Jurnal Manajemen Bisnis dan Kewirausahaan
Jurnal Manajemen Bisnis dan Kewirausahaan (E-ISSN: 2598-0289) is a peer-reviewed journal, which provides a forum for publishing scientific articles in management and business field, including genuine research result, novel scientific review, and critics or comments about management nowadays. Jurnal Manajemen Bisnis dan Kewirausahaan published by Magister Manajemen Universitas Tarumanagara. Jurnal Manajemen Bisnis dan Kewirausahaan accepts articles or manuscript in the management and business field from various source, academics and researchers, both national and international.
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Posisi daya saing perusahaan taksi Blue Bird pada era teknologi disruptif
Agustinus, Victor
Jurnal Manajemen Bisnis dan Kewirausahaan Vol 1 No 1 (2017): Jurnal Manajemen Bisnis dan Kewirausahaan
Publisher : Universitas Tarumanagara
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DOI: 10.24912/jmbk.v1i1.4753
The number of internet users in Indonesia is increasing significantly. In Indonesia, the internet is not only accessed by PCs but also by smartphones. Therefore, new companies with new business models that utilize the internet-connected smartphone are popping up nowadays. Those newcomers are serious threats to existing companies. That phenomenon is called disruptive technology. It happens to all industries including taxi services. Today, conventional taxi companies are challenged by online taxi companies. This research is aimed at identifying the competitive position of conventional taxi companies in the macro and microenvironment.
Analisis pengaruh faktor-faktor fundamental terhadap harga saham pada perusahaan manufaktur di Bursa Efek Indonesia (BEI)
Wijaya, Dermawan
Jurnal Manajemen Bisnis dan Kewirausahaan Vol 1 No 1 (2017): Jurnal Manajemen Bisnis dan Kewirausahaan
Publisher : Universitas Tarumanagara
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DOI: 10.24912/jmbk.v1i1.4754
This research aims to analyze the effect of fundamental factors on stock prices in manufacturing companies that are listed on the Indonesia Stock Exchange. Fundamental factors that become this research object are current ratio (CR), debt to equity (DER), return to equity ratio (ROE), total assets turnover (TATO), and earning per share (EPS) as independent variables, while stock price becomes dependent variables. The research subject is manufacturing companies listed in the Indonesia Stock Exchange between the period 2013-2016 and have published profitable financial statements. The sampling method used is purposive sampling and the analysis method used is panel data regression. The research model selected is fixed effect model (FEM). The result shows that CR, DER, ROE, TATO, and EPS have significant and simultaneous effects on stock price. Where only ROE and EPS have a significant and partial effect on the stock price. This study concludes that not all independent variables have a significant effect on stock price.
Pengaruh gender, gaya kepemimpinan, dan budaya organisasi terhadap kinerja karyawan (Studi kasus pada PT XYZ)
Soelistyoningrum, Jenia Nur
Jurnal Manajemen Bisnis dan Kewirausahaan Vol 1 No 1 (2017): Jurnal Manajemen Bisnis dan Kewirausahaan
Publisher : Universitas Tarumanagara
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DOI: 10.24912/jmbk.v1i1.4756
The purpose of this empirical study is to analyze the effect of gender, leadership style, and organizational culture on the performance of employees. The research samples consist of 80 respondents. This research uses primary data obtained by distributing questionnaires to PT XYZ employees who meet the criteria that have been determined through purposive sampling. This research uses multiple linear regression analysis. The results show that gender, leadership style, and organizational culture positively influence the performance of employees.
Analisa semiotik denotasi, konotasi, dan mitos iklan Indomie versi 45th Anniversary di televisi
Andriyanto, Andriyanto
Jurnal Manajemen Bisnis dan Kewirausahaan Vol 1 No 1 (2017): Jurnal Manajemen Bisnis dan Kewirausahaan
Publisher : Universitas Tarumanagara
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DOI: 10.24912/jmbk.v1i1.4757
This research aims to explain the meaning of denotation, connotation, and myth contained in the Indomie instant noodle ad version “45th Anniversary”. The object of this research is the Indomie advertisement version “45th Anniversary” where the advertisement is made to celebrate the 45th anniversary of Indomie and coinciding with the independence month of the Republic of Indonesia in 2017. The type of this research is descriptive research which has a complete picture of a phenomenon or event that is happening as its purpose. This research takes primary data in the form of the “45th Anniversary” Indomie advertisement which was taken from television media on one of the television programs, to make this research easier, the researcher downloaded the advertisement at one of the internet sites that have YouTube as its site domain. The study of this research theory comes from several books, previous studies, articles, journals, and other sources through internet media which contain Roland Barthes’s theories about denotation, connotation, and myth. This research attempts to analyze the “45th Anniversary” Indomie advertisement by segregating the ads into manageable sections to get an important and learned picture to be shared with others. This research focuses on the tradition of semiotic communication proposed by Craig and particularly by Roland Barthes’ semiotic theory.
