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All Journal Journal The Winners Industrial and Systems Engineering Assessment Journal (INASEA) Binus Business Review International Journal of Supply Chain Management Jurnal Muara Sains, Teknologi, Kedokteran dan Ilmu Kesehatan
Dyah Budiastuti
Bina Nusantara University
Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Engineering Environmental Science Industrial & Manufacturing Engineering Social Sciences Transportation

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Journal : Journal The Winners

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Analisis Tingkat Kepentingan Desain Industri Produk Handphone: Studi Kasus di Fakultas Ekonomi Ubinus Budiastuti, Dyah; GF, Diananda
Journal the Winners: Economics, Business, Management, and Information System Journal Vol 7, No 2 (2006): The Winners Vol. 7 No. 2 2006
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/tw.v7i2.618

Abstract

Article present the importance of industrial design on handphone product that today it becomes one of most popular communication tools. The research used qualitative descriptive method on handphone product that most likely used by Faculty of Economics students of Bina Nusantara University. The research result shows that the role of industrial design in handphone product development has higher interest in fulfilling theergonomic needs compare to the role in fulfilling the aesthetic needs. 
Analisis 7CFramework untuk Memprediksi Kinerja Pemasaran Vincent, Vincent; Budiastuti, Dyah
Journal the Winners: Economics, Business, Management, and Information System Journal Vol 14, No 2 (2013): The Winners Vol. 14 No. 2 2013
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/tw.v14i2.648

Abstract

One of the growing trends in recent decades that support the development of market share artwork is the mutation of a change in a means of artworks business. Market structure has changed along with the evolution of the Internet. Hall auction of artwork has implemented mobile auction as a form of Internet and mobile technology application. The purpose of this study is to identify the needs of mobile auction features suit to collectors of buyer and seller. The identification was based on the 7C framework on auction business process and PT Larasati Auctioneers’s marketing website. The survey was conducted on the collectors of buyer and seller; and analyzed using factor analysis. The final result describes the needs of mobile auction features and a prediction of marketing performance if mobile auction application is developped.
Co-Authors A.A. Ketut Agung Cahyawan W Adler Haymans Manurung AGUS AGUS Andri Prabowo, Andri Bahtiar Saleh Abbas Diananda GF, Diananda Engkos Achmad Kuncoro, Engkos Achmad Gerry Gerry, Gerry Kosasih, Wibowo Nugroho J. Setiadi Saskia Yuanita, Saskia Sudrajat, Darjat - Teguh Adhi Pribadi Versia Versia, Versia Vincent Vincent, Vincent Waskito Utomo