cover
Contact Name
Muinah Fadhilah
Contact Email
muinahfadhilah@ustjogja.ac.id
Phone
+62274-542224
Journal Mail Official
upajiwa_mm@ustjogja.ac.id
Editorial Address
Magister Manajemen, Fakultas Ekonomi UST Jl Kusumanegara No. 157, Yogyakarta
Location
Kota yogyakarta,
Daerah istimewa yogyakarta
INDONESIA
Upajiwa : Jurnal Ekonomi, Bisnis dan Manajemen Daulat Rakyat
ISSN : 26140853     EISSN : 2579535X     DOI : https://doi.org/10.26064/upa.v5i2
Upajiwa merupakan publikasi yang diterbitkan dua kali dalam setahun pada bulan April dan Oktober oleh Program Studi Magister Manajemen, Fakultas Ekonomi Universitas Sarjanawiyata Tamansiswa Yogyakarta. Upajiwa menerbitkan artikel yang melaporkan hasil penelitian dan hasil pemikiran berupa gagasan, konsep maupun teori dari berbagai bidang yang berkaitan tentang ekonomi, bisnis dan manajemen. Jurnal Upajiwa menerima naskah dari berbagai kalangan yang memenuhi syarat penulisan ilmiah.
Articles 7 Documents
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STUDI PERSEPSI PELANGGAN DALAM PENINGKATAN KEPUASAN WISATA PADA MUSEUM KARS INDONESIA Anggraini, Fusca Asti; Wiyono, Gendro
UPAJIWA : Jurnal Ekonomi, Bisnis dan Manajemen Daulat Rakyat Vol 1 No 1 (2017): UPAJIWA : Jurnal Ekonomi, Bisnis dan Manajemen Daulat Rakyat
Publisher : Prodi Magister Manajemen FE-UST

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Abstract

This study discussess customers perception to increase tourism satisfaction in the Kars Museum Indonesia. The population are all traveller in the area of museum with 100 people as sample. The collecting data used questionare structurally and scale likert. The analyse data used Structural Equation Modeling (SEM) with Patial Least Square (PLS). Based on path analyse can be concluded that direct effect on tourism attractions toward satisfaction tourist is the best perception with a total effect of 0.425, tourist guide towards satisfaction tourist is the worst perception with a total effect of 0.291 so that it need improvement and enhancement. The result of study showed that variables educational content, tourism attractions and tourist guides have a significant effect on the perception of visitors and simultaneously affect sigificant to visitors perception with a coefficient of 0.641. Keywords: Attraction, Educational Contents, Perception, Satisfaction, Tourist Guide
PENGARUH BIAYA PAJAK PADA PENDAPATAN ASLI DAERAH KOTA YOGYAKARTA Krisbiantoro, RM
UPAJIWA : Jurnal Ekonomi, Bisnis dan Manajemen Daulat Rakyat Vol 1 No 1 (2017): UPAJIWA : Jurnal Ekonomi, Bisnis dan Manajemen Daulat Rakyat
Publisher : Prodi Magister Manajemen FE-UST

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Abstract

This study was conducted to determine the effect of BPHTB and PBB P-2 towards the income generation of the Regional Income Revenue city of Yogyakarta. These results indicate that the influence BPHTB and PBB P-2 have on the income generation of the Regional Income Revenue city of Yogyakarta is not significant because of the large value of P > 0.05. These are for BPHTB against PAD is 0.977, to the PBB P-2 to PAD is 0.259, while for BPHTB and PBB P-2 simultaneously against PAD is 0.243. While the influence of Regional Regulation on BPHTB against PAD is not significant because of the P value of 0.394 and Regulation of City of Yogyakarta on the PBB P-2 does not have a significant effect on the income generation of PAD in the city of Yogyakarta as the P Value is at 0.259. From the results of test analysis coefficient of determination, (R2), is known that the test results gives a value of 0.359 to R Squere Y which means revenue of Yogyakarta is affected by BPHTB and PBB P-2 amounting to 35.9%, the remaining 64.1% is influenced by revenues from sources other Regional Income Revenues. Keywords: BPHTB, PAD, and PBB P-2, Yogyakarta
PERSPEKTIF PEMBELAJARAN BERINVESTASI PASAR MODAL DENGAN STIMULUS FREE OPENING ACCOUNT DI GALERI INVESTASI UNIVERSITAS SARJANAWIYATA TAMANSISWA Cahya, Agus Dwi
UPAJIWA : Jurnal Ekonomi, Bisnis dan Manajemen Daulat Rakyat Vol 1 No 1 (2017): UPAJIWA : Jurnal Ekonomi, Bisnis dan Manajemen Daulat Rakyat
Publisher : Prodi Magister Manajemen FE-UST

