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All Journal Alhadharah: Jurnal Ilmu Dakwah Alhadharah: Jurnal Ilmu Dakwah
Nur Alfa Rahmah
UIN Antasari Banjarmasin
Religion Humanities Decision Sciences, Operations Research & Management Languange, Linguistic, Communication & Media Social Sciences Other

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Journal : Alhadharah: Jurnal Ilmu Dakwah

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MEDIA POLITIK: SARANA PENDONGKRAK ELEKTABILITAS SEBAGAI STRATEGI PEMENANGAN PEMILU Gusti Yasser Arafat; Nur Alfa Rahmah
Alhadharah: Jurnal Ilmu Dakwah Vol 18, No 1 (2019)
Publisher : UIN Antasari Banjarmasin

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18592/alhadharah.v18i1.2994

Abstract

Media cannot be separated from human lives, especially in digital era (IR 4.0); they aim to spread information to public and as a consequence affect public perspectives and behavior. From this point, media eventually functions to drive public opinion which in politics determine voter's choices; which in other words, media become political tools. Utilization of media for politics is significant as a winning strategy to increase electability of candidates and parties.
Co-Authors Gusti Yasser Arafat