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Journal : Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan

Analisis Tingkat Kepuasan Pengunjung terhadap Fasilitas Objek Wisata The Nickrisnally Strawberry Kabupaten Rejang Lebong Nurhasanah Nurhasanah; Dwita Prisdinawati; Anadiya Pingki; Mira Yanuarti
Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan Vol. 4 No. 2 (2025): Jurnal Ekonomi, Manajemen Pariwisata Dan Perhotelan
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jempper.v4i2.4594

Abstract

This research was conducted in May-August 2025. The location of the research is at The Nickrisnally Strawberry Tourism. Jl. Raya Curup, Sumber Bening Village, Selupu Rejang District, Rejang Lebong Regency. This study aims to determine visitor satisfaction with the facilities of The Nickrisnally Strawberry tourist attraction in Sumber Bening Village, Rejang Lebong Regency. The sampling method in this study used the Slovin formula. Respondents in this study were visitors to The Nickrisnall Strawberry Tourist Attraction, so in determining the number of samples using the Slovin formula, the number of respondents or samples in this study was known that the population was 100 people each month. The data analysis method used in this study is descriptive quantitative analysis and data processing is carried out using the help of the SPSS (Statistical program for social science) and Microsoft Excel applications which are presented in the form of tables and tabulations, then data measurements are carried out with visitor satisfaction tools, namely Importance Performance Analysis (IPA) and Customer Satisfaction Index (CSI). The results of the analysis of visitor satisfaction levels using the Importance Performance Analysis (IPA) method show that the attributes that need to be maintained are attributes that fall into quadrant II. The results of the Customer Satisfaction Index (CSI) analysis were 77.29%, which means that visitors to The Nickrisnally Strawberry in Rejang Lebong Regency are satisfied with the facilities provided by the Strawberry garden tour.
Dampak Agrowisata Trokon terhadap Sosial Ekonomi Masyarakat Desa Cawang Lama Kecamatan Selupu Rejang Kabupaten Rejang Lebong Melsa Agustin; Dwita Frisdinawati; Anadiya Pingki; Mira Yanuarti
Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan Vol. 4 No. 1 (2025): : Jurnal Ekonomi, Manajemen Pariwisata Dan Perhotelan
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jempper.v4i1.4852

Abstract

This research was conducted in February 2025 to May 2025. This study aims to: 1). Based on the formulation of the problem above, the purpose of this study is to determine the Impact of Trokon Agrotourism in Cawang Lama Village, Selupu Rejang District, Rejang Lebong Regency on the Socio-Economic Conditions of the Community. The methods used in this study are descriptive analysis, multiple linear regression analysis, and T-test and F-test. The method of determining respondents in this study used purposive sampling technique. Where the sample in this study was 25 respondents. Purposive sampling technique is a sampling technique with certain considerations or criteria, such as age, gender, or occupation (Sugiyono, 2018). Based on data obtained through direct observation and interviews with 25 informants regarding the Impact of Trokon Agrotourism on the Socio-Economic Conditions of the Cawang Lama Village Community, then. More specifically, the key findings of this study are that after the presence of agrotourism, all independent variables in the model - namely income (X1), business opportunities (X2), increased environmental awareness (X3), and job creation (X4) - have a significant influence on the dependent variable (Y) of the community's socio-economics. This influence is observed both positively and negatively, indicating the complexity of the dynamics of change that occurs.