Article Per Year (5 Year)
p-Index From 2020 - 2025
0.23
P-Index
This Author published in this journals
All Journal Jurnal Ilmiah Teknologi dan Komputer (JITTER)
Krisnawan, I Made Dwi
Unknown Affiliation
Computer Science & IT

Published : 1 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 1 Documents
Search

 1 
Implementation of CRM (Customer Relationship Management) Using Zoho CRM (Case Study: Villa Gangga) Krisnawan, I Made Dwi; Githa, Dwi Putra; Wiranatha, Anak Agung Ketut Agung Cahyawan
JITTER : Jurnal Ilmiah Teknologi dan Komputer Vol 5 No 1 (2024): JITTER, Vol.5, No.1, April 2024
Publisher : Program Studi Teknologi Informasi, Fakultas Teknik, Universitas Udayana

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The main objective of initiating a business is to achieve maximum profit. To attain this goal, a company must be capable of utilizing existing technology to compete and cultivate a loyal customer base. Villa Gangga is a family-oriented accommodation business located in the Ababi Village, Abang District, Karangasem Regency, Bali. The business has been running for 15 years, relying on a conventional CRM system that only uses manual record-keeping and workflow design. However, this system is susceptible to human errors and other issues. Therefore, in this study, Customer Relationship Management (CRM) implementation was carried out using the Low Code development platform named Zoho Creator to enhance customer satisfaction by improving the relationship between buyers and sellers and addressing customer complaints. The research results indicate that the CRM implementation at Villa Gangga has enhanced business performance. Consequently, the implementation of CRM using Zoho Creator at Villa Gangga is highly recommended for entrepreneurs in the tourism industry seeking to enhance service quality and customer satisfaction.
Co-Authors Dwi Putra Githa Wiranatha, Anak Agung Ketut Agung Cahyawan