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Abstract

This study aims to testing investment decision with free opening account stimulus from stock market learning and marketing mix perspectives in Galeri Investasi, Sarjanawiyata Tamansiswa University). The study was conducted by using simple random sampling towards 50 students who received free opening account facility from DIKTI 2015 research grant fund by Dr. Hj Sri Hermuningsih, SE.,MM. The employed analysis method was Partial Least Square (PLS), namely SEM, which is based on variance by using SmartPLS 3.0 software.The study shows: (1) Stock Market Learning does not significantly influence stock Investment Decision with significance of 0.967, (2) Product Knowledge does not significantly influence stock Investment Decision with significance of 0.113, (3) Opening Account Price significantly influences stock Investment Decision with significance of 0.034, (4) Place does not significantly influence stock Investment Decision with significance of 0.394, (5) Stock Market Learning, Product Knowledge, Opening Account Price, Place, and Promotion of Galeri Investasi BEI-UST altogether, significantly influence stock investment decision with significance of 0.006, (6) Free Opening Account Stimulus Moderation does not significantly influence stock market learning by investment decision of UST students with significance of 0.328. Keywords: Decision, Learning, Product, Price, Stimulus
ANALISIS EFEKTIVITAS ORGANISASI DARI PERPEKTIF ORGANIZATIONAL CITIZENSHIP BEHAVIOUR Suparyanto, Tri
UPAJIWA : Jurnal Ekonomi, Bisnis dan Manajemen Daulat Rakyat Vol 1 No 1 (2017): UPAJIWA : Jurnal Ekonomi, Bisnis dan Manajemen Daulat Rakyat
Publisher : Prodi Magister Manajemen FE-UST

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Abstract

This study aims to determine the influence of job satisfaction, Organizational Commitment, and Organizational Climate on Organizational Effectiveness from OCB in PT. Yogyakarta Tugu Televisi. Population and sample in this study is the number of employees of 169 people. Analysis the data used was the validity and reliability test then testing indicator with instrument analysis Path by Smart PLS. From the analysis, the coefficient of determination (R2) noted that OCB was influenced by job satisfaction, organizational commitment and organizational climate by 87% and the remaining 13% was influenced by other factors which not included in the model. Meanwhile, Job Satisfaction significantly effect of 3.540, Organizational Commitment significantly effect of 2.108, Organizational Climate significantly effect of 2.889 and OCB significantly effect of 6.862. From the analysis of the test, the coefficient of determination (R2) noted that the Organizational Effectiveness was influenced by Job Satisfaction, Organizational Commitment, Organizational Climate and OCB by 85%, the rest 15% influenced by other factors not included in the model. Keywords: Job Satisfaction, Organizational Commitment, Organizational Climate, OCB, Organizational Effectiveness
PENGARUH GAYA KEPEMIMPINAN DAN KOMPENSASI TERHADAP KINERJA DINAS KESEHATAN KOTA YOGYAKARTA Triyono, Triyono; Suparyadi, Suparyadi; Lukitaningsih, Ambar
UPAJIWA : Jurnal Ekonomi, Bisnis dan Manajemen Daulat Rakyat Vol 1 No 1 (2017): UPAJIWA : Jurnal Ekonomi, Bisnis dan Manajemen Daulat Rakyat
Publisher : Prodi Magister Manajemen FE-UST

