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Journal : Jurnal Ilmu Manajemen dan Akuntansi Terapan

PENGARUH KNOWLEDGE MANAGEMENT PADA PERILAKU INVESTOR Pradana, Mochammad Nugraha Reza
Jurnal Ilmu Manajemen dan Akuntansi Terapan (JIMAT) Vol. 12 No. 1 (2021): Jurnal Ilmu Manajemen dan Akuntansi Terapan (JIMAT)
Publisher : Sekolah Tinggi Ilmu Ekonomi Totalwin

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (364.849 KB) | DOI: 10.36694/jimat.v12i1.292

Abstract

This study aims to analyze the effect of knowledge management on investor behaviour. This type of research is quantitative research. The population of this study is 211 investors who are registered at the Investment Gallery Unirsal University. The sample in this study amounted to 55 investors with random sampling technique. The data analysis technique used is the Structural Equation Model (SEM) with SMARTPLS version 3.0. The results showed that Knowledge Management has a significant influence on Investor Behaviour.