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Jurnal Ilmiah Edunomika (JIE)
Published by STIE AAS Surakarta
ISSN : -     EISSN : 25981153     DOI : https://dx.doi.org/10.29040/jie
Core Subject : Economy, Science, Education,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education
Jurnal Ilmiah EDUNOMIKA dengan ISSN 2598-1153, diterbitkan 2 (dua) kali setahun (Pebruari dan Agustus) oleh LPPM STIE AAS Surakarta bekerjasama dengan Pusat Kajian Pendidikan dan Ekonomi (PUSKAPE), Yayasan Keluarga Muslim Al Azarul Ulum Sukoharjo. Terbit pertama pada bulan Pebruari 2017. Redaksi mengundang para guru, akademisi (dosen atau peneliti) dan praktisi terkait (Sekolah, Perguruan Tinggi, Pemerintahan, LSM, dan lain-lain) untuk dapat mengirimkan artikel dengan kajian ekonomi dan pendidikan ke Jurnal Ilmiah Edunomika (JIE).
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 317 Documents
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Search results for , issue "Vol. 8 No. 1 (2024): EDUNOMIKA" : 317 Documents clear
PENGARUH MOTIVASI, GAYA HIDUP DAN PERSEPSI KONSUMEN TERHADAP KEPUTUSAN PEMBELIAN PRODUK FASHION MELALUI SOCIAL MEDIA Mubarok, Muhammad Naufal; Wiyadi, Wiyadi
JURNAL ILMIAH EDUNOMIKA Vol. 8 No. 1 (2024): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v8i1.11482

Abstract

Perkembangan zaman yang cukup pesat dapat mempengaruhi berbagai hal, tidak terkecuali pada dunia fashion. Pada bidang fashion meliputi banyak aspek penyokong, diantaranya ialah motivasi dari individu, perubahan gaya hidup dan persepsi dari konsumen. Penelitian ini bertujuan untuk menganalisis pengaruh motivasi, gaya hidup, dan persepsi konsumen terhadap keputusan pembelian produk fashion melalui sosial media. Penelitian ini merupakan penelitian kuantitatif. Pengambilan sampel penelitian menggunakan metode purposive sampling dengan melibatkan 100 responden. Proses pengumpulan data dengan penyebaran kuisioner kepada responden melalui media google form. Jenis data yang digunakan merupakan data primer. Hasil penelitian menunjukkan bahwa, secara parsial motivasi dan gaya hidup tidak berpengaruh signifikan terhadap keputusan pembelian. Sedangkan persepsi konsumen memiliki pengaruh yang positif dan signifikan terhadap keputusan pembelian produk fashion. Oleh sebab itu, untuk meningkatkan nilai keputusan pembelian, maka perlu menciptakan perbedaan, menentukan harga yang sesuai, dan menambah variasi atau keragaman produk.
THE INFLUENCE OF INCOME AND INTEREST ON KPR DECISIONS WITH FINANCIAL LITERACY AS A MODERATING VARIABLE Nuraini, Nuraini; Pudjowati, Juliani; Purnamasari, Eva; Wulandari, Endang; Sasono, Heri
JURNAL ILMIAH EDUNOMIKA Vol. 8 No. 1 (2024): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v8i1.11493

Abstract

Abstract Housing is a primary need that every individual dreams of having. Individuals who cannot afford to buy a house in cash choose the mortgage route so they can occupy it and ultimately own it when the installments are finished. There are a number of factors that can influence consumers to decide on a mortgage, including individual income and home mortgage interest rates. Therefore, this research aims to analyze the influence of the Income and Interest Rate variables on the KPR Decision variable. Different from previous studies, this research adds the Financial Literacy variable which researchers believe can strengthen the influence of the Income and Interest Rate variables on the KPR Decision variable. This research is quantitative research with an explantory approach that develops research (Sukmawati, 2020). The data used in this research is primary data distributed to 250 BSI bank customers who have been offered KPR throughout Indonesia. The research results show that the Income and Interest Rate variables have a positive relationship and have a significant influence on KPR decisions. Apart from that, the Financial Literacy variable can moderate the influence of the Income and Interest Rate variables on the KPR Decision variable. Keywords: Income, Interest, Financial Literacy, KPR Decision
“PENGARUH PEMAHAMAN DASAR AKUNTANSI, PENGETAHUAN KEWIRAUSAHAAN, E-COMMERCE, DAN MOTIVASI TERHADAP NIAT MAHASISWA AKUNTANSI UNTUK BERWIRAUSAHA” Akbar, Sandi Muhammad; Coryanata, Isma
JURNAL ILMIAH EDUNOMIKA Vol. 8 No. 1 (2024): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v8i1.11498

