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INDONESIA
Jurnal Online Mahasiswa (JOM) Bidang Ilmu Ekonomi
Published by Universitas Riau
ISSN : -     EISSN : -     DOI : -
Core Subject : Economy,
Economics, Econometrics & Finance
Arjuna Subject : -
Articles 108 Documents
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Search results for , issue "Vol 10, No 1 (2023): (Januari - Juni)" : 108 Documents clear
PENGARUH EFIKASI DIRI, LOCUS OF CONTROL, DAN DUKUNGAN SOSIAL KELUARGA TERHADAP KEMATANGAN KARIR MAHASISWA JURUSAN MANAJEMEN FAKULTAS EKONOMI DAN BISNIS UNIVERSITAS RIAU ANGKATAN 2019-2020 ,Raden Lestari Garnasih, Gilang Ramadhan Purba , Marnis
Jurnal Online Mahasiswa (JOM) Bidang Ilmu Ekonomi Vol 10, No 1 (2023): (Januari - Juni)
Publisher : Jurnal Online Mahasiswa (JOM) Bidang Ilmu Ekonomi

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Abstract

 This study aims to determine the effect of Self Efficasy, Locus Of Control, and Family Social Support on the Career Matury majoring in management, Faculty of Economics and Business, Riau University, Class 2019-2020. The population in this study included active student of the Department of Management, Faculty of Economics and business, Riau University, class 2019-2020, totaling 581 Students. Primary data were collected using a quetionnare as an instrument to prove the result of the study, to test the hypothesis in this study using multiple regression analysis with the help of the SPSS program. The sampling technique for this study used the Slovin method (581 Students as the population and 85 student as the sample). The result showed that: 1) there was a Positive and significant influence of Self Efficasy on the Career Matury of Management student of the Faculty of Economics & Business, Riau University, 2) there was a positive and significant influence of Locus Of Control on the Career Matury of Management students of the faculty of Economics & business, Riau University, 3) there was a positive and significant influence of Family Social Support on the Career Matury of Management student of the Faculty of Economics & Business, Riau University, 4) there is a Simultaneous significant influence between Self Efficasy, Locus Of Control, and Family Sosial Support on the Career Matury of Management student at the Faculty of Economics & Business, Riau University. Keyword : Self Efficasy, Locus Of Control, Family Social Support, and Career Matury
PENGARUH UANG ELEKTRONIK (E-MONEY) DAN UANG KARTAL (M0) TERHADAP PERPUTARAN UANG (VELOCITY OF MONEY) DI INDONESIA TAHUN 2010-2021 , Yelly Zamaya, Koriyana Depi Andra ,Any widayatsari
Jurnal Online Mahasiswa (JOM) Bidang Ilmu Ekonomi Vol 10, No 1 (2023): (Januari - Juni)
Publisher : Jurnal Online Mahasiswa (JOM) Bidang Ilmu Ekonomi

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Abstract

his study aims to find out the influence of electronic money (e-money) and cartal money (M0) on the velocity of money in Indonesia in 2010-2021. The type of data used in this study is quantitative and time series secondary data obtained from the publication of the bank Indonesia (BI) and Central Bureau Central (BPS). Data analysis techniques used multiple linear regression analysis with the program eviews 10. The hypothesis testing is carried out by statistical tests (t test, f test, coefficient of determination ��2) and classical assumption test. The results of this study show that the electronic money transaction volume variable has a negative and insignificant effect on the velocity of money. The cartal money variable has a negative and significant effect on the velocity of money in Indonesia from 2010- 2021. Keywords : velocity of money, electronic money transaction volume, and cartal money (M0)
PENGARUH KUALITAS PRODUK DAN CITRA MEREK TERHADAP KEPUASAN PELANGGAN DAN LOYALITAS PELANGGAN PADA PRODUK WARDAH DI KOTA PEKANBARU , Deni Danar Rahayu, Widya Laila Pertiwi , Aida Nursanti
Jurnal Online Mahasiswa (JOM) Bidang Ilmu Ekonomi Vol 10, No 1 (2023): (Januari - Juni)
Publisher : Jurnal Online Mahasiswa (JOM) Bidang Ilmu Ekonomi

