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Contact Name
M Hasan Ma'ruf
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hasan.stie.aas@gmail.com
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+6281802579955
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Editorial Address
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INDONESIA
Jurnal Ilmiah Edunomika (JIE)
Published by STIE AAS Surakarta
ISSN : -     EISSN : 25981153     DOI : https://dx.doi.org/10.29040/jie
Jurnal Ilmiah EDUNOMIKA dengan ISSN 2598-1153, diterbitkan 2 (dua) kali setahun (Pebruari dan Agustus) oleh LPPM STIE AAS Surakarta bekerjasama dengan Pusat Kajian Pendidikan dan Ekonomi (PUSKAPE), Yayasan Keluarga Muslim Al Azarul Ulum Sukoharjo. Terbit pertama pada bulan Pebruari 2017. Redaksi mengundang para guru, akademisi (dosen atau peneliti) dan praktisi terkait (Sekolah, Perguruan Tinggi, Pemerintahan, LSM, dan lain-lain) untuk dapat mengirimkan artikel dengan kajian ekonomi dan pendidikan ke Jurnal Ilmiah Edunomika (JIE).
Articles 317 Documents
Search results for , issue "Vol. 8 No. 1 (2024): EDUNOMIKA" : 317 Documents clear
ANALISIS MENEJEMEN MARKETING DAN PELAYANAN PADA PT KAMILAH WISATA MUSLIM Widad, Romzatul; Firoh, Risdatul
JURNAL ILMIAH EDUNOMIKA Vol. 8 No. 1 (2024): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v8i1.12260

Abstract

The development of the Hajj and Umrah travel business has given rise to selective competition. Choosing quality travel is important because many companies do not have legal operating permits. Good management in strategy, service and operations is very crucial to ensure the comfort and safety of the congregation, especially when in Saudi Arabia. PT. Kamilah Wisata Muslim is a company that operates in the field of Hajj and Umrah Services or known as PPIH (Hajj Travel Organizer). This research aims to analyze marketing and service management at PT Kamilah Wisata Islami, a company that organizes Hajj and Umrah pilgrimages. PT Kamilah Wisata Islami has official permission from the Department of Religion and is committed to guiding the congregation to carry out worship according to the Sunnah of the Prophet. This research uses a data presence and focuses on management, marketing and service concepts implemented by the company. This research uses a comparative type of qualitative research using primary and secondary data, namely interviews and observations. The results of the analysis show that the success of PT Kamilah Haji and Umroh in combining effective marketing management and quality service can be seen from the high level of satisfaction and trust of successful congregations. This travel does not escape good achievement management, especially marketing and service management. Keywords: Management, Marketing, Service
PENGARUH MEDIA SOSIAL, KUALITAS LAYANAN, DAN HARGA TERHADAP LOYALITAS PELANGGAN UNTUK BERKUNJUNG KE LAWANG SEWU Dwiantari, Scorina; Setiawan, Irene Nathalia; Heriawan, Bambang
JURNAL ILMIAH EDUNOMIKA Vol. 8 No. 1 (2024): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v8i1.12270

Abstract

TThe purpose of this research is to identify the relationship between customer loyalty to modern Semarang leisure spots and the following factors: price, service quality, and social media. Quantitative research methods are employed, with data collected through surveys. A stratified random sampling method that incorporates proportional random sampling was employed for the sampling process. Procedures for processing primary data using SPSS analysis tools, including multiple regression and sobel tests. The study found that customer loyalty is positively and significantly impacted by price, service quality, and social media. Specifically, it was found that social media had a positive and significant effect on customer loyalty with regard to visiting contemporary recreation places in Semarang City. Service quality and price also had positive and significant effects on customer loyalty in this regard. Keyword : Social Media, Quality of Service, Price, Customer Loyalty
PENGARUH TINGKAT PENDIDIKAN, KOMPETENSI DAN DISIPLIN KERJA TERHADAP KINERJA KARYAWAN DI PRAMANA WATU KURUNG RESORT UBUD Sari, Putu Ratna Juwita; Ratnawati, Ni Putu Diah
JURNAL ILMIAH EDUNOMIKA Vol. 8 No. 1 (2024): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v8i1.12301

Abstract

The level of education possessed by employees would be increased or decreased the work performance. Other factors that have influenced employee performance apart from educational background are the competencies obtained by employees and also the discipline that is very necessary in tourism. This research aims to investigated the effects of education level, competency, and work discipline on employee performance at Pramana Watu Kurung Resort Ubud. Specifically, the research will concentrate on identifying the effects of education level, competency, and work discipline. worker. The population consisted of 50 sampling, representing the entire workforce at Pramana Watu Kurung. The validity and reliability tests used on this research are multiple linear regression analysis, classical assumptions, F and t tests, and the coefficient of determination test are among the analyses employed in this study. The study's findings demonstrate that Pramana Watu Kurung employees perform better when they have a higher degree of education, competency, and work discipline all at once. At Pramana Watu Kurung Resort, employee performance is significantly positively impacted by education level. The Pramana Watu Kurung Resort finds that employee performance is significantly improved by competence. At Pramana Watu Kurung Resort, work discipline also significantly improves employee performance.
PENGARUH LITERASI KEUANGAN TERHADAP NIAT BERINVESTASI GENERASI MILENIAL PADA PLATFORM FINTECH BERBASIS EQUITY CROWDFUNDING DENGAN PERSEPSI RISIKO DAN KEPERCAYAAN PADA PLATFORM DAN FUNDRAISER SEBAGAI VARIABEL MEDIASI Muna, M. Niltal; Ismiyanti, Fitri
JURNAL ILMIAH EDUNOMIKA Vol. 8 No. 1 (2024): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v8i1.12308

