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Journal : JURNAL SISTEM INFORMASI BISNIS

Analisis Penerimaan Teknologi E-retribusi Pasar dengan Pendekatan Theory of Reasoned Action Magdalena, Maria; Sediyono, Eko; Marwata, Marwata
JSINBIS (Jurnal Sistem Informasi Bisnis) Vol 8, No 2 (2018): Volume 8 Nomor 2 Tahun 2018
Publisher : Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (444.528 KB) | DOI: 10.21456/vol8iss2pp174-180

Abstract

The Trade Service The Salatiga City Government applies non-cash market retribution (market e-retribution) in improving the quality of services that are transparent and accountable in traditional markets. Given that there has been no research discussing the acceptance of market e-retribution technology, this issue can be an interesting topic to study. Theory of Reasoned Action (TRA) is used as a conceptual model in this study with the aim of investigating the factors that influence the acceptance of market e-retribution technology in traditional market traders in the city of Salatiga. The results of this study indicate that perceptions of usefulness, perception of self-efficacy and subjective norms have a positive effect, but are not statistically significant, while perceptions of compatibility and attitude have a positive and statistically significant effect