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Abstract

 This research was Wardah Brand Beauty Products in Pekanbaru City. With the aim to know and analyze the influence of Product Quality And Brand Image To Custumer Satisfaction And Custumer Loyalty On Beauty Products Wardah Brand In Pekanbaru City. The sample used in this research is 120 custumer with criteria 17 years and over.  The analytical tool used in this research is Path Analysis with SPSS version 23. The results show that: 1) Product Quality Has a Positive and Significant Influence on Customer Satisfaction, 2) Brand Image Has a Positive and Significant Influence on Customer Satisfaction, 3) Product Quality Has a Positive and Significant Influence on Customer Satisfaction, 3) Product Quality Has a Positive and Significant Influence on Customer Satisfaction  Significant to Customer Loyalty, 4) Brand Image Has a Positive and Significant Influence on Customer Loyalty, 5) Product Quality Has a Positive and Significant Influence on Customer Loyalty Through Customer Satisfaction, 6) Brand Image Has a Positive and Significant Influence on Product Loyalty Through Customer Satisfaction, 7) Satisfaction  Customers Have a Positive and Significant Influence on Customer Loyalty. Keywords: Product Quality, Brand Image, Custumer Satisfaction, Custumer Loyalty. 
PENGARUH DIGITAL MARKETING DAN LITERASI KEUANGAN TERHADAP KEPUTUSAN PEMBELIAN ONLINE DAN PERILAKU KONSUMTIF PADA GENERASI Z KOTA TANJUNGPINANG ,Hj. Aida Nursanti, Muhammad Manbaul Ilmi ,Jushermi
Jurnal Online Mahasiswa (JOM) Bidang Ilmu Ekonomi Vol 10, No 1 (2023): (Januari - Juni)
Publisher : Jurnal Online Mahasiswa (JOM) Bidang Ilmu Ekonomi

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Abstract

Online shopping is a common activity carried out by various groups, especially the young population which is currently dominated by Generation Z. There are several factors influencing consumers when they want to shop online, including digital marketing  and  financial  literacy possessed  by consumers.  This study aims to determine to what extend these factors can influence online purchase decisions and consumptive behavior of Generation Z in Tanjungpinang city. Primary data collected with questionnaire as a research instrument. This study involved 108 people classified as Generation Z in Tanjungpinang City as respondents, using the Non-Probability sampling Technique. The data analysis technique used in this study is path analysis and assisted by the SPSS application version 25. The results of this study indicate that digital marketing has a positive and significant effect on online purchasing decisions and consumptive behavior. Financial Literacy has a negative and  significant effect on online purchase decisions and  consumptive behavior. Digital Marketing has a positive and significant effect on consumptive behavior through online purchase decisions. However, financial literacy has a negative and significant effect on consumptive behavior through online purchase decisions. Keywords: Digital Marketing, Financial Literacy, Online Purchase Decisions, Consumptive Behavior, Generation Z
ANALISIS KUALITAS PROSES PRODUKSI LISTRIK MENGGUNAKAN DIAGRAM FISHBONE PADA PLT - BIO GAS 1 MW DESA RANTAU SAKTI KABUPATEN ROKAN HULU , Prima Andreas Siregar, Ismaya , Iwan Nauli Daulay
Jurnal Online Mahasiswa (JOM) Bidang Ilmu Ekonomi Vol 10, No 1 (2023): (Januari - Juni)
Publisher : Jurnal Online Mahasiswa (JOM) Bidang Ilmu Ekonomi