Abstract

This study aims to analyze the effect of financial literacy on millennials' investment intention on equity crowdfunding-based fintech platforms with risk perception and trust in platforms and fundraisers as mediating variables. This research is a survey with data collection from 200 respondents, millennial generation Indonesian citizens aged 19-35 years, who used non-probability sampling techniques (purposive and snowball sampling). Primary data was collected through a Likert-scale questionnaire, while secondary data came from literature and trusted online databases. The interview method was used with a small number of respondents to obtain additional information. Data analysis involved descriptive statistical techniques and path coefficient analysis to achieve the research objectives. The results showed that financial literacy has a significant positive effect on the intention to invest in equity crowdfunding platforms, but has no significant effect on the perception of investment risk. Trust in the platform and fundraiser contribute positively to investment intention, suggesting the importance of financial literacy in shaping trust and motivation to invest in that context.
Pengaruh Cita Rasa, Pelayanan Konsumen, dan Lokasi yang Strategis Terhadap Daya Saing UMKM Kuliner di Sampang Aryatama, Adytia; Irawati, S. Anugrahini
JURNAL ILMIAH EDUNOMIKA Vol. 8 No. 1 (2024): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v8i1.12419

Abstract

Penelitian ini bertujuan untuk mengetahui Pengaruh Cita Rasa, Pelayanan Konsumen, dan Lokasi yang Strategis Terhadap Daya Saing UMKM Kuliner di Sampang. Metode yang digunakan pada penelitian ini adalah metode kuantitatif dengan menggunakan data primer yang dilakukan dengan wawancara secara langsung dengan narasumber dan melakukan pengumpulan data berupa angket / kuisioner. Hipotesis dari penelitian ini adalah adanya pengaruh secara positif dan signifikan Cita Rasa, Pelayanan Konsumen, dan Lokasi yang Strategis terhadap Daya Saing UMKM di Sampang. Temuan hasil pada penelitian ini adalah : 1. Variabel Cita Rasa berpengaruh signifikan terhadap Daya Saing UMKM Kuliner di Sampang. 2. Variabel Pelayanan Konsumen berpengaruh signifikan terhadap Daya Saing UMKM Kuliner di Sampang. 3. Variabel Lokasi yang Strategis berpengaruh signifikan terhadap Daya Saing UMKM Kuliner di Sampang. Kata Kunci: Cita Rasa, Pelayanan Konsumen, Lokasi yang Strategis, Daya Saing, UMKM Kuliner
Pengaruh Kepuasan Kerja dan Komitmen Organisasi Terhadap Kinerja Karyawan Kuncorowati, Heru; Supardin, Lalu
JURNAL ILMIAH EDUNOMIKA Vol. 8 No. 1 (2024): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v8i1.12421

Abstract

Penelitian ini bertujuan untuk menguji pengaruh kepuasan kerja dan komitmen organisasi terhadap kinerja karyawan hotel di Yogyakarta. Reponden dalam penelitian ini adalah karyawan karyawan hotel di Yogyakarta. Jumlah responden dalam penelitian ini sebanyak 50 responden. Pengambilan sampel dilakukan dengan teknik purposive sampling. Penelitian ini menggunakan teknik analisis regresi linier berganda dengan SPSS sebagai alat analisis. Berdasarkan hasil pengujian data yang dilakukan, menunjukkan bahwa: 1) Kepuasan kerja secara parsial berpengaruh signifikan terhadap kinerja karyawan hotel di Yogyakarta. 2) Komitmen organisasi secara parsial berpengaruh signifikan terhadap kinerja karyawan hotel di Yogyakarta. 3) Kepuasan kerja dan komitmen organisasi secara simultan berpengaruh signifikan terhadap kinerja karyawan hotel di Yogyakarta. Kata Kunci: Kepuasan Kerja, Komitmen Organisasi, Kinerja Karyawan
PENGARUH BUDAYA ORGANISASI, LINGKUNGAN KERJA, KOMPETENSI, DAN MOTIVASI TERHADAP KINERJA PEGAWAI DINAS PENDIDIKAN KABUPATEN BANYUMAS Sari, Widia; Bagis, Fatmah
JURNAL ILMIAH EDUNOMIKA Vol. 8 No. 1 (2024): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v8i1.12433