Pengaruh PDB, inflasi, tingkat suku bunga, dan nilai tukar Rupiah terhadap indeks harga saham JAKPROP yang terdaftar di Bursa Efek Indonesia
Gunawan, Chendra;
Firdausy, Carunia Mulya
Jurnal Manajemen Bisnis dan Kewirausahaan Vol 1 No 1 (2017): Jurnal Manajemen Bisnis dan Kewirausahaan
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DOI: 10.24912/jmbk.v1i1.4758
This research aims to find out and analyze the effects of variable GDP, inflation, interest rate, and exchange rate on share prices of the listed property sector in the Indonesia Stock Exchange. The object population in this study is a company incorporated in the listed property dan real estate index sector (JAKPROP) in the Indonesia Stock Exchange (BEI) from 2008 to 2017. This study uses Ordinary Least Square analysis to determine the effect of independent variables on the property and real estate index sector JAKPROP. Based on the t-test, GDP is significant, inflation is not significant, and the BI interest rate has a significant effect, while the variable exchange rate has a significant effect on property and real estate sector stock price index. Results simultaneously with the F test showed that all the independent variables significantly influence the stock price index property dan real estate sector. So, the result is the independent variable GDP, BI interest rate, and exchange rate have an influence effect on the stock price index of the listed property and real estate sector JAKPROP in the Indonesia Stock Exchange.
Faktor yang memengaruhi penetapan Hotel X sebagai wedding venue
Sriyani, Vera
Jurnal Manajemen Bisnis dan Kewirausahaan Vol 1 No 1 (2017): Jurnal Manajemen Bisnis dan Kewirausahaan
Publisher : Universitas Tarumanagara
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DOI: 10.24912/jmbk.v1i1.4759
The wedding is one of the most important events for couples, so mostly they want their wedding event as perfect as possible. Choosing a wedding venue is the first step to preparing a wedding. The purpose of this research is to determine factors that affect the selection of a wedding venue at Hotel X. The respondents of this research are 203 prospective wedding couples who came to Hotel X. The method used in this research is multivariate analysis. This study obtained data via questionnaires and used statistical tests such as F-test, R Square (R2)-test, and T-test. The result of this study shows location, atmosphere, facility, food, service, and price are factors which has a significant influence on prospective wedding couple’s purchase decisions.
Analisis IFE, EFE, dan balance scorecard pada grup perusahaan PT Kirana Megatara
Kusuma, Christian Chandra;
Firdausy, Carunia Mulya
Jurnal Manajemen Bisnis dan Kewirausahaan Vol 1 No 1 (2017): Jurnal Manajemen Bisnis dan Kewirausahaan
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DOI: 10.24912/jmbk.v1i1.4760
This research objective aimed to analyze and evaluate the internal and external factors of the company and to design a Balanced Scorecard as an alternative to performance measurement tools to support the company’s vision, mission, and strategy to achieve competitive advantage. The internal and external factors are to know what are the strengths and weaknesses of the company, as well as the opportunities and threats from the outside of the company. Based on the SWOT analysis, PT Kirana Megatara can identify the key success factors to compete with other companies in the same industry. A Balanced Scorecard enables companies to record financial performance results as well as monitor progress in building the company’s ability and to obtain intangible assets that are required for future growth. Balanced Scorecard measures the performance of companies on the four perspectives of balance: financial, customer, internal business processes, and learning growth to create strategy maps of the company. Based on the Balanced Scorecard analysis, the current performance in PT Kirana Megatara is more focused on a financial perspective, which is the growth of the sales and profitability increment. To achieve long-term objectives, PT Kirana Megatara should also be concerned with the other three perspectives of the Balanced Scorecard.