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Abstract

This research aims to know the influence between leadership style and compensation towards the performance of Yogyakarta Health Department. It used sensus method. Surveillance officers are the population also sample in this research amount to 45 people. The instrument used questionaire with likert scale and analyse tool used double regresion with T test and F test through significance of 0.05. The result can be concluded that (1) there is a significant positive effect on the Performance Leadership Style of Surveillance office at the Health department Yogyakarta with significant t> t table (2.755> 1.679), the value of β of 0.333 (2) there is a significant positive effect on the Performance Compensation of Surveillance office at the Health department Yogyakarta. with significant t> t table (2.440> 1.679), the value of β of 0.300. (3) there is a significant effect positive leadership style and Compensation for Performance of Surveillance office at the Health department Yogyakarta with significant the F count> F table (15.671> 2.84), the value of R² 0.534. Keywords: Compensation, Leadership Style, Performance
MANAGING PUBLIC SECTOR BUSSINESS (LEARN FROM BATIK TRANS SOLO) Kirana, Kusuma Chandra
UPAJIWA : Jurnal Ekonomi, Bisnis dan Manajemen Daulat Rakyat Vol 1 No 1 (2017): UPAJIWA : Jurnal Ekonomi, Bisnis dan Manajemen Daulat Rakyat
Publisher : Prodi Magister Manajemen FE-UST

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Abstract

Object: The objective of this study is to knows how can good managing Public Sector Bussines with understand the influence of marketing mix ( Product, price, place and promotion) on Passenger’s Satisfaction of Batik Trans Solo. This research was conducted in April 2016 with the object of research Passenger’s Satisfaction of Batik Trans Solo. Method: Data were analysis using the software program 15.00 to test the validity and reliability, the classic assumption deviation, dual of regression, as well as the Determination Coefficient (R2). Predictor variables consist of product, price, place, and promotion. Dependent variable is only one, that is, Passenger’s Satisfaction. Result: This research is a analysis quantitative study with a random sampling method. Data were collected by means of questionnaires with cluster method. The subject of this study are Passenger’s Satisfaction of Batik Trans Solo. Conclusion: Based on the research, it can be concluded that marketing mix partially influences customer’s satisfaction with equation Y = 4,554-0,116X1+ 0,069X2 + 0,137X3 + 0,132X4 but simultaneous marketing mix does not influence Passenger’s satisfaction of Batik Trans Solo. The subject of this study are Passenger’s Satisfaction of Batik Trans Solo. Keyword: Batik, Trans, Passenger, Satisfaction
PERSPEKTIF PEMBELAJARAN BERINVESTASI PASAR MODAL DENGAN STIMULUS FREE OPENING ACCOUNT DI GALERI INVESTASI UNIVERSITAS SARJANAWIYATA TAMANSISWA Cahya, Agus Dwi
UPAJIWA : Jurnal Ekonomi, Bisnis dan Manajemen Daulat Rakyat Vol 1 No 1 (2017): UPAJIWA : Jurnal Ekonomi, Bisnis dan Manajemen Daulat Rakyat
Publisher : Prodi Magister Manajemen FE-UST

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Abstract

Penelitian ini bertujuan untuk menguji keputusan berinvestasi dengan perspektif pembelajaran pasarmodal melalui pembukaan akun di Galeri Investasi Universitas Sarjanawiyata Tamansiswa YogyakartaPenelitian ini menggunakan sampel terhadap 50 mahasiswa secara acak yang menerima fasilitas.pembukaan akun secara gratis yang didanai oleh hibah DIKTI 2015 yang diperoleh Dr.Sri HermuningsihSE, MM. Metode analisis yang digunakan Partial Least Square (PLS) yaitu SEM yang berbasis variansidengan software Smart PLS 3.0. Hasil Penelitian menunjukkan : bahwa (1)Pembelajaran Pasar Modal tidaksignifikan 0.967, (2) Pengetahuan akan produk tidak berpengaruh signifikan terhadap keputusan investasisaham dengan signifikansi sebesar 0.113, (3) harga berpengaruh signifikan terhadap keputusan investasidengan signifikansi 0.034, (4) Tempat tidak berpengaruh dengan signifikansi 0.394, (5) PembelajaranPasar Modal, Pengetahuan Produk, Harga pembukaan rekening, serta tempat galeri investasi BEI USTsecara bersama berpengaruh signifikan terhadap keputusan investasi saham sebesar 0.0006. (6) ModerasiStimulus Fasilitas Pembukaan akun gratis tidak berpengaruh signifikan terhadap pembelajaran pasarModal dengan keputusan berinvestasi mahasiswa UST sebesar 0.328. Kata Kunci: Pembelajaran, Produk, Harga, Tempat, Stimulus, Keputusan

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