Abstract

The education office is a public institution that plays a role in providing community services so that the employees involved must work optimally and have good performance. This study aims to analyze the effect of organizational culture, work environment, competence and motivation on employee performance at the Banyumas Regency Education Office. Quantitative methods were used in this study and the sampling technique used saturated samples so that the entire population became respondents. The questionnaire used for analysis was 132 questionnaires, then processed using SPSS. The results showed that organizational culture, work environment and competence partially had a positive and significant effect on employee performance, but motivation partially had no effect on the performance of employees of the Banyumas Regency Education Office. The results of this study are expected to be used as an evaluation of the performance of Banyumas Regency Education Office employees. Keywords: Culture, Environment, Competence, Motivation, Performance
Analisis Pengaruh Inovasi Produk, Citra Merek, dan Strategi Digital Terhadap Keputusan Pembelian Konsumen Lab Milk Di Sukoharjo Widiastuti, Erni; Mardiyanto, Doni
JURNAL ILMIAH EDUNOMIKA Vol. 8 No. 1 (2024): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v8i1.12453

Abstract

In this research, the author aims to determine the influence of product innovation, brand image and digital strategy on the purchasing decisions of Lab Milk consumers in Sukoharjo. The research method used is a quantitative research method using primary data and secondary data. The population used in this research is Lab Milk consumers in Sukoharjo whose number cannot be known with certainty. Because the population size is unknown, the number of respondents in this study was determined using the Paul Leedy formula and the number of respondents was 100 people. The sampling technique is using random sampling technique. The data collection method used in this research is by distributing questionnaires to respondents taken as samples. The data analysis techniques used in this research are instrument tests, multiple linear regression tests, t tests, F tests and coefficient of determination tests. The results of data analysis in this research can be concluded that product innovation, brand image and digital strategy have a significant influence on the purchasing decisions of Lab Milk consumers in Sukoharjo. Keywords : product innovation, brand image, digital strategy, and purchasing decisions
THE EFFECT OF PRODUCTION COST AND OPERATIONAL COSTS ON NET INCOME IN SMEs DARSA FRUIT CRIPS Sularni, Sularni; Afif, Muhammad Faris; Yohanson, A. K.; Puspita, Indah Lia
JURNAL ILMIAH EDUNOMIKA Vol. 8 No. 1 (2024): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v8i1.12461

Abstract

Purpose: This study aims to examine the effect of production costs and operational costs partially and simultaneously on net income in SMEs. Design/methodology/approach: Production costs and operational costs as independent variables, while net income as the dependent variable. This study uses a quantitative approach. The research samples during 2018 - 2021. Data collection techniques are in the form of documentation and interviews. Data analysis used multiple linear regression, with SPSS statistics tools the t-test and f-test. Research limitations/implications: The finding reveal that partially production costs have a significant positive effect on net income, and operating costs has a significant negative effect on Net incomes. while simultaneously production cost and operational cost have a significant effect on net income. Practical implications: This study gives suggestion for SMEs should be able to manage Production Costs and control Operational Costs properly in order to generate maximum profits and avoid losses that can cause bankruptcy in SMEs businesses. Originality/value: This research gives empirical evidence the relationship production costs and operational costs on Net Income for SMEs Paper type: Research paper Keyword: Production Costs, Operating Costs, Net Income, Small Medium Enterprises
THE INFLUENCE OF WORK FROM HOME AND WORK DISCIPLINE ON EMPLOYEE PERFORMANCE WITH JOB SATISFACTION AS AN INTERVENING VARIABLE AT PT. BNI (PERSERO) TBK SUDIRMAN PEKANBARU BRANCH Norawati, Suarni; Putera, Eka
JURNAL ILMIAH EDUNOMIKA Vol. 8 No. 1 (2024): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v8i1.12462

Abstract

Banks are institutions that play a mediating role in collecting and distributing funds. To carry out this main function, banking management really needs maximum employee performance. Employee performance achievements are influenced by other factors, which in this research only look at the influence of implementing the Work From Home (WFH) policy and work discipline on job satisfaction, the direct influence of employee performance, the influence of job satisfaction on employee performance, the direct influence of WFH and work discipline on performance and the influence of WFH and work discipline on performance through employee job satisfaction at PT Bank BNI (Persero), Tbk Pekanbaru Branch. To achieve the research objectives, primary and secondary data are required which are obtained using questionnaires, interviews, observations and research files. The sample for this research was 80 employees and the data analysis tool was carried out using SEM (Structural Equation Model) which was processed using the SmartPLS version 3.00 program package. The results of this research conclude that the application of WFH and work discipline has a significant effect on employee job satisfaction, the application of WFH policies does not have a significant effect on employee performance, job satisfaction has a significant effect on employee performance, there is an influence of the implementation of WFH policies and work discipline on performance through job satisfaction of PT employees Bank BNI (Persero), Tbk Pekanbaru Branch. Keywords: Performance, Job Satisfaction, WFH, Work Discipline