi Islam Vol 10, No 3 (2024): JIEI : Vol.10, No.3, 2024
Publisher : ITB AAS INDONESIA Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jiei.v10i3.14889

Based on data from BSI's annual report, BSI's total deposits from 2021 continue to increase. However, BSI still faces challenges in increasing its deposits to strengthen its liquidity.. The purpose of this research is to find out how the strategy of optimizing the prize savings program and its impact on increasing DPK. The method used is qualitative method. The population used is BSI employees, while the sample used is BSI employees and taken using purposive sampling technique. The data source used is primary data from informants through interviews. The results showed that efforts to optimize the prize savings program at BSI KCP Rembang Sudirman were carried out by segmentation, promotion, and continuous offering, and visiting customers' homes for offers. The results of this optimization have had a positive effect on the increase in DPK since the beginning of 2024 so that the BSI KCP Rembang Sudirman rating is quite good because of consistent daily achievements. In addition to increasing DPK, optimizing this program can increase the number of new customers because it provides benefits to customers. The recommendation of this research is that Bank Syariah Indonesia must increase innovation through programs that can provide more value or benefits to customers.

Optimalisasi Program Simpanan Berhadiah Dalam Upaya Meningkatkan DPK Pada BSI KCP Rembang Sudirman Maulida, Lutfiana; Qoes Atieq, Muhammad
Jurnal Ilmiah Ekonomi Islam Vol. 10 No. 3 (2024): JIEI : Vol.10, No.3, 2024
Publisher : ITB AAS INDONESIA Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jiei.v10i3.14889

Based on data from BSI's annual report, BSI's total deposits from 2021 continue to increase. However, BSI still faces challenges in increasing its deposits to strengthen its liquidity.. The purpose of this research is to find out how the strategy of optimizing the prize savings program and its impact on increasing DPK. The method used is qualitative method. The population used is BSI employees, while the sample used is BSI employees and taken using purposive sampling technique. The data source used is primary data from informants through interviews. The results showed that efforts to optimize the prize savings program at BSI KCP Rembang Sudirman were carried out by segmentation, promotion, and continuous offering, and visiting customers' homes for offers. The results of this optimization have had a positive effect on the increase in DPK since the beginning of 2024 so that the BSI KCP Rembang Sudirman rating is quite good because of consistent daily achievements. In addition to increasing DPK, optimizing this program can increase the number of new customers because it provides benefits to customers. The recommendation of this research is that Bank Syariah Indonesia must increase innovation through programs that can provide more value or benefits to customers.

Title Search

Found 2 Documents Search Journal : Jurnal Ilmiah Ekonomi Islam

Abstract

Abstract

Title

Found 2 Documents
Search
Journal : Jurnal Ilmiah Ekonomi Islam