Abstract

This research aims to examine the influence of basic accounting understanding, entrepreneurial knowledge, e-commerce, as well as motivation and interest in entrepreneurship among accounting students at the University of Bengkulu. In this study, the population used was 320 people with the criteria being students of the 7th and 5th semester accounting study program who had taken accounting introduction and entrepreneurship courses and using a non-probability sampling method based on the results of calculations using the Slovin formula, a research sample of 76 students was obtained. In this research, the method used is a quantitative method, SPSS 27 using in this research to testing hypotheses and processing data. The results of this research show that accounting understanding, entrepreneurial knowledge, e-commerce, motivation have a simultaneously affect interest in entrepreneurship among accounting students at the University of Bengkulu .
PENGARUH KECERDASAN INTELEKTUAL, KECERDASAN EMOSIONAL, DAN KECERDASAN SPIRITUAL TERHADAP KECURANGAN AKUNTANSI (SURVEI PADA KARYAWAN PERUSAHAN ASURANSI DI KOTA BENGKULU) Sari, Vanisha Patika; Baihaqi, Baihaqi
JURNAL ILMIAH EDUNOMIKA Vol. 8 No. 1 (2024): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v8i1.11499

Abstract

This research aims to examine the influence of intellectual intelligence, emotional intelligence and spi/ritual intelligence on accounting fraud. Through the use of a purposive sampling technique, this research has been conducted on 33 employees of insurance companies in with the insurance companies in the city of BengkuluA quantitative methodology will be employed in this study. The approach used by the research to collect the data includes the distribution of questionnaires to the accounting and financial staff of insurance companies in Bengkulu city to collect primary data. IBM SPSS Statistics 26 analyzed the collected data utilizing multiple linear regression. This research show that indicate that intellectual intelligence, emotional intelligence, and spiritual intelligence have a negative effect on accounting fraud.
INOVASI BISNIS WARUNG RAJAA BASSOO DENGAN MENGGUNAKAN METODE TEN TYPES OF INNOVATION Ramadhan, Ahmad Ferdiansyah; Rahmi, Vembri Aulia
JURNAL ILMIAH EDUNOMIKA Vol. 8 No. 1 (2024): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v8i1.11502

Abstract

The culinary business is a large market with a large population. Rajaa Bassoo has proven capable of being competitive and innovative in developing its business. This research aims to determine the innovations and tactics that have been implemented by Rajaa Bassoo and its competitors. Providing recommendations for Rajaa Bassoo's innovations and new tactics so that the business can be sustainable. This research used descriptive qualitative methods at Rajaa Bassoo on Jl Dr Wahyudin Sudiro Husodo Gang Raya 24 No 15, Randuagung Village, Kebomas District, Gresik Regency. Data was taken from one business owner, one supplier and three competitors, namely Bakso Ikip and Bakso Giman from the city of Gresik. The research results show that the business innovations that have been used by Rajaa Bassoo and its competitors, namely Bakso Giman competitors, use Premium tactics, Engaging Functionality, Complements, Process Standardization, Loyalty Programs. For Bakso Ikip competitors Disagreegate, Alliances, Process Standardization, Complements, Try Before You Buy. In new innovations that are appropriate for Rajaa Bassoo, they use Premium, Superior Product, Styling, Organizational Design, Experience Center, Values Alignment, Certification, Community And Belonging tactics. The results of other research also found a new canvas model business that was suitable for Rajaa Bassoo to run.
EVALUASI KECUKUPAN DAN KESESUAIAN RAMBU KESELAMATAN DI PABRIK PEMURNIAN Rohma, Nadia Fadhilatur; Putri, Kartika Dyah Sertiya
JURNAL ILMIAH EDUNOMIKA Vol. 8 No. 1 (2024): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v8i1.11518

Abstract

Rambu keselamatan adalah alat bantu yang bermanfaat untuk menginformasikan bahaya dan melindungi keselamatan pekerja yang berada di tempat kerja. Penelitian ini dilakukan untuk mengetahui kecukupan dan kesesuaian penerapan rambu keselamatan pada lingkungan kerja pada bulan September – Oktober 2023 di perusahaan. Penelitian ini bersifat observasional dengan pendekatan cross sectional. Pengumpulan data melalui observasi langsung dalam suatu saat tertentu. Pada observasi lapangan diperoleh hasil bahwa rambu keselamatan yang ada di 22 area pada pabrik pemurnian menunjukkan hasil lebih dan cukup. Hal itu, menunjukkan jika rambu keselamatan sudah sesuai dengan matriks yang dibuat. Disarankan pihak perusahaan untuk tetap melakukan perbaikan pada beberapa rambu keselamatan yang sudah usang dan tidak bisa terbaca.
PENGARUH IMPLEMENTASI PRINSIP GOOD CORPORATE GOVERNANCE, INTELLECTUAL CAPITAL, DAN LEVERAGE TERHADAP KINERJA KEUANGAN PERUSAHAAN BUMN YANG TERDAFTAR DI BURSA EFEK INDONESIA TAHUN 2020-2022 Saputri, Elinda Dwi Agus; Fakhruddin, Iwan; Santoso, Suryo Budi; Dirgantari, Novi
JURNAL ILMIAH EDUNOMIKA Vol. 8 No. 1 (2024): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v8i1.11530

