STIMULATION OF ATTRIBUTION BEHAVIOR OF THE EFISHERY FRIENDS CULTIVATION COMMUNITY DUE TO EXPOSURE TO FISHERY BUSINESS CONTENT ON INSTAGRAM - Agustinus, Ferdinand; Fatiha, Raisha Aulia; Marta, Rustono Farady; Ahmad, Rosmalia; Tururaja, Tresia Sonya (Faculty of Fisheries and Marine Resources of Lambung Mangkurat University-South Kalimantan, 2024)