Article Per Year (5 Year)
p-Index From 2020 - 2025
6.952
P-Index
This Author published in this journals
All Journal SEGMEN Jurnal Manajemen dan Bisnis Journal of Business & Banking JDE (Journal of Developing Economies) International Journal of Social Science and Business Indonesian Treasury Review: Jurnal Perbendaharaan, Keuangan Negara dan Kebijakan Publik Jurnal Samudra Ekonomi dan Bisnis MABIS: Manajemen dan Bisnis International Journal of Economics, Business and Accounting Research (IJEBAR) Jurnal Ilmu Manajemen Universitas Tadulako (JIMUT) Budapest International Research and Critics Institute-Journal (BIRCI-Journal): Humanities and Social Sciences Journal of Management - Small and Medium Enterprises (SME's) Akuntansi Bisnis & Manajemen (ABM) Journal of Tourism Economics and Policy Empiricism Journal Jurnal Kolaboratif Sains Golden Ratio of Finance Management Jurnal Locus Penelitian dan Pengabdian Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan Studi Akuntansi, Keuangan, dan Manajemen Jurnal Ekonomi, Bisnis dan Manajemen Jurnal Manajemen Bisnis Kewirausahaan Inkubis: Jurnal Ekonomi dan Bisnis Student Scientific Creativity Journal Indonesian Journal of Multidisciplinary on Social and Technology Tadulako International Journal of Applied Management (TaJAM) Journal of Management and Creative Business Jurnal Riset Manajemen dan Ekonomi Jurnal Kajian Dan Penalaran Ilmu Manajemen Maeswara: Jurnal Riset Ilmu Manajemen dan Kewirausahaan Jurnal Nuansa: Publikasi Ilmu Manajemen dan Ekonomi Syariah Maslahah: Jurnal Manajemen dan Ekonomi Syariah Moneter : Jurnal Ekonomi dan Keuangan Menawan : Jurnal Riset dan Publikasi Ilmu Ekonomi Sasambo: Jurnal Abdimas (Journal of Community Service) The Journal of Financial, Accounting and Economics Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan
Juliana Kadang
Jurusan Manajemen, Fakultas Ekonomi Dan Bisnis, Universitas Tadulako
Religion Aerospace Engineering Agriculture, Biological Sciences & Forestry Arts Humanities Automotive Engineering Chemistry Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Environmental Science Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Medicine & Pharmacology Nursing Public Health Social Sciences Other

Published : 54 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 1 Documents
Search
Journal : Jurnal Nuansa: Publikasi Ilmu Manajemen dan Ekonomi Syariah

 1 
Strategi Pengoptimalan Kekuatan Media Sosial Instagram Dalam Usaha Bancreps Uswatun Hasanah; Zakiyah Zahara; Ira Nuriya Santi; Juliana Kadang
Jurnal Nuansa : Publikasi Ilmu Manajemen dan Ekonomi Syariah Vol. 2 No. 1 (2024): Maret : Jurnal Nuansa : Publikasi Ilmu Manajemen dan Ekonomi Syariah
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/nuansa.v2i1.708

Abstract

The digital transition in various fields including the economy, provides opportunities for MSMEs to conduct research on marketing strategies that are now being developed to participate in the transformation of the marketing economy. Social media is often utilized to increase brand awareness, and even support business growth. Instagram is the most popular social media platform utilized by business owners to promote their products. The research methodology used in this research is a qualitative research design that produces descriptive data. The data collection method of this research is by conducting observations, interviews, and documentation. A business must implement a marketing strategy to ensure that their marketing activities are successful, this is the most important aspect of a marketing strategy. The results of interviews conducted directly show that the digital marketing strategy implemented by Bancreps has succeeded in increasing user satisfaction on Instagram. The digital marketing strategy implemented by Bancreps includes planning, implementing, and monitoring to increase sales of the company's products.
Co-Authors Aldo Almando Parengkuan Anisah Anisah Ayuni, Ayuni Bosara, Christina Agnelya Chelsea Vanderkley Cici Rianty K. Bidin Cici Saodah Daniel Happy Putra Darman , Darman Darman Darman Darman Darman Darman, D. Dea Aziza Arfah Deva Safitri Djoko Mursinto, Djoko Erwan Sastrawan Fahry Budianto Fatlina Z Febiastini, Ni Made Fera, Fera Fikri Ihsanul Fuad Harnida Wahyuni Adda Hastarini Dwi Atmanti Hendri S Hery Widijanto Idris Ihksan Syarifuddin Ihksan Syarifuddin IRA NURIYA SANTI Irma Damaiyanti Lelewana Jumiati Kelo, Jake KORNELIUS, YOBERTH Lasagena, Mustamin Lina Mistoifa Maftukin Waluyo Meilin Lusia Kurniawan Moh, Husnah Moh. Ali Murad Mohamad Rifky Fahrian Hidayat MOHAMMAD FADIL, MOHAMMAD Mohammad Nofal Mohammad Reza Alfarid Yantu Muh. Fasial Muh. Sarfandi MUH. YUNUS KASIM, MUH. YUNUS KASIM Muh.Riswandi Palawa Muhammad Zeylo Auriza Munawarah Munawarah Munawarah, Munawarah Muriani, Dewi MUSLIMIN Muslimin MUSLIMIN Muslimin Muslimin Mustopa, Medi Muzakir Muzakir Niluh Putu Evvy Rossanty Nur, Mustika Nurasyimah Usman NURDIN, DJAYANI Nurdin, Jurana Nurhayana, Nurhayana Nurul Miftahul Jannah Prasetia, Tadir Eko Pricylia Chintya Dewi Buntuang Puput Lestari R, Abdul Azis. Rahim, Aulia Renta, Intan Anjeli Rian Risendy Riandana Putra Riga, Michael Regianto Risendy, Rian Rudi Purwono Sahrul Fat K. Pandjo Sahrul Fat K. Pandjo Sitti Sholehah Cahaya Putri Somantri, Agung Angga Sri Rahayu Ramadhani Sulaeman Miru Surayya SURAYYA Surayya Surayya Surayya Surayya Surayya Surayya Surayya Surayya Suryadi Samudera Sustrianti, Sustrianti Syamsuddin Syamsuddin Syamsul Bachri Syamsul Bahri Dg. Parani Syrifuddin, Ihksan Tiara Tiara Umi Hainik USWATUN HASANAH Varah Iftitah Aulia Vitayanti Fattah Yea Aprilia Silvana Yuli Larasati Zahara, Zakiya Zainuddin, Fatilina Zainuddin, Fatlina Zakiyah Zahara