cover
Article Per Year (5 Year)
All
Home Page
OAI Link
Editorial Team
Contact
Reviewer
Google Scholar
Contact Name
-
Contact Email
-
Phone
-
Journal Mail Official
-
Editorial Address
-
Location
Kota langsa,
Aceh
INDONESIA
Jurnal Manajemen & Keuangan
Published by Universitas Samudra
ISSN : 2252844X     EISSN : 26151316     DOI : -
Core Subject : Economy, Science, Education,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Other
Jurnal Manajemen & Keuangan merupakan wahana hasil penelitian dan telaah konseptual dalam bidang manajemen dan keuangan, diterbitkan sejak tahun 2012 dan terbit 2 kali setahun pada bulan Mei dan November.
Arjuna Subject : -
Articles 12 Documents
 1   2 
Search results for , issue "Vol 14 No 1 (2025): JURNAL MANAJEMEN DAN KEUANGAN" : 12 Documents clear
Determination of Customer Loyalty Through Customer Satisfaction in Using Mobile Banking Ulya, Zikriatul; alfian; Zuhra, Nur rahmi; Setiawan, Muarif
Jurnal Manajemen dan Keuangan Vol 14 No 1 (2025): JURNAL MANAJEMEN DAN KEUANGAN
Publisher : Program Studi Manajemen Fakultas Ekonomi Universitas Samudra

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33059/jmk.v14i1.11522

Abstract

This study aims to analyze the determinants that influence customer loyalty through customer satisfaction in using mobile banking . The method used in this study is a quantitative descriptive approach using path analysis to test the direct relationship between variables and indirect relationships between variables using structural equation modeling - partial least square (sem-pls). Data collection used is a questionnaire distributed via google form. The number of samples is 90 Aceh Tamiang customers. Determination of the sample uses a nonprobability sampling technique where sampling does not provide equal opportunities for each member of the population selected as a sample and uses SmartPLS 4.0 software. The results of the study showed that the customer experience variable on customer satisfaction has a positive and significant effect, the service quality variable on customer satisfaction has a negative and insignificant effect, the service feature variable on customer satisfaction has a positive and significant effect, the customer experience variable on customer loyalty has a negative and insignificant effect, the service quality variable on customer loyalty has a negative and insignificant effect, the service feature variable on customer loyalty has a positive and significant effect, the customer satisfaction variable on customer loyalty has a positive and significant effect, customer satisfaction can mediate customer experience on customer loyalty, customer satisfaction cannot mediate service quality on customer loyalty, customer satisfaction can mediate service features on customer loyalty.
The Effect of Customer Experience and Customer Identification On Customer Engagement Through Behavioral Intention As A Moderation Variable (Customers of the General Dental and Oral Polyclinic of Bunda Hospital Padang) Ika Christianti, Indira; Kasni Astiena, Adila; Febrian
Jurnal Manajemen dan Keuangan Vol 14 No 1 (2025): JURNAL MANAJEMEN DAN KEUANGAN
Publisher : Program Studi Manajemen Fakultas Ekonomi Universitas Samudra

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33059/jmk.v14i1.11547

Abstract

This study aims to prove the influence of customer experience, customer identification and behavioral intention on customer engagement, in addition this study also aims to prove the role of behavioral intention in moderating the relationship between customer experience and customer identification with customer engagement. This study was conducted on patients of the general dental and oral polyclinic of Bunda Padang Hospital. The sample size used was 120 people selected using the purposive sampling method. The data collection technique was carried out by survey, while the data analysis technique used was Moderating Regression Analysis (MRA). In accordance with the results of the first hypothesis test, it was found that customer experience had a positive effect on customer engagement at the general dental and oral polyclinic of Bunda Padang Hospital, but at the second hypothesis test stage, customer identification did not have a significant effect on customer engagement, but at the third hypothesis stage, it was successfully proven that behavioral intention had a positive and significant effect on customer engagement at the general dental and oral polyclinic of Bunda Padang Hospital. In the third hypothesis testing stage, it was found that behavioral intention was able to strengthen the relationship between customer experience and customer engagement at the general dental and oral polyclinic of Bunda Padang Hospital, but failed to prove that customer experience was able to moderate the relationship between customer identification and customer engagement at the general dental and oral polyclinic of Bunda Padang Hospital

Page 2 of 2 | Total Record : 12

 1   2 

Filter by Year

2025 2025


Reset
Filter By Issues
All Issue Vol 14 No 2 (2025): Journal Management and Finance Vol 14 No 1 (2025): JURNAL MANAJEMEN DAN KEUANGAN Vol 13 No 2 (2024): JURNAL MANAJEMEN DAN KEUANGAN Vol 13 No 1 (2024): JURNAL MANAJEMEN DAN KEUANGAN Vol 12 No 2 (2023): JURNAL MANAJEMEN DAN KEUANGAN Vol 12 No 1 (2023): JURNAL MANAJEMEN DAN KEUANGAN Vol 11 No 2 (2022): JURNAL MANAJEMEN DAN KEUANGAN Vol 11 No 1 (2022): JURNAL MANAJEMEN DAN KEUANGAN Vol 10 No 2 (2021): JURNAL MANAJEMEN DAN KEUANGAN Vol 10 No 1 (2021): JURNAL MANAJEMEN DAN KEUANGAN Vol 9 No 3 (2020): EDISI KHUSUS: JURNAL MANAJEMEN DAN KEUANGAN Vol 9 No 2 (2020): JURNAL MANAJEMEN DAN KEUANGAN Vol 9 No 1 (2020): JURNAL MANAJEMEN DAN KEUANGAN Vol 8 No 3 (2019): EDISI KHUSUS: JURNAL MANAJEMEN DAN KEUANGAN Vol 8 No 2 (2019): JURNAL MANAJEMEN DAN KEUANGAN Vol 8 No 1 (2019): JURNAL MANAJEMEN DAN KEUANGAN Vol 7 No 2 (2018): JURNAL MANAJEMEN dan KEUANGAN Vol 7 No 1 (2018): JURNAL MANAJEMEN DAN KEUANGAN Vol 6 No 2 (2017): JURNAL MANAJEMEN dan KEUANGAN Vol 6 No 1 (2017): JURNAL MANAJEMEN dan KEUANGAN Vol 5 No 2 (2016): JURNAL MANAJEMEN & KEUANGAN Vol 5 No 1 (2016): JURNAL MANAJEMEN & KEUANGAN Vol 4 No 2 (2015): JURNAL MANAJEMEN DAN KEUANGAN Vol 4 No 1 (2015): JURNAL MANAJEMEN & KEUANGAN More Issue