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Journal : PERSPEKTIF

Peran Humas Dalam Membangun Citra Pemerintahan Sumatera Utara Pada Kantor Biro Humas Gubernur Dolly Indra Syahputra; Yan Hendra; Taufik Wal Hidayat
PERSPEKTIF Vol. 7 No. 1 (2018): PERSPEKTIF - January
Publisher : Universitas Medan Area

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31289/perspektif.v7i1.2523

Abstract

Thisresearchismotivatedbytheimportance ofpublic relationsroleinbuildingthe imageofgovernment.Thepurposeofthisstudy istoexplaintheroleof publicrelationsin buildingtheimageofthegovernmentofNorthSumatra.Theoriesusedinthisstudyinclude the theoryofcommunication,public relationsandthe theory ofimage. The type ofthis research isqualitative research usingqualitativedecriptive method,Researchdatacollected byinterviewing someresource. Resourcepersonsofthisresearcharepersonnelinpublic relationsdepartmentof North  Sumatera  such  as  public  relations  sub-chairman  and  four  public  relations  staff, researchresultshowsthatpublicrelationsrole inbuildingimageofNorthSumateraisseen frompublic relationsrole asexpertadvisor,public relationsroleasproblem solver,public relationsrole ascommunicationfacilitator.Overallitcanbeexplainedthatthe public relationsof NorthSumatragovernmenthasdoneitsrolein building theimageofNorth Sumatera government. 
Proses Komunikasi Organisasi dalam Koordinasi Pelaksanaan Operasi Pencarian dan Pertolongan oleh Kantor Search And Rescue Medan Sariman Sutrisno Sitorus; Yan Hendra; Bahrum Jamil
PERSPEKTIF Vol. 6 No. 2 (2017): PERSPEKTIF - July
Publisher : Universitas Medan Area

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31289/perspektif.v6i2.2527

Abstract

Communication process is a process that describes the inter-human communication activities that are interactive, relational, and transactional where communicators send messages to the communicant through a certain media with a specific purpose and purpose. The operation of SAR is related to saving human life when disaster occurs. Organizational communication and coordination seen in SAR operations handling sinking case of KM.  Kumala Endah where the distance of the location of the event far enough from the SAR Medan office, while the communication must continue to run during the SAR operation process takes place. This research uses qualitative approach with descriptive data analysis method. This approach was chosen because the researchers wanted to obtain how the process of organizational communication in coordinating the implementation of SAR operations conducted SAR Medan office. Data collection techniques used interviews, observation and documentation studies. The results showed that organizational communication and coordination conducted by the head of Medan SAR office and rescuer team SAR Medan office during the operation handling case sinking of KM. Kumala Endah has gone well. Constraints faced by SAR team when handling KM.Kumala Endah sinking case is a big wave problem, dirty sea water that reduces the divers's visibility when dive searching for victims and disruption  of  reception  signal  via  HT  (HandyTalk)  but  everything  can  be overcome well. 
Persepsi Masyarakat tentang Citra Pemerintah Kota Medan Melalui Akun Media Sosial Instagram @humas_pemkomedan Muhammad Wahyu Effendi; Yan Hendra; Armansyah Matondang
PERSPEKTIF Vol. 8 No. 1 (2019): PERSPEKTIF - January
Publisher : Universitas Medan Area

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31289/perspektif.v8i1.2541

Abstract

This research is based on the social media account of Instagram @humas_pemkomedan which contains the image of Medan City Government. The purpose of this study to determine the public perception about the image of Medan City Government through social media accounts Instagram. Theories used in this study include the theoretical description of communication, perception, society, image, social media, Instagram. The research method used is qualitative descriptive method. Selection of informants here is the people of Medan City who follow social media accounts Instagram @humas_pemkomedan and informants in this study following the principle of saturation where if the data needed is still less will be done addition of informants to get new information until the data obtained reach saturation point that if from the source is the same, then the data collection through the interview is stopped. Data collection   techniques  were  conducted   by  semi-structured interviews to all informants, and the results of this study showed that where the perception of the image is described into the first two aspects through Instagram profile and the second is the content of Instagram @humas_pemkomedan consisting of 6 categories of uploads are as follows: The activities of Medan city administration, news reports on work, information and appeal, congratulations, videos, figures, then Public Perceptions About Government Image Medan City Through Social Media Account Instagram is tend to be positive.