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Abstract

This study aims to determine the problems faced by the Biogas Power Plant Company in Rantau Sakti Village, Rokan Hulu Regency related to the quality of the electricity products produced, identify the most dominant factors and formulate the most appropriate solutions to be applied in increasing electricity products. The method used in this research is a quantitative descriptive method. The analytical methods used are (1) questionnairy to determine the problem (2) pareto chart to identify the most dominant factor (3) fishbone chart to analyze what factors affect the quality of electricity. The factors that influence the quality of electrical products at the Biogas Power Plant Company in Rantau Sakti Village, Rokan Hulu Regency are as follows: (a) Machines (b) Maintenance (c) Humans (d) Materials. (2) the most dominant factor influencing the electricity production process in a biogas power plant company is the machine, namely the machine is not working optimally and the company has not had enough availability of the machine. (3) The most appropriate improvement efforts implemented by the Biogas Power Plant Company are carrying out routine engine maintenance. The company should carry out inspections of machine tools. Keywords: Fishbone Analysis, Production Process Quality 
PENGARUH PERSEPSI RISIKO DAN PEMAHAMAN INVESTASI TERHADAP MINAT MAHASISWA BERINVESTASI (STUDI MAHASISWA MANAJEMEN KONSENTRASI KEUANGAN, FAKULTAS EKONOMI DAN BISNIS, UNIVERSITAS RIAU) -, Gerry Tampubolon , Fitri
Jurnal Online Mahasiswa (JOM) Bidang Ilmu Ekonomi Vol 10, No 1 (2023): (Januari - Juni)
Publisher : Jurnal Online Mahasiswa (JOM) Bidang Ilmu Ekonomi

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Abstract

The purpose of this study was to determine the effect of risk perception and understanding of investment on students' interest in investing. This research took place at the Faculty of Economics and Business, with a total of 80 respondents. In this study consists of four variables. These variables are Perceived Risk (X1), Understanding of Investment (X2), Student Interest in Investing (Y). The data analysis method uses the Quantitative Descriptive method with the Multiple Regression analysis tool, with the help of using a statistical application, namely SPSS version 23. The results of the study show that: 1) Perception of risk has a significant positive effect on students' interest in investing. 2) Understanding of Investment has a significant positive effect on Student Interests in Investing. Keywords: Risk Perception, Understanding of Investment,  Student Interests in Investing
PENGARUH PENGALAMAN KERJA DAN DISIPLIN KERJA TERHADAP KINERJA KARYAWAN DENGAN LINGKUNGAN KERJA FISIK SEBAGAI VARIABEL MODERASI PADA PT. CITRA RIAU SARANA KECAMATAN LOGAS TANAH DARAT KABUPATEN KUANTAN SINGINGI , Kurniawaty Fitri, Hendra Saputra , Arwinence Pramadewi
Jurnal Online Mahasiswa (JOM) Bidang Ilmu Ekonomi Vol 10, No 1 (2023): (Januari - Juni)
Publisher : Jurnal Online Mahasiswa (JOM) Bidang Ilmu Ekonomi

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Abstract

This study aims to determine the effect of working experience and working discipline on employee performance with the physique working environment as a moderating variable at PT.citra riau sarana logas tanah darat subdistrict kuantan singingi regency. Population in this study include permanent employees of PT,citra riau sarana t0 81 people. Primary data was collected by using a questionnaire as an instrument to prove the result of the study, to test the hypothesis in this study, using multiple regression using spss software version for windows. Sampling using non probability sampling method with saturated sampling technique. The results of the study show that: 1)there is a significant influence between work experience on the performance of employee of PT.citra riau sarana. 2) there is a significant influence between the influence of discipline on the performance of employee of PT.citra riau sarana. 3) there is a significant influence between work experience on employee performance and the work environment as a moderating variable at  PT.citra riau sarana. 4) there is a significant influence of work discipline on employee performance with the work environment as a moderating variable at  PT.citra riau sarana. Keywords : experience, discipline, environment, performance
PENGARUH SUPERVISI, LINGKUNGAN KERJA DAN KESELAMATAN KESEHATAN KERJA (K3) TERHADAP KINERJA KARYAWAN PADA PTPN V UNIT PKS TANDUN ,Henni Noviasari, Lisma Trinitatis , Susi Hendriani
Jurnal Online Mahasiswa (JOM) Bidang Ilmu Ekonomi Vol 10, No 1 (2023): (Januari - Juni)
Publisher : Jurnal Online Mahasiswa (JOM) Bidang Ilmu Ekonomi

