Shinta Wahyu Hati
Prodi Administrasi Bisnis Terapan Politeknik Negeri Batam

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ANALISIS POSITIONING PRODUK MJB (MILO JELLY BUBBLE) BERDASARKAN PERSEPSI PELANGGAN (Studi Kasus: Outlet Komplek Tiban Cipta Puri Batam) Geliga Tieland; Shinta Wahyu Hati
JOURNAL OF APPLIED BUSINESS ADMINISTRATION Vol 1 No 2 (2017): Journal of Applied Business Administration - September 2017
Publisher : Politeknik Negeri Batam

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (907.758 KB) | DOI: 10.30871/jaba.v1i2.624

Abstract

The results of this study indicate that: (1) there is a positive and insignificant relationship with product attribute (X1), proved T-statistic (0.197) smaller than T-table (1.64). (2) there is a positive and significant relationship with product benefit (X2), proved T-statistic (1,768) bigger than T-table (1.64). (3) there is positive and insignificant relationship with product user (X3), proved T-statistic (0,628) smaller than T-table (1.64). (4) there is a positive and significant relationship with competitor (X4), proved T-statistic (1,699) bigger than T-table (1.64). (5) there is a positive and insignificant relationship with product category (X5), proved T-statistic (2.855) smaller than T-table (1.64). (6) there is a positive and insignificant relationship with the price attribute (X6), proved T-statistic (1.996) smaller than T-table (1.64)
PENGELOLAAN ARSIP ELEKTRONIK TERHADAP EFISIENSI KERJA KARYAWAN BAGIAN STAF KANTOR PADA PT ABC DI BATAM Shinta Wahyu Hati; Sri Nurhayani
Inovbiz: Jurnal Inovasi Bisnis Vol 4, No 1 (2016)
Publisher : Politeknik Negeri Bengkalis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35314/inovbiz.v4i1.35

Abstract

Abstract: The management of E-archive is very affecting the efficiency of employ- yee’s performance. The importance of the electronic archival management system will increase the efficiency of employee’s work rate. This research method uses a quantitative approach to the type of explanatory research. The research object is the staff office employees at PT ABC is a company engaged in the electronics bu- siness in Batam manufkatur. The sample in this research were 65 respondents, by using the method of data collection questionnaires. Methods of analysis of this study using multiple linear regression. The findings showed that the variables move documents electronically, storing documents electronically, and index docu- ments positive influence on employee efficiency while controlling access to the va- riable does not affect the work efficiency of employees. Research findings showed that the overall electronic records management variables significantly influence the efficiency of work of employees. Keywords:  Archival  Management,  E-Archive,  and  The  Efficiency  of  Em-ployee’s Performance
ANALISIS PEMILIHAN SUPPLIER PUPUK NPK DENGAN METODE ANALYTICAL HIERARCHY PROCESS (AHP) Shinta Wahyu Hati; Nelmi Sabrina Fitri
Inovbiz: Jurnal Inovasi Bisnis Vol 5, No 2 (2017)
Publisher : Politeknik Negeri Bengkalis

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (212.133 KB) | DOI: 10.35314/inovbiz.v5i2.249

Abstract

Abstract : Supplier selection is a chain in supply chain management. Supplier selection is one of the most important things in purchasing activity for the company. Companies should be selective in choosing suppliers because the right supplier selection will support the output of the company. This research was   conducted   at   oil   palm  agribusiness   company  which   will   develop cooperative relationship with NPK fertilizer supplier. The purpose of this study is to select the best NPK fertilizer suppliers that meet the company's criteria. The criteria specified in choosing NPK fertilizer suppliers are cost, quality, delivery  and  service.  While  the  suppliers  who  have  worked  with  PT  ABC Batam are suppliers X, supplier Y and supplier Z. This research uses AHP method assisted with expert choice v.11 software. From the assessment of the importance of criteria in the selection of suppliers, cost criteria get the highest weight of 0.452, then followed by the quality criteria with weight 0.234, service criteria with weight 0.163 and delivery criteria with weight 0.151. For supplier score starting from supplier X get highest weight 0.528, supplier Y with weight0.325 and supplier Z with weight 0.148
PENGARUH KOMPENSASI FINANSIAL TERHADAP KINERJA KARYAWAN DENGAN MOTIVASI KERJA SEBAGAI VARIABEL INTERVENING PADA KANTOR PUSAT PT. CITRA BUANA PRAKARSA Shinta Wahyu Hati; Indira Brahmana
Inovbiz: Jurnal Inovasi Bisnis Vol 4, No 2 (2016)
Publisher : Politeknik Negeri Bengkalis

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (129.477 KB) | DOI: 10.35314/inovbiz.v4i2.75

Abstract

Abstract: The purpose of this study was to determine the effect of direct com- pensation variable and indirect compensation variable on motivation variable, to determine the effect of direct compensation variable and indirect compen- sation variable on employee performance variable, and to determine the effect of direct compensation and indirect compensation variable on employee per- formance variable with motivation as intervening variable This kind of re- search is explanatory research with quantitative approach by using question- naire. Research sample are 55 employee of PT. Citra Buana Prakarsa. This re- search use descriptive analysis method, path analysis, partially and simul- taneity trial. Statistical calculations show that direct compensation  signify- cantly contributing to work motivation with value 0.347, and indirect compen- sation significantly contributing the work motivation with value 0.379. Direct compensation significantly contributing to employee performance with value0.590. Indirect compensation significantly contributing to employee perfor- mance with value 0.529. The results of this study are direct compensation, indi- rect compensation, and work motivation have a significant influence on em- ployyee performance. Keyword : Compensation, Employee Performance, Motivation