Abstract

The phenomenon in BUMN in 2023, namely PT Waskita Karya (Persero) Tbk. was dismissed by the IDX in stock trading because it was unable to pay its principal debt and overdue interest. The purpose of this study is to analyze the effect of good corporate governance, intellectual capital, and leverage on the financial performance of BUMN companies listed on the IDX in 2020-2022. This research uses quantitative methods processed using Eviews software. The results of this study are that the size of the board of commissioners has no effect on financial performance, the proportion of independent commissioners has a positive and significant effect on financial performance, the frequency of board meetings has a negative and significant effect on financial performance, intellectual capital has no significant effect on financial performance, and leverage has a positive and significant effect on financial performance. Keywords :Good corporate governance, intellectual capital, leverage, financial performance
THE INFLUENCE OF CUSTOMER EXPERIENCE AND PERCEIVED SERVICE QUALITY ON CONSUMER SATISFACTION WITH PRODUCT QUALITY AS A MODERATING VARIABLE Setiawan, Zunan; Zuhri, Saifuddin; Widagdo, Djoko; Sumerli A, Chevy Herli; Sirait, Evi
JURNAL ILMIAH EDUNOMIKA Vol. 8 No. 1 (2024): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v8i1.11536

Abstract

Abstract Customer satisfaction is the most important factor that companies must pay attention to so that their business is able to compete and even dominate the market. There are a number of factors that can influence customer satisfaction, including Customer Experience which is representative of internal factors and Perceived Service Quality is representative of external factors. Different from previous research, this research adds the Product Quality variable as a moderating variable. This research is quantitative research with an explanatory approach. The data used in this research is primary data distributed to 125 Gacoan noodle employees and 125 Gacoan noodle consumers spread throughout Indonesia. The collected data was analyzed using the smart PLS 3.0 analysis tool. The research results show that the respective variables Consumer Experience and Perceived Service Quality have a positive relationship and a significant influence on the Consumer Satisfication variable. Apart from that, the Product Quality variable can moderate the influence of the variables above, the results are even more significant than each direct test of each independent variable on the dependent variable in this research. Keywords: Consumer Experience, Percevied Service Quality, Consumer Satisfication, Product Quality
THE INFLUENCE OF DIGITAL MARKETING AND INTELLECTUAL CAPITAL ON ORGANIZATIONAL PEFORMANCE WITH CONSUMER SATISFICATION AS A MODERATING VARIABLE Sudirjo, Frans; Kalalo, Rieneke Ryke; Utami, Eva Yuniarti; Sulastri, Tuti; Putra, Wira Pramana
JURNAL ILMIAH EDUNOMIKA Vol. 8 No. 1 (2024): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v8i1.11541

Abstract

Organizational performance is the thing that companies pay the most attention to and is the most important goal compared to other goals that must be well maintained and achieved by an organization/company. There are a number of factors that can influence organizational performance, including digital marketing and intellectual capital. In contrast to a number of previous studies, this research adds the Consumer Satisfaction variable which the researchers believe can strengthen the influence of the independent variable on the dependent variable used in this research. This research is quantitative research with an explantory approach. In this research, primary data was distributed to 250 employees of PT. Indofood with employee criteria in the fields of HRD, Human Resources and Finance spread throughout Indonesia. The data used was analyzed with smart PLS 3.0 software. The results of this research show that the Digital Marketing and Intellectual Capital variables have a positive relationship and have a significant influence on the Organizational Performance variable because the p-values are below the significance level and point in a positive direction. Apart from that, the Consumer Satisfaction variable can moderate the relationship between the Digital Marketing variable and the Organizational Performance variable and the Intellectual Capital variable with the Organizational Performance variable Keywords: Digital Marketing, Intellectual Capital, Organizational Peformance, Consumer Satisfication
SLUM TOURISM: INDONESIAN TOURISM PROMOTION AND DEVELOPMENT STRATEGY (PROBLEM OR SOLUTION) Wijaya, Verina; Mitasari, Rean; Kusumawijaya, Erris; Adityaji, Rizki; Widyawati, Christy
JURNAL ILMIAH EDUNOMIKA Vol. 8 No. 1 (2024): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v8i1.11545

Abstract

Basically, the concept of tourism development and promotion using the Slum Tourism/Poverty Tourism concept is good for projection in tourism development and promotion because tourists directly interact with local communities, increase their sense of human dignity, and offer new ideas to create new ideas. However, this concept has clashes that are not in line with the concept of Indonesian tourism branding, namely "Pesona Indonesia" which shows the natural beauty and beauty of Indonesia. Therefore, this research aims to analyze the concept of Slum Tourism in developing and promoting Indonesian tourism as a solution or problem. The data used in this research is secondary data using library research data collection techniques. The data collected was analyzed using the smart PLS 3.0 method. Keywords: Slum Tourism, Promotion, Development, Problem, Solution

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