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Abstract

This study aims to examine the effect of supervision, work environment and occupational health and safety on the performance of employees in the processing division at PKS PTPN V Unit Tandun. This research was conducted in Tapung Hulu District, Kampar Regency. The sampling method used is saturated sample technique, where the respondents are 59 people. The data analysis method used in this study is multiple linear regression analysis and uses the SPSS version 25.0 application. The results of this study indicate that supervision affects employee performance at PKS PTPN V Unit Tandun, work environment influences employee performance and occupational health and safety affects employee performance at PKS PTPN V Unit Tandun. From the results of the research conducted, the simultaneous regression test shows that the variables of supervision, work environment and occupational health and safety have a significant influence on the performance of employees in the PTPN V PKS processing unit Tandun. Keywords: Supervision, Work Environment, Occupational Health and Safety, Performance. 
PENGARUH CELEBRITY ENDORSERS DAN KUALITAS PRODUK TERHADAP KEPUASAN KONSUMEN DAN LOYALITAS PELANGGAN PADA PRODUK PEMBALUT WANITA CHAM BODY FIT DI KOTA BENGKALIS , Deny Danar Rahayu, Anggi Cakramahe , Jushermi
Jurnal Online Mahasiswa (JOM) Bidang Ilmu Ekonomi Vol 10, No 1 (2023): (Januari - Juni)
Publisher : Jurnal Online Mahasiswa (JOM) Bidang Ilmu Ekonomi

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Abstract

This study aims to see how the influence of Celebrity Endorsers and Product Quality on Consumer Satisfaction and Customer Loyalty in Charm Body Fit Sanitary Napkin products in Bengkalis City. The population in this study were women who used and saw Charm Body Fit sanitary napkin advertisements, with a total sample of 112 respondents and the sampling technique used purposive sampling. The data analysis used is Path Analysis with the SPSS program. The results of this study indicate that celebrity endorsers and product quality affect consumer satisfaction and customer loyalty, consumer satisfaction influences customer loyalty, and celebrity endorsers and product quality affect customer loyalty through consumer satisfaction. Keyword : Celebrity Endorsers, Product Quality, Consumer Satisfaction, Customer Loyalty. 
PENGARUH BRAND TRUST DAN PERCEIVED QUALITY TERHADAP KEPUTUSAN PEMBELIAN DAN MINAT BELI ULANG IKAN SARDEN KALENG MEREK ABC DI KOTA PEKANBARU , Jushermi, Muhammad Fajri , Sri Restuti
Jurnal Online Mahasiswa (JOM) Bidang Ilmu Ekonomi Vol 10, No 1 (2023): (Januari - Juni)
Publisher : Jurnal Online Mahasiswa (JOM) Bidang Ilmu Ekonomi

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Abstract

Throughout 2020 the whole world was shaken by Covid-19 where everyone was required to stay at home, as a result of this situation instant food became the choice of many people to meet their food needs, especially Indonesian people who chose canned sardines, especially the ABC brand. This study aims to determine how the influence of brand trust and perceived quality on purchasing decisions and repurchasing intention of canned sardines with the ABC brand in Pekanbaru City. This study uses quantitative research methods, to obtain primary and secondary data where data collection is carried out by conducting interviews, distributing questionnaires, observation and literature study with a population of 15 sub- districts of Pekanbaru City and a sample of 105 people. Using the Propotional Quota Sampling. jungpinang City as respondents, using the Non-Probability sampling Technique. The Data Analysis Technique Used In This Study Is Path Analysis The results of this study are that brand trust has a positive influence on purchasing decisions and perceived quality has a positive effect on purchasing decisions. Brand trust has an effect on purchasing decisions and repurchase intention, perceived quality has an effect on buying and repurchasing decisions on canned sardines with the ABC brand. It can be said that with the existence of brand trust and perceived quality provided by canned sardines with the ABC brand, consumers are sure to decide to buy the product and are interested in buying it again. It is hoped that the company will continue to maintain its reputation and improve product quality, such as improving the texture and providing detailed information on the product and carrying out even better promotions. Keywords: Brand Trust, Perceived Quality, Purchase Decision, Repurchase Intention

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