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Yuni Afita Sari
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Journal : jurnal studi pemuda

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Perjuangan dalam Ketidakpastian”: Studi Etnografi Usaha Bisnis Rintisan/Start-Up oleh Anak Muda di D.I. Yogyakarta Arif Budi Darmawan; Azinuddin Ikram Hakim; Yuni Afita Sari
Jurnal Studi Pemuda Vol 9, No 1 (2020): Kaum Muda dan Karier Subkultural
Publisher : Universitas Gadjah Mada

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (469.441 KB) | DOI: 10.22146/studipemudaugm.54599

Abstract

From previous generation’s point of view, building a start-up business is still frequently considered as a devi- ated choice because of its inherent risk. However, instead of avoiding it, some ordinary youth category prefer to choose to plunge in the risk itself. This article applies participation observation and in-depth interview as data collection technique. By the process, the result is that start-up business becomes a form of the subculture careers based on ordinary youth category, in which this business is subjectively as a symbol to express their language of restlessness and resistance through development of passion differently from dominant culture.
Co-Authors Arif Budi Darmawan Azinuddin Ikram Hakim