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Journal : Jurnal Ilmiah Ekonomi Islam

Pengaruh Pelayanan Dengan Prinsip-Prinsip Syariah Terhadap Kepuasan Konsumen Umum Rawat Jalan (Studi Kasus Di Rumah Sakit Universitas Sebelas Maret Surakarta) Sumadi Sumadi; Tino Feri Efendi; Tutik Agustini; Salsabila Aslama
Jurnal Ilmiah Ekonomi Islam Vol 7, No 3 (2021): JIEI : Vol. 7, No. 3, 2021
Publisher : ITB AAS INDONESIA Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (270.442 KB) | DOI: 10.29040/jiei.v7i3.3663

Abstract

This study aims to determine if the quality of services, prices, and facilities affect the satisfaction of general outpatient patients at Sebelas Maret University Hospital. The population in this study was general outpatients of Sebelas Maret University Hospital. This research uses quantitative methods. The population in this study was general outpatients of Sebelas Maret University Hospital. Sampling techniques of this study using simple random sampling techniques and obtained the number of 100. Data Collection Techniques used through questionnaires, interviews, and documentation. Independent variables that will be studied in this study are Service quality (X1), price (X2), and facilities (X3). The dependent variable that will be examined in this study is patient satisfaction (Y). Data Analysis Techniques used through Validity Test, Reliability Test, and Classic Assumption Test. The hypothesis test in this study used Multiple Linear Regression Analysis, t-Test (partial), F Test (simultaneous), and Determination Coefficient (R2). The results showed that 1) the quality of service significantly affected the satisfaction of general outpatient patients at Sebelas Maret University Hospital, 2) the price significantly affected the satisfaction of general outpatient patients at Sebelas Maret University Hospital, 3) the facility significantly affected the satisfaction of general outpatient patients at Sebelas Maret University Hospital, and 4) the quality of services, prices, and facilities jointly significantly affected the satisfaction of general outpatient patients at Sebelas Maret University Hospital.
Pengaruh Strategi Pemasaran Syariah, Kepuasan Konsumen, dan Kepercayaan Konsumen Terhadap Loyalitas Konsumen (Studi Kasus Pada Naughti Hijab Store) Sumadi Sumadi; Muhammad Tho’in; Tino Feri Efendi; Diyah Permatasari
Jurnal Ilmiah Ekonomi Islam Vol 7, No 2 (2021): JIEI : Vol. 7, No. 2, 2021
Publisher : ITB AAS INDONESIA Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (332.207 KB) | DOI: 10.29040/jiei.v7i2.2562

Abstract

This study aims to find evidence of the influence of Sharia Marketing Strategy, Consumer Satisfaction, and Consumer Confidence. This type of research is quantitative research. The population in this study are consumers at Naughti Hijab Store. The sampling technique used is using the Slovin formula. The sample in this study in this amounted to 100 respondents Naughti Hijab Store cunsumers. In this study using four variables, namely sharia marketing strategy, consumer satisfaction, and consumer confidence as independent variables and consumer loyalty as the dependent variable. This study uses multiple linear regression analysis method with the help of SPSS. The results showed that the sharia marketing strategy had a positive and significant effect on consumer loyalty, consumer satisfaction did not have a positive and significant effect on consumer loyalty, and consumer confidence had a positive and significant effect on consumer loyalty. From the results of multiple linear regression analysis, the coefficient of each variable is obtained, namely sharia marketing strategy 0,000, consumer satisfaction at 0.081, and consumer confidence at 0,016.