Pengaruh waktu tunggu, harga, dan kualitas pelayanan terhadap kepuasan konsumen pada maskapai XYZ Terminal 1B di Bandara Soekarno Hatta
Warsih, Seri
Jurnal Manajemen Bisnis dan Kewirausahaan Vol 1 No 1 (2017): Jurnal Manajemen Bisnis dan Kewirausahaan
Publisher : Universitas Tarumanagara
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DOI: 10.24912/jmbk.v1i1.4761
This study aims to determine the effect of waiting time, price, and quality of service on customer satisfaction and analyze the most dominant variable affecting consumer satisfaction. The results of this study are expected to realize the management of companies more effectively and efficiently. The population in this research is all passengers who use flight service from XYZ terminal 1B at the Soekarno Hatta Airport Tangerang. The sampling technique conducted by the researcher is purposive sampling so in the study only 100 passengers using XYZ airline. Method of data collection using questionnaire method and data analysis method using quantitative analysis with hypothesis proof. Hypothesis testing conducted is a classical assumption test, multiple linear regression analysis, coefficient of determination (R2), “t” test, and “F” test. Based on the results of data analysis and hypothesis testing, it can be concluded as follows: 1) Waiting time is partially influential and significant to customer satisfaction; 2) Price is partially influential and significant to customer satisfaction; 3) Quality of service is partially influential and significant to customer satisfaction; and 4) Waiting time, price, and service quality simultaneously have an effect on and significant to consumer satisfaction.
Nilai pasar, aset tetap, profitabilitas, struktur modal, dan nilai perusahaan pada perusahaan yang melakukan IPO di tahun 2013
Matilda, Matilda
Jurnal Manajemen Bisnis dan Kewirausahaan Vol 1 No 1 (2017): Jurnal Manajemen Bisnis dan Kewirausahaan
Publisher : Universitas Tarumanagara
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DOI: 10.24912/jmbk.v1i1.4762
This research aims to find out the financial performance of firms that conducted an IPO of shares in the year 2013 which are listed in the Indonesian Capital Market (Bursa Efek Indonesia) for observation period 2013 until 2016, using Tobin’s Q model. To get the value of Tobin’s Q, data are collected from the internet, such as financial statements and closing stock prices. Companies with the highest Q value (overvalued condition) illustrate that the company has high investment growth. Which variations are influenced by variations of free variables such as market value, tangibility, profitability, and capital structure. The specific uniqueness is empirical data are generally applied to IPO-firms. Because IPO is a phenomenon of the early phase of growth. This research was conducted by using EViews 8. Model 1 uses a random effect model. Model 2 uses a fixed effect model. This research concludes that market value, tangibility dan profitability have a significant influence on capital structure. Furthermore, firm value would be more fit with capital structure as compared to profitability. Because the profitability of firms that conduct an IPO of shares is negative.
Analisis pengaruh mekanisme good corporate governance, leverage, dan ukuran perusahaan terhadap tindakan manajemen laba pada perusahaan manufaktur yang terdaftar di Bursa Efek Indonesia tahun 2014-2016
Selviani, Selviani;
Widjaja, Indra
Jurnal Manajemen Bisnis dan Kewirausahaan Vol 1 No 1 (2017): Jurnal Manajemen Bisnis dan Kewirausahaan
Publisher : Universitas Tarumanagara
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DOI: 10.24912/jmbk.v1i1.4763
The purpose of this research is to test the influence of good corporate governance mechanisms, leverage, and firm size on earnings management. This research applies good corporate governance mechanisms (with the proxy of managerial ownership, independent commissioner on the board, and audit committee), leverage, and firm size as independent variables, and earning management as dependent variable. The subject of the research is the manufacturing companies (limited to the consumer goods industry sector) which are listed in the Indonesia Stock Exchange from 2014 to 2016. The sample selection is performed by using the purposive sampling method. From this method, it was collected 84 observations from 28 companies during 3 years. By using multiple regression analysis as the research method, the results show that leverage and firm size have influenced earnings management, while good corporate governance mechanisms don’t influence earnings management.